SEMA Show Exhibitor Press Releases

Cooper Tire Unveils New Discoverer EnduraMax™ Tire at SEMA Show November 5 through 8 | Tue 11/05/19

FINDLAY, Ohio, Nov. 5, 2019 – Cooper Tire today introduced its latest innovation in all-season SUV tires in booth #43019 at the Specialty Equipment Market Association (SEMA) Show in Las Vegas.

Yukon Gear & Axle Announces New Authorized Master Installer Program | Tue 11/05/19

Everett, WA (November 5, 2019) – Yukon Gear & Axle® announced plans today at the 2019 SEMA Show for an all new Yukon Gear & Axle Authorized Installer Program.

DEI Releases 25th Anniversary Edition Catalog at 2019 SEMA Show | Tue 11/05/19

Avon Lake, OH, (November 5, 2019) – DEI, the leading aftermarket manufacturer of thermal and acoustic control products, released the company’s 25th Anniversary Edition full line catalog today at… Read More

JESSE JAMES’ WEST COAST CHOPPERS EXCLUSIVELY USING NEW WATERBORNE BASECOAT SYSTEM FROM SHERWIN-WILLIAMS AUTOMOTIVE FINISHES | Tue 11/05/19

SEMA build by the Austin-based shop finished in the Ultra 9K™ Waterborne Basecoat System

Baja Designs Announces LP4 Off-Road Light | Tue 11/05/19

Baja Designs, The Scientists of Lighting, expands its vaunted LP Series of professional off-road lighting with the most-compact member of the line: the LP4.

Solary Products to Exhibit First Time at the SEMA 2019 | Tue 11/05/19

Carlstadt, NJ, November 2, 2019 - Solary Electricals ("Solary") is bringing its innovative and outperforming auto body collision repair equipment the first time to SEMA 2019 in Performance… Read More

Country Superstar Michael Ray And His Custom Jeep To Appear At Bestop Booth Wednesday, November 6 | Tue 11/05/19

Chart-topping country singer Michael Ray will take a brief break from headlining CMT on Tour to attend the Specialty Automotive Market Association (SEMA) trade show in Las Vegas.

JOE MARTIN, RYAN TEMPLETON AND DARREN WENZEL AMONG NAMES BEHIND ART ON DISPLAY AT SEMA 2019 | Tue 11/05/19

CLEVELAND, OHIO – November 5, 2019 – Thirty-five pieces of art are on display in the Sherwin-Williams Automotive Finishes Booth No.

Eaton expands ELocker® differential lineup to give Toyota pickup and SUV owners traction on demand | Tue 11/05/19

LAS VEGAS, Nev. … Power management company Eaton today announced the expansion of its aftermarket ELocker® differential lineup to include models that fit Toyota pickups and SUVs.