Attendee - I am unemployed or retired from the automobile aftermarket industry. Or I am a car club member/ car enthusiast. How do I register to attend the Show?

The SEMA Show is a trade-only industry event. It is not open to consumers or the general public. If you are unemployed, retired, a car club member, hobbyist, collector, or car enthusiast, you do not qualify to receive a badge. If you do not meet the qualifications to receive a badge, enthusiasts are able to purchase the "SEMA Show Friday - Open to the public" ticket at www.semafest.com to access the SEMA Show on Friday, November 6th ONLY. More information will be released Spring 2026.

Student - Are there discounted hotel reservations for schools with student groups?

  • SEMA has partnered with our official SEMA Show housing provider, OnPeak, to provide room blocks at the Circus Circus Hotel & Resort and Excalibur Hotel & Casino exclusively for schools with large student groups.
     
  • Please note that per Nevada gaming laws, many casino/hotels require guests to be 21 years of age or older to be eligible to make room reservations; check-in to hotel rooms and receive room keys; and apply payment toward hotel accommodations.

General - Does SEMA offer discounted hotel and airline reservations?

  • SEMA partners with all major hotel groups in Las Vegas to secure the best rates for SEMA Show attendees. Hotel accommodations vary in cost according to property and amenities.
     
  • SEMA has also partnered with Alaska, Delta and United Airlines to secure discounted airfare for SEMA Show attendees.
     
  • Visit the SEMA Show Travel & Lodging website listed below for more information.

Student - I am an educator, but I am not bringing students to the Show this year. Am I eligible to attend through the SEMA Show Student Program?

  • Educators, counselors and administrators who are employed by accredited high schools (grades 10–12) colleges or universities may be eligible to register as "Attendee Non-Buyers" under the "Association/Education/Government" category and pay the registration fee of $50 USD per person until Friday, June 25th. Starting June 26th registration online increases to $75 USD per person. Starting September 25th registration online and onsite increases to $100 USD per person.

General - What are the qualifications to attend the Show?

AAPEX and the SEMA Show are business-to-business trade events. To be approved to attend, you just need to verify that your company is active in the automotive aftermarket, and that you are a current owner / employee. Use of a business email domain (matching your company name) in the registration process is preferred and will help us verify your role in the industry.