Innovation in RGB LED lighting in HELLA accessories

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HELLA introduces its new product line of accessories with technology in RGB lighting for the spare parts market under the name HELLA VALUEFIT Northern Lights.

Peachtree City, GA — HELLA, Inc., the North American aftermarket subsidiary of automotive lighting and electronics supplier HELLA, has expanded its HELLA VALUEFIT lighting series, a comprehensive line of affordable lighting for a multitude of vehicle applications. HELLA VALUEFIT is designed to meet all of the critical quality requirements for aftermarket lighting, yet is still available without the higher cost of classic premium products. The HELLA VALUEFIT line includes a wide range of light bar configurations and auxiliary lighting.

The new line of HELLA VALUEFIT Northern Lights auxiliary lights incorporates LED RGB technology, which allows the precise change of light color and its intensity, offering thousands of color combinations. The generated RGB LED ambient lighting is unique and customizable. Using the RGB LED light controller, multiple accessories (headlights, light bars and ambient lights with RGB LED technology) can be operated and synchronized remotely via smartphones via BLUETOOH connection, through the LEDble application. The LEDble app, besides controlling the color of the light and its intensity, allows you to synchronize the flash pattern of the lights with the rhythm of the music. The app has on/off timer function. The application is available online for free through the App Store and Google Play download sites for IOS and Android phones respectively.

The HELLA VALUEFIT Northern Lights product range with LED RGB technology includes: 1) ROCKER LED ambient light, specially developed for small installation spaces such as in fenders or instep areas, has 3 RGB LEDs. 2) CUBE LED spot lights, besides having the accent light changing color technology, it offers 410 lumens of measured white light, with 4 LED's RGB. 3) LED light bars are available in various lengths including 12, 24, 40, 60 and 96 LEDs RGB, they offer white light with a luminous flux ranging from 1130 to 4700 lumens. 4) LED light controller allows you to connect 4 or 8 individual lights HELLA VALUEFIT Northern Lights.
The HELLA VALUEFIT Northern Lights fittings and brackets are made of metal, resistant to corrosion, environment and vibrations and have IP67 protection. They have impact resistant polycarbonate lenses.
More product information is available on: www.myhellalights.com

About HELLA, Inc.
HELLA, Inc., located in suburban Atlanta, GA, is the North American aftermarket sales and distribution headquarters for HELLA KGaA Hueck & Co. HELLA, Inc. provides world-class aftermarket and special OE support to automotive, marine, and heavy-duty accounts in the U.S., Canada, and the Caribbean. For more information, visit: www.hellausa.com.

HELLA GmbH & Co. KGaA, Lippstadt: HELLA is a global, family-owned company, listed on the stock exchange, with around 38,000 employees at over 125 locations in some 35 countries. The HELLA Group develops and manufactures products for lighting technology and electronics for the automotive industry and also has one of the largest retail organizations for automotive parts, accessories, diagnostics, and services within Europe. With nearly 7,000 people working in research and development, HELLA is one of the most important innovation drivers on the market. Furthermore, with sales of 6.6 billion euros in the fiscal year of 2016/2017, the HELLA Group is one of the top 40 automotive parts suppliers in the world and one of the 100 largest German industrial companies.