Racing & Performance

SEE THE STARS OF BITCHIN’ RIDES, ROADKILL, IRON RESURRECTION, WHEELER DEALERS AND MORE AT SEMA SHOW 2018 IN THE FREE FAN EXPERIENCE MOTOR TREND LIVE

FOR IMMEDIATE RELEASE

CONTACTS:

Andrew Scafetta: 240.662.6063 Andrew_Scafetta@discovery.com

– OR – Rob Quigley: 310.363.4086 Robert.Quigley@motortrend.com

SEE THE STARS OF BITCHIN’ RIDES, ROADKILL, IRON RESURRECTION, WHEELER DEALERS AND MORE AT SEMA SHOW 2018 IN THE FREE FAN EXPERIENCE MOTOR TREND LIVE

I promise you haven't used anything like this before! Patented Liquid Nano Monomolecular Polarizing Metal Conditioner used by NASA, the military and racing

Do you want to get more horsepower, RPM's and laps out of your fuel? How about removing friction so the components last many more laps or hours than before? How about lowering the temperature and improving oil pressure? Even better, let's do all of that at the same time.

About 30 years ago a need for a lubricant that could hold up under INCREDIBLE heat and pressure was needed for the Space Shuttle. Something that could withstand 4500 degrees and 17,000 pounds of pressure. AN aerospace engineer came up with a product already being used for farming equipment and oil field, modified it for NASA's needs and BOOM! No more lubricant issues and the Shuttles started launching.

E-Z UP to host stars of ‘Street Outlaws’ at SEMA

NORCO, Calif., Oct. 30, 2018 – SEMA Show attendees can meet Sean “Farmtruck” Whitley and Jeff “AZN” Bonnett, stars of the show “Street Outlaws” on the Discovery Channel, from 11 a.m. to noon Oct. 31 at the E-Z UP® Booth, No. 20269.
E-Z UP was introduced to the dynamic duo from Oklahoma City during last year’s SEMA Show and formed a perfect partnership with the team as Farmtruck and AZN have been fans of E-Z UP® products for years.

ZyCoat®, LLC releases ZyCor® Primer ZyCor is part of the ZyCoat® Family of Thermal Coatings Proven in High Temperature Applications

OLATHE, KANSAS (October 29, 2018) – ZyCoat, LLC announces the release of ZyCor high temperature, corrosion resistant primer. ZyCor primer can be used as a standalone coating or as a base coat for ZyCoat, LLC’s ZyBar high temperature thermal dissipation color coats. ZyCor is a do it yourself, easy to apply coating offering over 5,000 hours of corrosion resistance.

From the Ultimate in Comfort to "Calculated Thrills": Recaro Performance Seats at SEMA 2018

Take a seat and feel the performance: At SEMA 2018, visitors can experience the broad range of Recaro seats from the ultimate in comfort and ergonomics to the uncompromising calculated thrill in motorsports. The premium seat manufacturer is showcasing its portfolio for the U.S. aftermarket at its booth #51119 in the Performance Pavilion. It will also unveil a brand-new and exciting performance seat concept that addresses “next generation seating by Recaro”.

Las Vegas, Nevada, October 26, 2018 – “Our seats are more than just a set of components – they are made of innovation, quality, premium materials, craftsmanship and a serious passion for cars”, said Martin C. Klein, head of Recaro Automotive Seating. “At our booth at this year’s SEMA, American car enthusiasts can experience our brand and the Recaro lifestyle in many ways“.

AkzoNobel Vehicle Refinishes Returns to SEMA Show Celebrating 10-Year Partnership with McLaren Racing

TROY, Michigan – AkzoNobel, a leading provider of vehicle refinishing products, today unveiled its programming for the 2018 Specialty Equipment Market Association (SEMA) Show. The event takes place in Las Vegas from October 30 through November 2, 2018.

