The 2025 SEMA SHOW


THE 2025
SEMA SHOW

FROM ADVANCED PROPULSION TO CUSTOMIZATION AND CAR CULTURE, THE SHOW DELIVERED A GLOBAL STAGE FOR THE INDUSTRY’S DYNAMISM.
BY SEMA MAGAZINE EDITORS

Throughout four dynamic days in Las Vegas, November 4–7, the annual SEMA Show reiterated its role as the automotive aftermarket’s premier business event. With 150,000 industry professionals, 2,300 exhibiting brands—including 500 first-time participants—and media from 140 countries gathering at the Las Vegas Convention Center (LVCC), the 2025 Show once again delivered an unequaled, concentrated environment for innovation, collaboration and growth.

“The SEMA Show stands as the global hub for automotive innovation and commerce,” said SEMA CEO Mike Spagnola. “It brings together leaders and visionaries to shape strategies that will define the future of mobility and aftermarket growth worldwide.”

Consumer spending on aftermarket accessories reached $52.65 billion in 2024, underscoring the vibrancy of an industry contributing an estimated $337 billion annually to the U.S. economy while supporting more than 1.3 million jobs. And the excitement and power of that industry was on full display at the annual trade gathering, showcasing a sector that continues to thrive and expand worldwide.

“The SEMA Show is a global pop-up marketplace where business and culture intersect,” said Tom Gattuso, SEMA vice president of events. “This year highlighted the industry’s ability to adapt and innovate, from emerging propulsion technologies to next-generation customization trends. By connecting manufacturers, buyers and enthusiasts in one dynamic environment, the Show continues to both shape and reveal the future of automotive performance and personalization.”

“EVERY YEAR, THE SEMA SHOW INTRODUCES TECHNOLOGIES AND IDEAS THAT TRANSFORM THE AUTOMOTIVE LANDSCAPE. FROM ADAS SOLUTIONS TO ALTERNATIVE PROPULSION AND PERFORMANCE BUILDS, INNOVATION HERE DRIVES PROGRESS ACROSS THE ENTIRE AFTERMARKET.”
—Tom Gattuso, SEMA Vice President of Events
Show Floor
“THE SEMA SHOW IS THE BIGGEST SHOW IN NORTH AMERICA… EVERYONE’S HERE. THIS IS WHERE WE GET TO SEE WHAT’S NEW.”
—Chad Cole, Blue Ox
Connecting
“… TALKING TO SHOP OWNERS, CONNECTING, SEEING WHAT OTHER PEOPLE ARE DOING… THAT’S THE BIGGEST PART OF BEING HERE.”
—CJ Pelletier, DIFFRNT Media
Drifting
“THE SEMA SHOW GIVES US EXPOSURE TO THE AUTOMOTIVE CULTURE. FOR OUR TOOLS AND WHAT WE DESIGN, WE GET A LOT OF FEEDBACK FROM MECHANICS AND PEOPLE THAT OWN SHOPS. WE [ALSO] GET EXPOSURE FOR WHAT WE HAVE AND THE INNOVATION THAT WE BRING—THIS IS THE PERFECT VENUE FOR US.”
—Robert DePide, Teslong
People_examining_car_engine_partsEnging Valve Components People Showcasing Futuristic Car Model People at Tech Booth

INNOVATION AND OPPORTUNITY

Innovation ran through every hall and activation at the LVCC. A broad spectrum of vehicle propulsion technologies stood alongside advancements in materials, connectivity and design. The New Products Showcase also featured the latest innovations across 15 categories, underscoring the industry’s relentless drive to evolve. All combined, the 2025 SEMA Show was a launchpad for ideas set to transform the automotive landscape for years to come. By uniting global leaders, breakthrough technologies and cultural energy under one roof, the event reaffirmed that innovation is the heartbeat of the aftermarket.

Drifting
THOUSANDS OF PRODUCTS, INCLUDING HUNDREDS IN THE NEW PRODUCTS SHOWCASE, DEBUTED AT THE SHOW, SIGNALING ONE OF THE MOST INNOVATIVE PRODUCT CYCLES EVER.

PASSION AND BUSINESS

The 2025 Show proved once again that it’s the essential meeting place for professionals, entrepreneurs and enthusiasts eager to drive the future of the specialty-equipment marketplace and automotive culture. In addition, OEMs leveraged the Show to debut bold concepts blending heritage with innovation, reinforcing commitments to performance, personalization and alternative propulsion. SEMA Show Friday—Open to the Public also bridged the gap between industry and enthusiasts, opening the SEMA Show to the public and giving industry consumers who share the industry’s passion a rare opportunity to experience the premier trade event.

