Elkhart, IN — October 10, 2025 — Lippert Components, Inc. (Lippert™), a leading supplier of highly engineered components for the RV, automotive, and marine industries, is proud to unveil its bold new initiative: Rooted in Trades at this year’s SEMA Show in Las Vegas, NV. Rooted in Trades is a movement dedicated to celebrating skilled trades, investing in workforce development, and reinforcing the value of American craftsmanship. As the skilled trades industry faces a growing labor shortage, Lippert is stepping up to lead the charge through education, innovation, and product excellence. Lippert will be exhibiting at SEMA 2025 with its flagship Automotive brands — CURT, Ranch Hand, UWS, and other key brands — each representing a legacy of quality, innovation, and U.S.-based manufacturing. Rooted in Trades is more than a campaign; it’s a call to action. With over 2,100 skilled tradespeople employed across nine disciplines, Lippert is investing in the future of the trades through education, storytelling, and product innovation. Central to the initiative is the Lippert Scholars Program, which includes full scholarships, hands-on experience, and industry-recognized certifications. In partnership with local trade and tech schools, the program offers a fast-track to high-wage careers in advanced manufacturing, without student debt. Lippert has grown the program by 56% over the past year, featuring: 78 unique classes 520 team members trained 506 certifications earned 904 credits completed 142 apprenticeships Lippert’s commitment to American manufacturing is also reflected in the products it brings to market, each one built by skilled tradesmen in facilities across the country. To name a few: Ranch Hand bumpers, grille guards, and steps in Texas UWS aluminum tool boxes in Florida LUVERNE running boards in South Dakota CURT’s expansive line of custom receiver hitches in Wisconsin These products are more than components; they’re symbols of pride, precision, and the enduring value of American trades. As part of the Rooted in Trades kickoff at this year’s SEMA Show, attendees will get an exclusive first look at CURT’s all-new PowerHaul™ Double Lock gooseneck hitch, a product designed, welded, and finished entirely in the USA at CURT’s Wisconsin manufacturing facility. Built for durability and precision, PowerHaul™ is a 40K gooseneck hitch solution that builds upon the popular success of the Original Double Lock and Double Lock EZr models. UWS is also unveiling a complete rebrand at SEMA 2025, featuring a bold new logo, a sleek push-button truck tool box, and a renewed commitment to supporting the trades with high-quality truck storage solutions. Designed, fabricated, and welded in Florida, UWS continues to deliver rugged reliability and innovation for hardworking professionals who rely on their gear every day. Lippert invites SEMA attendees, media, and industry partners to visit booth #55103 and be part of the Rooted in Trades movement. Whether you're a manufacturer, educator, or tradesman, this initiative is your opportunity to help shape the future of American industry. About LCI Industries LCI Industries (NYSE: LCII), through its Lippert subsidiary, is a global leader in supplying engineered components to the outdoor recreation and transportation markets. We believe our innovative culture, advanced manufacturing capabilities, and dedication to enhancing the customer experience have established Lippert as a reliable partner for both OEM and aftermarket customers. For more information, visit www.lippert.com. Lippert 52567 Independence Ct. Elkhart, IN 46514 Email: marcom@lci1.com Press Release Type: Announcement Company: Lippert Booth #: 55103 Show Categories: Trucks, SUV's & Off-Road Media Contact Name: Kristi Feeney Media Contact Email: kfeeney@lci1.com Media Contact Phone: 7153089849 Photo Gallery: 102821