Legendary car builder and industry icon Chip Foose will help give the 2022 SEMA Show a new look as the official artist of this year's trade event. Foose created original pieces of art that will be woven into signage throughout the Las Vegas Convention Center and in marketing materials for the Show to help reflect each segment of the industry in a special and authentic way.

"This opportunity is allowing me to be creative in a different fashion," said Foose. "I'm excited to entertain and connect with SEMA Show attendees in a new way."

SEMA Show officials feature a new artist every three years to add a level of authenticity to something that most trade shows in the world leave to a sign designer. Foose is the fourth celebrated automotive artist—joining Alex Carmona, Max Grundy and Ed Tillrock—whose artwork will give Showgoers a new experience at the event.