automotive

Tires: Tires at 2: Successful Tire Dealers Share Their Secrets (TM3)

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When: 
October 31, 2017 - 2:00pm - 3:30pm
Where: 
Las Vegas Convention Center, South Hall Lower, S115

Winning a national award from an industry trade publication is an honor that is always well-deserved. The criteria to be a candidate requires a higher level of excellence, so winning truly represents the best that the tire industry has to offer. We’ve invited the Modern Tire Dealer Tire Dealer of the Year, the Tire Business Humanitarian Award winner, and the Tire Review Top Shop to make brief presentations on what makes them successful and then participate in an informative question and answer session with the audience.   

Powered by: Tire Industry Association

TIA

Talent Management: Landing a Great Job through LinkedIn (HR3)

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When: 
October 31, 2017 - 2:15pm - 3:15pm
Where: 
Las Vegas Convention Center, Upper North Hall, N254

Presented by: Kathy Bernard, WiserU LLC

Did you know that LinkedIn says you have a 40 times greater chance of landing a job if you have a strong LinkedIn profile?  A big reason why this is so true is because a stunning 97% of recruiters use LinkedIn to find candidates for their open positions.

In this session, you will learn how to:
• Maximize your LinkedIn profile to attract recruiters
• Make the most of LinkedIn groups to be found by employers
• Apply on the LinkedIn job board to dramatically improve your job chances
• Build your network to be seen by top companies

Set yourself up for career success by learning to maximize LinkedIn!


Finance & Operations: Mobile Monster 101 - 3 Key Mobile Solutions (FO2)

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When: 
October 31, 2017 - 2:15pm - 3:15pm
Where: 
Las Vegas Convention Center, Upper North Hall, N256

Presented by: Dawn Brolin, Powerful Accounting, LLC

During this interactive workshop, Dawn Brolin will provide a checklist of technology that will help any business owner either take the first step to the mobile world or enhance what you already have adopted.  Recommendations will include accounting systems, document storage, mobile time tracking, mobile payroll, customer management solutions, and more.  Then the workshop goes full hands on.  You will implement three key technologies on your mobile device.  Leave with operational mobile solutions and with a complete instruction book of how to operate your newly loaded technologies and keep moving forward.

Bring your device - phone, ipad, or computer - whatever device you use in your business.  Connect to the exposition hall wi-fi before the session begins.


Social Media: Working with Social Media Stars: Getting to Know Individual Influencers and How to Work with Them (SM6)

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When: 
October 31, 2017 - 3:30pm - 4:30pm
Where: 
Las Vegas Convention Center, Upper North Hall, N253

Join automotive multi-platform media company GarageMonkey as they present intimate interviews with some of social media’s most popular and followed influencers — social media-focused content creators and personalities. Social media platforms like Facebook, YouTube, Instagram, and others have changed the way your current and future customers learn about your product, engage with your brand and each other, and build lasting relationships with you and your products. Join the conversation with individuals who have tapped into this vast new audience of enthusiasts. They’re car guys who speak to the digital generation, have amassed tremendous audiences on Facebook, YouTube, and other social platforms, and influence the decisions of the next generation of customers.

Social Media: Unlocking the Facebook Algorithm (SM2)

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When: 
October 31, 2017 - 3:30pm - 4:30pm
Where: 
Las Vegas Convention Center, Upper North Hall, N252

Presented by: Jennifer Cario, SugarSpun Marketing

Brew Talks: It's Five O' Clock Somewhere (CV1)

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When: 
October 31, 2017 - 4:00pm - 5:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N258

Hosted by: Jeff Allen, SkidMarks

Special Guests:

Dave Kindig, Bitchin’ Rides
Kevin Schiele, Bitchin’ Rides
Antron Brown, Matco Tools/U.S Army Top Fuel Dragster - Co-Host of TOP GEAR America

Buy a beer, pull up a seat, and join host Jeff Allen of SkidMarks as he has an entertaining conversation with personalities from  automotive, music, and the business world. Learn what makes these successful people tick and what fuels their passion. Cash Bar.


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Social Media: #SocialMediaExperts: How to grow your follower count (SM3)

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When: 
November 1, 2017 - 9:00am - 10:00am
Where: 
Las Vegas Convention Center, Upper North Hall, N258

Presented by: Jennifer Cario, SugarSpun Marketing; Carter Jung, Sony-Gran Turismo; Kent Lewis, Anvil Media, Inc.

Join expert panelists as they discuss Social Media and many of the tips and tricks they've learned over the years that will help to build your brand; personal or for business!  Gain insight on all Social platforms including Facebook, Twitter, Instagram & Snapchat. Learn about building your organic audience from scratch to creating content to push through to your channels. Find out when the best times to post are as well as other growth hacking tips.

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Legal & Regulatory: ASK THE EXPERTS: Schedule a Free Private Meeting with an Intellectual Property, Tax, Export, Product Liability or Antitrust Attorney or Investment Banker (LR1)

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When: 
November 1, 2017 - 9:00am - 4:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N232

SEMA members have a unique opportunity to schedule a free one-on-one meeting with an intellectual property rights, tax or antitrust attorney.  An investment banker with experience advising on mergers, acquisitions and raising capital will also be available.  Private meetings are available in 20 minute segments.  Please specify your area of interest when you schedule your appointment(s), so that we can pair you with an attorney or expert specializing in that discipline. 

Tires: Truck Tires at 10: Truck Tire Service after 7 Years of CSA (TM5)

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When: 
November 1, 2017 - 10:00am - 11:00am
Where: 
Las Vegas Convention Center, South Hall Lower, S106

Seven years ago, the Federal Motor Carrier Safety Administration (FMCSA) introduced the Compliance, Safety, Accountability (CSA) program in order to improve commercial vehicle safety by holding motor carriers and accountable for their roles in highway safety. By most accounts, CSA has had a positive impact on safety while changing the way that trucks and trailers are maintained and serviced. This session will discuss recent changes to CSA and how the scores are developed as well as reported. In the hands of the right commercial tire service provider, CSA has become a valuable tool that dealers are using to increase revenue. Come learn about how the methodology behind CSA is having a profound effect on the commercial tire service industry.   

Powered by: Tire Industry Association

Tires: ATS at 10: The Art of Balancing (TM4)

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When: 
November 1, 2017 - 10:00am - 11:00am
Where: 
Las Vegas Convention Center, South Hall Lower, S115

In the old days of tire and wheel balancing, the biggest challenges for technicians were selecting the right type of wheel weight and finding top dead center so the numbers would come up 0.00 on a consistent basis. It was a simple and fast process with few surprises. Fast forward to 2017 and balancing has surpassed the “hang two weights and come up 0.00’s” era to one where the growing need for tape weights creates a situation where the balance is only as good as the machine and the technician. Tire and wheel balancing is becoming an art as the design changes in wheels require a higher level of understanding with today’s tire balancers. Join a panel of balancing experts who will provide their thoughts on the steps that technicians can take to improve the quality and performance of every tire balance.   

Powered by: Tire Industry Association

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