Skip to main content
Red Nissan Z build driving through Fremont Street at night

WHERE VEHICLE STYLE COMES TO LIFE

The SEMA Show puts your products directly in front of the restyling community's most influential builders, shops, and brands. Customizers, dealers, and installers come to see the latest innovations in vehicle personalization.

Your products get in front of the people who define what's next in automotive style.

Nov. 3 - 6
Las Vegas, NV
Why Exhibit

OWN THE SHOW.
OWN THE RESTYLING MARKET.

From lighting and wheels to wraps, trim, and interior upgrades, the 2026 SEMA Show is the ultimate launchpad for your brand. Connect with the builders, installers, and customization shops who define the future of vehicle style.

RWB Porsche hero build photographed by Larry Chen for SEMA
The Numbers

A MEGAPHONE FOR YOUR BRAND

Your booth is just the beginning. With thousands of content creators and media outlets on the floor, your launches go viral before the Show even ends.

Exhibiting at the SEMA Show gives your brand visibility, credibility, and influence that fuels sales all year long.

Custom Revozport sports car display at the SEMA Show
THE NUMBERS THAT
DRIVE YOUR BUSINESS

Unmatched Reach

153,000+
Total Attendees
80%
Domestic Attendees
140+
Countries

Qualified Buyers

70,000+
Professional Buyers & Decision Makers
83%
Attend to See New Products
59%
Looking for New Vendors

Media Dominance

2,600+
Accredited Media & Content Creators
20,600+
Earned Media Placements
69.6B
(Billion) Impressions Generated

WHERE VEHICLE STYLE COMES ALIVE

Location · SEMA SHOW

The Restyling section of the SEMA Show is high-traffic and engineered for discovery. Your booth sits where buyers come to explore the newest lighting, wheels, wraps, trim, and interior upgrades shaping the future of automotive style.

High-traffic main circulation paths
Grouped with related customization and styling product categories
Surrounded by builders, installers, and restyling professionals
VIEW FLOORPLAN →
SEMA Central Hall vehicle lineup in the Restyling section
The Movement

BE PART OF THE STYLE MOVEMENT

When you exhibit at SEMA, you're not just renting space; you're joining the community shaping what's next in automotive personalization.

Showcase your newest styling products, build relationships with key buyers, and keep your brand at the center of restyling trends.

TREND LEADERSHIP

Lead conversations around what's next in vehicle style

BUYER CONNECTIONS

Build relationships with decision-makers and installers

YEAR-ROUND VISIBILITY

Stay top-of-mind with the restyling market beyond show week

RESERVE YOUR BOOTH

Put your brand at the center of vehicle style innovation

Get Started

READY TO EXHIBIT IN
2026?

Space is limited. Applications due March 27, 2026

Questions? Contact Your Sales Rep
*