ARB Outfits Ford BroncoⓇ with Full Suite of Off-Road Accessories

LAS VEGAS, Nevada., November 1, 2021 - ARB 4x4 Accessories has revealed a full suite of aftermarket off-road products to suit the 2021 Ford Bronco.

The Bronco’s approachable appeal to the novice, combined with capable off-road muscle for more seasoned adventurers, underscores the need for attentive aftermarket options. Having collaborated with Ford Motor Company for years leading up to vehicle launch, ARB is uniquely positioned to actualize Bronco’s off-road intentions.

Leading the charge is ARB’s iconic Summit Bumper. The fully-welded steel bar provides dependable protection against animal strikes and trail debris while retaining adaptive cruise control and parking sensor functionality. Compatible with winches up to 10,000lb, the Summit Bumper is adventure-ready with twin jack points and rated recovery points.

Innovating from its established winch bar prowess, ARB incorporated Bronco styling cues into a sleek yet capable option for front-end protection. The Zenith Bumper features an integrated light bar, twin jack points and rated recovery points, while accommodating adaptive cruise control and parking sensors. It forms tightly to the vehicle in a cohesive style that keeps the stylish Bronco front-end fully visible while substantially elevating its capability.

Around back, ARB’s Rear Summit Bumper is form-meets-function. Anchored by two jack points, twin chassis-mounted rated recovery points, it retains the OE tow bar and wiring and integrates vehicle styling for a cohesive appeal.

Vehicle design is pivotal in the rebirth of a classic, and the cohesiveness of ARB’s integrated accessories is proven in the details. Both the Zenith and Summit Rear bumpers are available in wide and narrow widths that align respectively with Bronco’s two sizes of fender flares. Doing so creates a seamless transition that complements and accentuates the vehicle design.

Frame-mounted rock sliders, under vehicle protection and differential covers round out the Bronco’s suite of protection equipment currently available from ARB. A mainstay in each of these categories, off-roaders find dependable quality optimized for 4x4 use in each of these trail-focused products.

Under the hood is more evidence of careful collaboration between Ford and ARB. Tucked along the passenger side, the ARB Twin Compressor finds itself a convenient, and far from accidental, mounting position. The skyrocketing popularity of on-board air makes its easy installation a huge bonus.

The first set of Bronco accessories from ARB are now available from over 1,000 Ford dealerships and authorized ARB retailers throughout North America. Rounding out ARB’s offering, Old Man Emu Nitrocharger and BP-51 suspension is under development and due to arrive early 2022 along with Air LockersⓇ, Safari Snorkel and BASE Rack.

Commemorating this effort and landmark collaboration with Ford, ARB USA President Doug Pettis concludes, “ARB’s manufacturing expertise, powered by innovative engineering and design, has been the driving force behind our growth for over four decades. The unique combination of ARB’s aftermarket presence and our 35-year history working with OE’s as a tier-one manufacturer brings unmatched expertise to the Bronco platform.”

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ARB is Australia’s largest manufacturer and distributor of 4×4 accessories. Its international presence includes offices in the US and an export network that extends through more than 120 countries around the globe. The ARB philosophy, however, has never wavered from its original course – quality, reliability, and practicality above all else.

Press Release Type:
Product
Company:
ARB 4x4 Accessories
Booth #:
57061
Show Categories:
Trucks, SUV's & Off-Road
Media Contact Name:
Moea Theroux
Media Contact Email:
mtheroux@arbusa.com
Media Contact Phone:
+61 3 9761 6622
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