Are you aware of SEMA - the Speciality Equipment Market Association? They are the peak industry trade body representing manufacturers, distributors, retailers, publishing companies, auto restorers, street-rod builders, re-stylers, car clubs and race teams that specialize in automotive accessories in the USA. Every year SEMA offers its members the opportunity to exhibit and attend their massive tradeshow in Las Vegas. It runs for 4 days from the 31st of October through to the 3rd of November and is a trade only industry event. Milford is proud to be heading back over there again this year to exhibit at the 2023 SEMA exhibition / trade show. Well established among OEM’s as a preferred accessory manufacturer in Australia and having demonstrated outstanding performance and reliability over the years (since 1968), Milford has become synonymous as the pre-eminent Hitch/Towing solutions parts manufacturer Down Under. Their state-of-the-art testing facility in South Australia, includes both static and dynamic testing to various international Standards (including SAE J684) plus they also perform CARLOS TC (CAR LOading Standard, Trailer Coupling) on-vehicle dynamic testing which is a real-life Hitch/Towbar testing procedure designed to accurately simulate the actual forces a vehicle typically endures when towing. Their testing facility is also independently certified by NATA, the National Association of Testing Authorities - a peak testing body and they are listed as a ROVER certified testing facility; declared by the Australian Government, Department of Infrastructure and Transport. Milford proudly produces its Hitches/Towbars using the very latest high-tech equipment including automated and robotic welding stations along with advanced manufacturing processes including rotary indexing laser cutting for the most exacting design tolerances. Their proprietary finishing treatment includes a multistage pre-treatment and painting process which delivers an industry leading near 1000 hour salt spray test result. Their entire manufacturing activity is conducted using the most advanced ERP system and their operation is certified IATF16949, ISO9001, ISO14001 & ISO45001. This year Milford will also debut their new M.O.L.L.E Pet Barriers and Underbody Protection systems at this year’s SEMA show. M.O.L.L.E stands for Modular Lightweight Load-carrying Equipment and is a practical divider, mounted behind the second-row seats for those wanting to keep loose items in the rear of the vehicle better restrained and more orderly managed. The Milford M.O.L.L.E Pet Barrier is made of both medium and light weight durable materials, depending on the users load requirements and features an intricate pattern of mounting points for additional load attachment purposes. It’s also a cost-effective way to manage pets whilst transporting them in the back of a vehicle. Another fabulous release is Milford’s Under Body Protection systems. Designed for extreme off-road use, these durable protection plates provide an essential barrier between a vehicle’s vital engine and drive train components to whatever the worst off-road conditions can throw at it. Coated in Milford’s high quality Armortex finish each system is designed with maximum protection, easy engine/drivetrain access and optimal airflow in mind. Made from premium mild steel or 5005 H34 grade aluminum these are ideal for any Overland or extreme adventure. Make sure you stop by booth #57249 in the Trucks, SUV & Off-Road section (West Hall) and say Hi to Peter and the team at the Milford stand! Press Release Type: Announcement Company: Milford Booth #: 57249 Show Categories: Trucks, SUV's & Off-Road Media Contact Name: Erin Horgan Media Contact Email: e.horgan@milford.one Media Contact Phone: +61 (0)8 8377 6925 Photo Gallery: 102821