Attendees

Can I bring a guest?

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No. There are no guest or complimentary passes, tickets, and/or badges for the SEMA Show. Other than a legal spouse, everyone must register and be approved to receive a badge. The SEMA Show is a trade-only industry event. It is not open to consumers or the general public. Guests do not qualify to receive a badge.

I registered multiple employees; however, some of their names aren’t showing up in the “check your registration status” system. Why is this?

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E-mail Customer Service at AAPEXsema@compusystems.com and describe the situation. A representative will follow up with you via e-mail within 24 hours (one business day). If you do not receive a timely reply, please call, toll free, 866.229.3687, Monday-Friday, 9am-6pm, Central Time. International callers, please dial +1.224.563.3154.

How can I add one or more persons to my registration?

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Use your confirmation e-mail to click through to the dashboard and click on “Add another”. Note that each person may be required to provide qualification materials.

I didn’t print the acknowledgement, now what do I do?

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You will receive confirmation by e-mail with your identification number. You can also determine your registration status online at “registration look-up” at www.semashow.com/register.

How many people from my company can go to the show? It says “only two.”

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If it says “only two,” that means the system recognizes your company’s name as a Non-Exhibiting Company (NEM). If you have any questions about what it means to have NEM status, contact SEMA Show Management at regmgr@sema.org, or phone 909.396.0289.

What is a Non-Exhibiting Company (NEM)?

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If a company qualifies to exhibit in a booth space at the Show, but chooses not to exhibit, wishing only to register employees to attend (walk the exhibits), they will be classified as an NEM. If during the qualification process, Show Management finds the company to be classified as a Non-Exhibiting Company (NEM), a higher registration fee of $200 each will be required to register. Non-exhibiting companies are limited to registering two (2) people, attending no more than two (2) shows.

I received postcards and/or an e-mail, but the registration system doesn’t seem to recognize my name. Why is this?

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You may have used a different e-mail over the past 12 months to register for the Show, or your e-mail of record is different from the one we have on file at the registration company. Please double-check your e-mail address, and then click on company name and type in your company name to try and find your registration information that way. If you require assistance, please contact Customer Service, Monday-Friday, 9am-6pm, Central Time, toll free at 866.229.3687. International callers, please dial +1.224.563.3154. Or, email aapexsema@compusystems.com.

How can I obtain information on the new products at the SEMA Show?

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There are a number of options available for obtaining new product information. One of the easiest ways is to visit the New Products Showcase at the SEMA Show. At the New Products Showcase, buyers and media have the opportunity to check out a scanner to select the products they are interested in learning more about. You will be able to receive a print out and an e-mail that includes detailed information about the products you selected, as well as links to high-res photos of the products that can be downloaded quickly and easily.

Does my SEMA membership guarantee qualification to attend the SEMA Show?

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No. Even if you are a member of SEMA, you will still need to be qualified to attend the SEMA Show. The same qualification process will apply to members as it does to non-members.

Do I have to be a SEMA member to attend the SEMA Show?

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No. The company you are employed by does not have to be a SEMA member in order for you to attend the SEMA Show, but you do have to hold a qualified position and work within the automotive industry. The SEMA Show registration process requires you to provide proof that you work within the automotive industry.
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