business

Industry Trends: Planning for the Future: New Vehicle Technologies, powered by PRO (TR4)

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When: 
November 1, 2017 - 10:15am - 11:15am
Where: 
Las Vegas Convention Center, Upper North Hall, N252

Presented by: John Waraniak, SEMA; Jeff Varick, Brandmotion; Scott C. Wolin, CPS

Connected and automated vehicle technologies, advanced driver-assist systems (ADAS), and other mobility options will significantly improve safety. The aftermarket industry is playing an increasingly important role in retrofitting and installing many of these systems and technologies on the 250-million vehicles already on U.S. roads. Listen and learn as a panel of experts discusses how advanced-vehicle technology is transforming the automotive and aftermarket industries, and explores the challenges and opportunities posed by evolving vehicle technologies and mobility options.

Powered by: Professional Restylers Organization

Marketing & Sales: Modern Marketing in a Post-Web World (MS4)

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When: 
November 1, 2017 - 10:15am - 11:15am
Where: 
Las Vegas Convention Center, Upper North Hall, N253

Presented by: Dan Kahn, Kahn Media 

Marketing & Sales: Marketing. It's Different, but Here's How to Succeed (MS5)

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When: 
November 1, 2017 - 11:15am - 12:15pm
Where: 
Las Vegas Convention Center, Upper North Hall, N254

Presented by: Zan Martin, Martin & Company; Jeff Lee, Martin & Company; Chad Reynolds, BangShift.com; Matt Graves, American Powertrain; Brian Lhones, BangShift.com   

A team of experts in both traditional and online marketing will help guide you through the huge changes in how to market your products and services, beginning with the critical role your website plays in opening the door. We will discuss the relevance of print ads, and will then give you examples and steps you can take to create your own content, and easily target your specific audience with google, Facebook and You Tube advertising, with suggestions on how to create analytics to help prove what is or is not working.

Business Technology: Powerful Sales and Marketing Techs To Increase Sales (BT2)

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When: 
November 1, 2017 - 11:15am - 12:15pm
Where: 
Las Vegas Convention Center, Upper North Hall, N256

Presented by: Gene Marks, The Marks Group

Builders: Restoration Builder's Panel, powered by ARMO (BD1)

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When: 
November 1, 2017 - 11:15am - 12:15pm
Where: 
Las Vegas Convention Center, Upper North Hall, N258

Moderated by: Amy Fitzgerald, Cool Hand Customs

Panel: Tim Strange, Strange Motion; Frank Arone, Arone Restoration; EJ Fitzgerald,Cool Hand Customs; Chris Ryan, Ryan’s Rod & Kustom; Lenny Schaeffer, Redemption Rod & Custom

Are TV builds a reality? What does it take to be a successful vehicle builder? How do you differentiate yourself? How do you grow your reputation as a top-tier builder? What are the pitfalls? Who do you partner with? Get answers to these questions and more from some of the industries most respected builders.

Powered by: Autmotive Restoration Market Organization

ARMO

Tires: TIA’s 2017 Legislative Review: How has President Trump and the Republicans in Congress impacted the Tire Industry (TM6)

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When: 
November 1, 2017 - 12:00pm - 1:00pm
Where: 
Las Vegas Convention Center, South Hall Lower, S106

Donald J. Trump is now President of the United States of America. The President thus far has used executive orders to address Obamacare, cutting regulations, boosting energy exploration, and adopting a far more aggressive trade-enforcement posture. What does this mean for the tire industry and how have things changed in Washington? Find out the issues that are positively and negatively impacting your business. 

Automotive Electronics: Fabrication Techniques – 3D Machining on a Router Table (AE2)

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When: 
November 1, 2017 - 1:00pm - 2:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N253

Presented by: Bryan Schmitt, President and Founder, Mobile Solutions USA

Learn how to fabricate 3D shapes safely and efficiently without a CNC machine. Bryan Schmitt’s innovative fabrication processes demonstrate how to use a router table and router safety sled to enhance repeatable creativity and do it with safety in mind. Build amazing trim panels, dash face plates, speaker adapters and other parts that have professional-grade profiles that support visual and functional elements of factory-like automotive interior design.

 

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Business Technology: Maximizing LinkedIn to Grow Your Business (BT3)

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When: 
November 1, 2017 - 1:00pm - 2:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N252

Presented by: Kathy Bernard, WiserU LLC

If done right, LinkedIn can generate a whopping 80% of your social media leads, according to Entrepreneur magazine — 80%! That's why it's ESSENTIAL for you to learn how to leverage LinkedIn — the world's largest business network — to grow your business.

In this session, you will:
• Discover how to track down your target customers using LinkedIn
• Develop your brand to take advantage of LinkedIn’s countless free tools
• Deliver your message through LinkedIn in ways that will drive business success

Make the most of LinkedIn’s powerhouse network of 467 million members to generate the leads you need to grow your business!

Vehicle Technology: Performance Branding and Design Forum: Cars and Car Culture, powered by ETTN (TBS3)

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When: 
November 1, 2017 - 1:00pm - 2:30pm
Where: 
Las Vegas Convention Center, Upper North Hall, N258

Presented by: John Waraniak, SEMA

Tires: Management at 2: Growing Your Tire Business in the Millennial Age (TM7)

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When: 
November 1, 2017 - 2:00pm - 3:00pm
Where: 
Las Vegas Convention Center, South Hall Lower, S115

Millennial consumers drive fewer miles and have very different expectations of a quality buying experience. Join Matt Winslow, from ATI, to learn how to re-engineer your shop's culture to staff your store with top performing team members AND grow your customer base with today's most important consumers, millennials.    

Powered by: Tire Industry Association

TIA

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