SEMA Show exhibitors have lots of news worthy information to share with journalists. The list below is designed to help reporters find Show-related news from exhibitors. 

Press releases are displayed chronologically, and can be sorted by the type of news (general announcement, product announcement, or vehicle news) or by the market segment. 

Exhibitors post new releases on a regular basis. Reporters are encouraged to visit often to see what’s new.

Editors working on specific stories or those who need more information about the upcoming SEMA Show can contact pr@sema.org or 909/978-6723. 

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SEMA Show Online Media Center | Press Releases

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October 23, 2018 - 10:58am

3M™ Perfect-It™ EX AC Compound Delivers Optimal Performance on All Coatings
with New Minerals and Unique Formula

ST. PAUL, MN (October 23, 2018) – The first family in paint finishing and detailing is continuing to expand – now with...

October 23, 2018 - 10:42am

OPTIMA® Batteries, a global leader in high-performance automotive and marine batteries and digital battery chargers, invites SEMA attendees to visit the OPTIMA Batteries booth #20323 in Central Hall to hear from industry professionals, one-on-one...

October 23, 2018 - 10:39am

OPTIMA® Batteries, the global leader in high-performance automotive and marine batteries and digital battery chargers is proud to present the tenth-annual OPTIMA Ultimate Street Car Invitational (OUSCI). The popular street car competition returns...

October 23, 2018 - 8:54am

Join us for the presentation of the toughest rally in the world – The Dakar Rally!

Motul booth Racing Annex – Motul
Booth 24721 on Tuesday, October 30th 2018 at 11:30am

Register attendance here:...

October 23, 2018 - 8:03am

Intercomp’s AS2000™ Complete Alignment System gives owners of small, independent auto repair shops the opportunity to offer high-quality alignment services to their customers. There may be several reasons why a shop does not offer an intensive...

October 23, 2018 - 6:26am

Direct fit for the 2003–2007 Ford 6.0L Powerstroke
High-flow catch can allows your crankcase to breathe while filtering out harmful oil, fuel, and water vapors
Sturdy, 3mm thick steel bracket mounts the catch can in an easily...

October 23, 2018 - 6:22am

North America’s Largest Collision Repair Network to Host Franchisee, Partner and Development Events at World’s Most Influential Automotive Aftermarket Show

CHARLOTTE (October 23, 2018) — At this year’s SEMA show in Las Vegas, CARSTAR,...

October 23, 2018 - 6:19am

(Wright City, MO) Mittler Bros. Machine & Tool is proud to announce a collaboration with world-renowned metal fabricator Lars “LAZZE” Jansson on a line of LAZZE Bead Rolls.

LAZZE Bead Rolls have been designed for use with all existing...

October 23, 2018 - 5:55am

Rockstar Garage and Mishimoto have teamed up to boost the engine bay aesthetics of your ride with the Rockstar Aluminum Coolant Reservoir Tank! Whether you’re looking to finish up the look of your tucked engine bay, or you want to replace the...

October 23, 2018 - 5:42am

Norton VAC RACK™ – Best to the Market

Norton | Saint-Gobain is pleased to announce the launch of the Norton VAC RACK™; a powerful, lightweight, and versatile vacuum system designed especially for collision repair technicians.

The...

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