Des Moines, IA — October 15, 2025 – Black River, is proud to announce that its groundbreaking Matrix GT Truck Topper, featuring the all-new Power Lift technology, has been entered into the SEMA 2025 New Product Showcase in three categories: Exterior Accessory, Engineered New Product, and Truck & Off-Road. The Matrix GT represents one of the most exciting innovations in an industry that hasn’t truly changed in over 50 years. Designed, engineered, and built in Des Moines, IA —the Matrix GT brings a completely new approach to truck-bed functionality, combining the security and capacity of a topper with the full-bed accessibility of a tonneau. “Truck owners have had the same two choices for decades. We wanted to create something that lets them have both—without compromise.” said Black River Marketing Director, Marshall Allen. What Sets the Matrix GT Apart Power Lift Technology – A powered lift system that opens the topper at the push of a button for effortless access and control. Clamshell Lift Design – Provides complete access to your bed from all sides plus full height clearance to eliminate the crawl-in hassle of traditional toppers. Double-Walled Aluminum Construction – Combines strength, light weight, and modern styling in a design built to perform on- and off-road. Tamper-Proof Latches & Premium Seals – Keep gear secure and protected from weather and theft alike. Backed by the legacy of Summit Products, which has been manufacturing for leading OEMs for more than 25 years, Black River now brings that same people, tools, and expertise directly to consumers. With products already sold through 90+ dealerships nationwide, the company is quickly becoming a force in the truck-accessory market. Black River’s mission is simple: “Don’t Compromise. Demand More.” The Matrix GT embodies that philosophy—merging innovation, craftsmanship, and real-world functionality for truck owners who expect more from their gear. Visit Black River at SEMA 2025 in West Hall, Booth #58191, and see the Matrix GT and Power Lift Technology in person at the New Product Showcase. Press Release Type: Announcement Company: Black River Booth #: 58191 Show Categories: Trucks, SUV's & Off-Road Media Contact Name: Marshall Allen Media Contact Email: mallen@summit-products.com Media Contact Phone: 515-252-0435 Photo Gallery: 102821