SEMA Show exhibitors have lots of news worthy information to share with journalists. The list below is designed to help reporters find Show-related news from exhibitors. 

Press releases are displayed chronologically, and can be sorted by the type of news (general announcement, product announcement, or vehicle news) or by the market segment. 

Exhibitors post new releases on a regular basis. Reporters are encouraged to visit often to see what’s new.

Editors working on specific stories or those who need more information about the upcoming SEMA Show can contact pr@sema.org or 909/978-6723. 

The ABC's of Press Release Writing

10 PR Mistakes Exhibitors Commonly Make

SEMA Show Online Media Center | Press Releases

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October 29, 2016 - 10:08am

CLARENCE, NY, October 27 -- SSBC has been on the track testing its new six piston large bore calipers. After hearing from many Mopar enthusiast about how the brakes burn up and dont last as long as they should, SSBC came up with the answer. The...

October 28, 2016 - 1:19pm

Award-winning innovator of car audio installation solutions and consumer tech products is unveiling an array of innovative DDR Solutions that permit the retention of advanced vehicle functionality and vehicle menu-driven features when replacing...

October 28, 2016 - 12:37pm

Award-winning innovator of car audio installation solutions and consumer tech products is premiering an array of advanced complete audio replacement solutions.

Las Vegas, NV – November 2, 2016 -- Scosche Industries, a leading innovator of...

October 28, 2016 - 1:56pm

– First light bar manufactured completely with high performance plastic body –

Peachtree City, GA — HELLA, Inc., the North American after¬market subsidiary of automotive lighting and electronics supplier HELLA, introduces the new HELLA...

October 28, 2016 - 2:00pm

– New signal light line includes SAE and ECE approved versions –

Peachtree City, GA — HELLA, Inc., the North American after¬market subsidiary of automotive lighting and electronics supplier HELLA, has expanded its VALUEFIT lighting series...

October 28, 2016 - 1:58pm

– New applications, new colors, OE replacements, back-up alarm, air horns –

Peachtree City, GA — HELLA, Inc., the North American aftermarket subsidiary of automotive lighting and electronics supplier HELLA, has substantially expanded its...

October 28, 2016 - 2:03pm

– Instant modern lighting for your vehicle’s interior –

Peachtree City, GA — HELLA, Inc., the North American after¬market subsidiary of automotive lighting and electronics supplier HELLA, introduces the new HELLA LED Retrofit Bulbs. Apart...

October 28, 2016 - 2:05pm

Peachtree City, GA — . A new mega macs model is extending the range of diagnostic tools by Hella Gutmann Solutions. The mega macs 56 addresses to users who focus on European cars and who value the features and the comfort of a premium diagnostic...

October 29, 2016 - 10:01am

SSBC makes instructions easier for all their disc brake kits.
CLARENCE, NY, October 27 -- Most of us don’t bother to read all of the instructions because it
takes too long and many of the words we don’t understand. We try to...

October 29, 2016 - 10:05am

CLARENCE, NY, October 27 -- SSBC has developed a new master cylinder that weighs just under four pounds and looks just like the stock cast master cylinder. This light weight pressure cast aluminum master cylider performs and looks just like the...

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