SEMA Show exhibitors have lots of news worthy information to share with journalists. The list below is designed to help reporters find Show-related news from exhibitors. 

Press releases are displayed chronologically, and can be sorted by the type of news (general announcement, product announcement, or vehicle news) or by the market segment. 

Exhibitors post new releases on a regular basis. Reporters are encouraged to visit often to see what’s new.

Editors working on specific stories or those who need more information about the upcoming SEMA Show can contact or 909/978-6723. 

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October 21, 2016 - 10:49am

Advanced Measurement Systems (AMS) introduces cordless SPECTRETM its patented, wireless Bluetooth laser measuring system that actually can certify the accuracy of the measure. Simultaneous laser tracking of multiple measurement points provides...

October 20, 2016 - 2:17pm


Stow, Ohio – Make plans now to join the undisputed leader in performance tires and wheels at the company’s new SEMA Show booth, #43035, South Hall.

During a special press conference...

October 20, 2016 - 6:35pm

The Hose Slide is a revolutionary patented product designed to make washing and detailing your vehicle easier then ever before.We have all had it happen to us.You are washing your vehicle and the hose gets caught under the tire as you are walking...

October 20, 2016 - 1:22pm

Champion Oil, a globally recognized industry leader in performance lubricants, additives, chemicals and motor oils for over 60 years, will introduce new Micro Sprint Racing Oils this year at the Las Vegas SEMA Show in Booth #24423.


October 21, 2016 - 6:21am

WHAT: Through “Project Underdog,” actor and car enthusiast Sung Kang partnered with Shell, featuring Pennzoil, SEMA and a team of aspiring young automotive technicians from Alhambra, CA to work together on the transformation of a 1972 Ford...

October 21, 2016 - 8:31am

Featured product: RaceChip Ultimate connects increased performance with innovative smartphone control

RaceChip Chiptuning, the market leader for electronic performance enhancement from Germany and one of the most innovative companies in...

October 21, 2016 - 8:52am

OAKDALE, MINN. – Converting tire dealers, automobile service centers, specialty and custom car/accessory businesses; from failing traditional marketing strategies to digital marketing has been one of the largest shifts in the auto marketing...

October 21, 2016 - 10:17am

ESCANABA, MI – Oct. 21, 2016 – Race Ramps introduces their new 6-inch Show Rock in Fieldstone Grey that will make its debut in the Race Ramps booth within a multi-rock display that will feature Randy Pratt’s 2016 Polaris XP® 4 Turbo.
The 6-...

October 21, 2016 - 10:11am

For the 4th consecutive year, the coveted Goodguys GOLD Awards return to the SEMA Show, November 1-4 in Las Vegas. Eligibility is simple. All cars with a Goodguys GOLD Award show placard displayed on the dash along with a Goodguys windshield...

October 21, 2016 - 12:03pm

Motorsports has consumed Robby Woods life. Oil and gas are in his blood, pumping through his veins, and fueling his passion for all things racing and fabrication. His family encouraged his addiction because they knew it well – his grandfather...

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