AkzoNobel will exhibit at booth #25163, where attendees will be able to view two new cars from hot rod builder Dave Kindig (renderings below). AkzoNobel will also lead a press conference to celebrate the company’s 10-year partnership with McLaren Racing, and will offer show attendees product demonstrations. In addition, AkzoNobel will have a presence at the Rig (#61014), host an Education Session, and participate in the SEMA Student Career Day.

BASF NEW SPONSOR OF DETROIT AUTORAMA GREAT 8

Auburn Hills, MI, October 25 – The Detroit Autorama is proud to announce that BASF is the new sponsor of the Detroit Autorama Great 8.

The Great 8, which will now be known as the BASF Great 8, is comprised of the eight finalists chosen each year to compete for Detroit Autorama’s prestigious Ridler Award. Being named as a Great 8 finalist is a highly sought-after achievement. Renowned custom car builders from across the U.S. bring their creations to the Detroit Autorama in the hope of being named to the Great 8 and ultimately competing for the Ridler Award.

The Great 8 finalists are announced to great fanfare at the Ridler’s Ball on Friday evening during the Detroit Autorama. They each receive a crystal award, a cash prize and a unique embroidered Great 8 jacket to mark the achievement.

AutoZone Awarding 1969 Chevy Camaro at the SEMA Show to Dream Ride Sweepstakes Winner

Memphis, Tenn. (October 29, 2018) – AutoZone, Inc. (NYSE:AZO) today announced that the lucky winner of a national sweepstakes will be revealed at the Specialty Equipment Market Association (SEMA) show in Las Vegas on October 31. AutoZone, along with its belt manufacturer, Continental, will present a customized 1969 Chevrolet Camaro to the winner of its Dream Ride Sweepstakes.
“The sweepstakes was an eight-week promotion to celebrate the established partnership between AutoZone and Continental as well as bring awareness to professional installers about Continental’s quality line of belt products,” said Bill Hackney, AutoZone’s Senior Vice President, Merchandising, Customer Satisfaction. “We received an overwhelming response from AutoZone’s commercial customers. The more qualified belt purchases they bought, the better their chances to win,” Hackney added.

First to Market - Brushless Chevy Diesel Pickup Fans & More

First to Market - Brushless Chevy Diesel Pickup Fans and Shrouds & More.

Willmar, MN, October 29, 2018 – Expanding on Northern Radiator’s diesel performance cooling line, we have introduced a total of 6 new performance brushed & brushless diesel fans with shrouds; four Chevy applications and two Dodge. Northern is first to the market with a brushless fan and shroud line for the Chevy 2001-2010 diesel pickup. By overcoming native wiring obstacles we’ve created an installer friendly cooling solution. Unlike the typical brushed fan that has a peak power surge at start up and then runs at a maximum power draw, our SPAL brushless fans draw minimal AMPs at start and only draws what is needed, when it is needed. Brushless fans are more efficient by utilizing a larger percent of the energy being supplied to the motor.
Additional benefits to brushless fans
• Increases horsepower and fuel economy
• Last Longer than a brushed fan
• No AMP Spike

Trusted from Raceways to Driveways – BorgWarner Debuts New Products at 2018 SEMA Show

• New super-cores for BorgWarner’s Airwerks® and Engineered for Racing (EFR™) lines of turbochargers make their show debut at SEMA
• James Deane’s BorgWarner-boosted Formula Drift 2018 Championship car will be on display, Deane and teammate Piotr Więcek will be in the booth from 2:00 – 3:00 p.m. Tuesday, October 30th
• The company’s booth showcases its comprehensive portfolio of EFR™ and AirWerks® Series turbochargers

Auburn Hills, Michigan, October 26, 2018 – Designed for ultimate performance, BorgWarner’s advanced performance aftermarket turbochargers are trusted by motorsport and performance enthusiasts as well as everyday drivers seeking improved engine output. At this year’s Specialty Equipment Market Association (SEMA) Show in Las Vegas from Oct. 30 to Nov. 2, 2018, the company will showcase its extensive lineup of Engineered For Racing (EFR™) and AirWerks® Series turbochargers, including new, higher-power offerings, at booth 25125.

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