MEDIA INVITATION: Don’t Miss the Most Unique Race in the Collision Repair Industry During the 2018 SEMA Show

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MEDIA INVITATION

Don’t Miss the Most Unique Race in the Collision Repair Industry During the 2018 SEMA Show

3M Hire Our Heroes 500 Set to Take the Green Flag during 2018 SEMA Show as Collision Repair Industry’s Top Shop Owners, MSO Leaders and Companies Race to Claim the Honors

Event to Benefit 3M Hire Our Heroes Program to Provide Scholarships and Tool Grants to
Military Veterans and Their Families

Race at Las Vegas Motor Speedway on October 30,
Trophy Presentation at SEMA, 3M Booth No. 61021 on October 31

ST. PAUL, Minn., (October 19, 2018) – 3M Automotive Aftermarket Division, along with the Collision Repair Education Foundation, is putting its effort to provide collision repair education opportunities for military members into high gear this year, launching the 3M Hire Our Heroes 500 at Las Vegas Motor Speedway.

WHO: 3M Automotive Aftermarket Division, the Collision Repair Education Foundation and representatives from top MSO and independent collision repair facilities and industry companies and will compete in NASCAR stock cars from the NASCAR Racing Experience for bragging rights as the fastest collision repair professional in the industry.

-- Legendary automotive designer Chip Foose will wave the green flag for the field.
-- The winner will be presented the race trophy by NASCAR Hall of Fame member Richard Petty
-- Companies competing in the race include CARSTAR, Gerber Collision & Glass, Auto Body Evolution, Lindsay Collision Centers, Brandywine Coach Works, Skeeter’s Body Shop, Caliber Collision, Fix Auto, Berkshire Hathaway Automotive/English Color and Supply, Certified Collision Group, CARSTAR Jordon Road/CARSTAR Alpine, Garmat and Enterprise Rent-a-Car have entered the race and are ready to challenge their industry colleagues against the clock.

WHAT: The 3M Hire Our Heroes 500 to benefit the 3M Hire Our Heroes scholarship program – featuring the collision repair industries top companies racing for honors. Drivers will complete two eight-lap segments and the fastest average lap time wins. Drivers also receive specially painted helmets illustrating the 3M Hire Our Heroes program, which will be on display in the 3M outside booth.

TIMING: Tuesday, October 30, 2018 from 5 p.m. to 8 p.m. -- 3M Hire Our Heroes 500 race will be held at Las Vegas Motor Speedway. Transportation will be provided from the Westgate Hotel, with the media shuttle leaving at 5 p.m.

Wednesday, October 31, 2018 at 12:30 p.m. -- The trophy presentation will be held in the 3M outside booth No. 61021 at SEMA.

Media Opportunities: Media will have an opportunity to interview participating drivers, celebrity painters, Chip Foose, Richard Petty and representatives of the 3M Hire Our Heroes program from 3M AAD and Collision Repair Education Foundation. Media must RSVP to reserve a seat on the bus to the track – please contact Deborah Robinson at drobinson@vmg1.com or 312.505.4336.

This is the sixth year that 3M has partnered with the Collision Repair Education Foundation in support of our industry and our nation's veterans. Since 2013, the 3M Hire Our Heroes program has generated more than $1,065,500 to be used toward scholarships and tool grants for military veterans and their family members. Nearly 330 military veterans and their families have already received scholarships and grants. For more information on the 3M Hire Our Heroes campaign, visit www.3mcollision.com/hire.

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Contact: Dale Ross Deborah Robinson
3M Automotive Aftermarket Division drobinson@vmg1.com
Daross1@mmm.com 312.505.4336