SEMA Show exhibitors have lots of news worthy information to share with journalists. The list below is designed to help reporters find Show-related news from exhibitors. 

Press releases are displayed chronologically, and can be sorted by the type of news (general announcement, product announcement, or vehicle news) or by the market segment. 

Exhibitors post new releases on a regular basis. Reporters are encouraged to visit often to see what’s new.

Editors working on specific stories or those who need more information about the upcoming SEMA Show can contact pr@sema.org or 909/978-6723. 

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October 27, 2016 - 7:25am

Shell is returning to this year’s SEMA Show in Las Vegas, NV, with Shell “Pioneering Performance” (#60005) presented by Pennzoil® and Quaker State® motor oils, Shell ROTELLA® heavy duty engine oils and Shell V-Power® NiTRO+ Premium Gasoline. In...

October 27, 2016 - 8:07am

[Stockertown, PA] – U-POL, USA Inc. is pleased to introduce 2:1 Rapid System Clear Coat. This revolutionary clear was developed to save collision centers time, resources and money.

Developed in U-POL’s United Kingdom labs, Rapid System...

October 27, 2016 - 8:32am

SATA is complementing their product portfolio with one more extraordinary range topping model, the SATAjet® 5000 B® PHASER – The “Concept Gun”.
A tuxedo is not for every day. The finest china is reserved for special occasions. And with the...

October 27, 2016 - 8:52am

Santa Ana, Calif.: Oct. 27, 2016 – Split Second announces the release of a new additional injector controller (AIC2) which controls additional injectors on turbo and supercharged engines. The controller provides additional fuel without changes to...

October 27, 2016 - 9:10am

[Stockertown, PA] – U-POL, USA Inc. is pleased to announce the launch of their latest addition to the highly successful Raptor product line, Raptor Roll-On. This all-inclusive kit is ideal for applying a bed liner without requiring spray...

October 27, 2016 - 9:55am

- Attendees can meet the drag racing legend, enter to win prizes, and learn about Wynn’s Rebate and Cash Back Programs

Las Vegas, NV… ITW Professional Automotive Products®, a leading innovator in technologies for professional automotive...

October 27, 2016 - 9:19am

Motul Unveils New 8100 X-Clean EFE Synthetic Engine Oil at SEMA Show
- New engine lubricant is formulated for diverse modern engines
- Complete product line makes Motul ideal service center partner

Cypress, Calif. (October 27,...

October 25, 2016 - 9:53am

Nelson Glass Tools is introducing it's newest product, the Recon Kit, which is specifically built for the glass replacement industry. The Recon Kit addresses the key issues in glass replacement that can cause substantial losses for a business,...

October 24, 2016 - 4:43pm

MAHA’s booth 15307, in Westgate Hall, is centered on the MSR 500, a high performance Chassis Dynamometer. On display for the first time in North America, MAHA will reveal why they deliver the industry’s most precise Chassis Dynamometers and why...

October 25, 2016 - 5:24am

Clarity Defender® Plus
Water-repellant, non-stick transportation glass coating increases all-weather visibility, cleanability

This durable self-assembling nanofilm seals transportation glass and mirrors with an optically clear...

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