The 2026 SEMA Show Floorplan Is Live––See Who's Coming
Already surpassing 1 million sq. ft. and more than 2,000 brands, the layout shows strong demand from major OEMs and every segment of the aftermarket.
See It for Yourself: Highlights from the Most Recent SEMA Show
Relive the best of customization and car culture, then register to attend this year's event, Nov. 3-6, Las Vegas.
Alaska, Delta, Southwest and United Airline Discounts for SEMA Showgoers
Get real savings for your trip to the industry's premier event, November 3-6, Las Vegas.
Beyond the Show Floor: New Ways to Connect During SEMA Week
Plan customer events, build new relationships and experience the best of SEMA Week after dark.
From Buzz to Proof: Measuring the Real Impact of the New Products Showcase
The SEMA Show partnered with FastSensor to gather behavioral data of attendees, validating the Showcase as a discovery engine for exhibitors.
Want More Visibility at the 2026 SEMA Show? Start Here
One of the most effective ways to expand your reach before and during Show week is through advertising in SEMA magazine, distributed exclusively to aftermarket professionals.
SEMA Expands 2026 Show With New Powersports Section
This strategic expansion creates a unified home for the rapidly growing intersection of the automotive and powersports communities.
SEMA Show Floor Nearly Sold Out Months Before Opening Day
The packed blueprint underscores the strength of the aftermarket and positions SEMA as the industry's most anticipated business event, Nov. 3-6, Las Vegas.