Networking Crowd Shot Handshake
Walking the Floor
Bed Wood Parts Booth
“We love it here. This is the biggest show we do. The fact that we get so much traction—we sign on dealers [and] sell a lot of product... in the end game, it’s totally worth it.” —Kendall Jackson, Bed Wood Parts
Booth Overhead
Shop Talk
Engine Inspection
Battle of Builders Stage Jeep Off-Road Stage
Red Ford Bronco
“All the cars at the Show—that’s my passion. I have a software development shop specializing in AI. I love connecting my work and my passion. And this is the right place to make those connections.” —Rafael De Marco, Attendee
Drift Truck

VEHICLES AND DEMONSTRATIONS

The SEMA Show is known for jaw-dropping builds and vehicular action, and the 2025 event didn’t disappoint. From the hundreds of feature vehicles to the highly anticipated SEMA Battle of the Builders Presented by Mothers Polish competition, the Show’s halls and outdoor activations exuded craftsmanship and creativity. Product demonstrations throughout the Show floor also presented attendees with closeup looks at the aftermarket’s incredible ingenuity, reinforcing the Show as a business hub where passion fuels progress.

Drifting
Sim RacingDriftingDrifting
 

VEHICLES AND DEMONSTRATIONS

Artist Painting Car
Purple Supercar
Race Cars
Classic Cars
Engine Bay
“This [Show] is great. This is our brand transformation—our launch to the market. And SEMA has been a great place for us to do that.” —Jessica Diaz, Carlyle Tools

LEADERS AND LEGENDS

Automotive icons, entertainers and business leaders elevated the Show’s cultural energy. Fédération Internationale de l’Automobile (FIA) President Mohammed Ben Sulayem joined SEMA CEO Mike Spagnola for the official ribboncutting ceremony, marking the opening of the 2025 SEMA Show and reinforcing its global significance. Jay Leno and Tim Kuniskis, head of American Brands at Stellantis, opened the week with a fireside chat on design and propulsion strategies. Meanwhile, SEMA Education connected Show attendees to industry thought leaders, while across the Show floor a host of celebrity builders, motorsports legends, artists and influencers could be spotted mingling with fans.

Ribbon Cutting Selfie with Crowd Jay Leno Chat
Crowd Overhead Men Posing

CULTURE AND COMMUNITY

The SEMA Show is more than a trade event— it’s the epicenter of automotive culture and community for both the industry and its consumers. For an entire week, it immerses Show exhibitors, attendees and media in a celebration of aftermarket innovation and performance, culminating with SEMA Fest, an epic public celebration blending car culture with live entertainment. The 2025 SEMA Fest featured live performances by Queens of the Stone Age, The Black Crowes and Neon Trees, along with motorsports demonstrations and car displays designed to connect industry brands with enthusiasts to inspire the next generation of builders and consumers.

Concert Crowd
“EVERYONE IS RELAXED WITH A GOOD VIBE... ALL THE PEOPLE WE’VE TALKED TO ARE JUST IN A GOOD MOOD. YOU COMBINE THE DRIFTING AND THE MUSIC; YOU HAVE A PERFECT EVENT!” —Pilar Colmenero, La Oxidada
Nitro Circus
Car in Motion
Guitar Cases
Nitro Circus
Car Riding
Neon Trees Band
Neon Trees Band
Drift Cars
“AS A MEDIA PERSON [AND] A LONGTIME CAR GUY, [THE SEMA SHOW] IS THE OUTLET TO SEE PEOPLE IN THE AFTERMARKET PUTTING THEIR BEST FOOT FORWARD.” —KJ Jones, MotorTrend
Concert Crowd Audience

CULTURE AND COMMUNITY

Motorcycle Rider
Drift Cars Night
“...Connecting manufacturers, buyers and enthusiasts in one dynamic environment, the Show continues to [reveal] the future of automotive performance...” —Tom Gattuso, SEMA Vice President of Events
Globe of Death
Concert Guitarist
“We definitely want to come back [next year] because [the Show has] been a massive, massive achievement for our business.” —Nicholas Trajcevski, Urban X Campers

SEMA BATTLE OF THE BUILDERS

PRESENTED BY MOTHERS POLISH

Mothers Logo
Troy Trepanier
2025 OVERALL WINNER
    HOT ROD / HOT ROD TRUCKS

Troy Trepanier

1936 Ford Roadster

TROY GUDGEL 1959 CHEVY IMPALA KYLE KUHNHAUSEN 1966 CHEVY CORVETTE

Thomas Dickerson YOUNG GUNS (29 & UNDER)

THOMAS DICKERSON

1967 Chevy C10

Ron Jones 4-WHEEL DRIVE & OFF-ROAD

RON JONES

1973 VW Thing

Peter Jackson SPORT COMPACT / IMPORT

PETER JACKSON

1960 Porsche Custom 356

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