SEMA Show by Day (Thursday, November 2, 2017)

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I-CAR Collision Repair Training: Refining the Team and the Business (PM145L01) $

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When: 
November 2, 2017 - 8:00am - 11:00am
Where: 
Las Vegas Convention Center, Upper North Hall, N238

I-CAR, the Inter-Industry Conference on Auto Collision Repair, 2011 SEMA Show



I-CAR, the Inter-Industry Conference on Auto Collision Repair, is returning to the SEMA Show in 2017 with I-CAR training available to attendees each day of the SEMA Show. I-CAR training is structured around individual’s roles as collision industry professionals and helps achieve the knowledge required to advance in the industry.


Refining the Team and the Business  - PM145L01

I-CAR Collision Repair Training: The Art and Science of Estimator Interactions (ES045L02) $

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When: 
November 2, 2017 - 8:00am - 12:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N240

I-CAR, the Inter-Industry Conference on Auto Collision Repair, 2011 SEMA Show



I-CAR, the Inter-Industry Conference on Auto Collision Repair, is returning to the SEMA Show in 2017 with I-CAR training available to attendees each day of the SEMA Show. I-CAR training is structured around individual’s roles as collision industry professionals and helps achieve the knowledge required to advance in the industry.


The Art and Science of Estimator Interactions - ES045L02

SCRS Repairer Driven Education - OEM Session I: How Automotive Research is Driving Change in Vehicle Design, Technology and Function (OEM1) $

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When: 
November 2, 2017 - 9:00am - 10:30am
Where: 
Las Vegas Convention Center, Upper North Hall, N241

Repairer Driven Education, RDE, SCRS, SEMA Show OEM - Technology Summit

SCRS REPAIRER DRIVEN EDUCATION (RDE) series will feature seminar offerings. Each of the courses has been individually selected or crafted by SCRS because the content specifically focuses on issues and information that are relevant to collision repair professionals operating in today’s marketplace, and appeals to the diverse array of marketplace perspectives that exist within the collision repair industry.

Social Media: Working with YouTube and Facebook Stars to Reach the Next Generation of Automotive Enthusiasts (SM4)

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When: 
November 2, 2017 - 9:00am - 10:00am
Where: 
Las Vegas Convention Center, Upper North Hall, N258

Social media platforms like Facebook, YouTube, Instagram, and others have changed the way your customers and your future customers learn about your product, engage with your brand and each other, and build lasting relationships with you and your products. While everyone knows it's important to have a social media strategy, are you really getting the engagement you want and good return on investment? Enter so-called "social influencers." These are car guys who speak to the digital generation, have amassed tremendous audiences on Facebook, YouTube and other social platforms, and influence the decisions of the next generation of customers. Automotive multi-platform media company GarageMonkey will gather some of the most successful automotive influencers to discuss and share real-world examples. Attendees will learn who they are, what they do, how they do it, and how you can work with them to maximize your marketing objectives.

Vehicle Accessorization: Five Key Trends to Boost a Restyling Shop’s Business, powered by PRO (VA2)

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When: 
November 2, 2017 - 10:15am - 11:15am
Where: 
Las Vegas Convention Center, Upper North Hall, N253

Presented by: Josh Poulson, Auto Additions; Joey Johnston, Tops & Trends; Dino Perfetti, Automotive Concepts

Get dialed into the latest restyling trends. Understand how to transform trends into exciting, profit-boosting accessory packages. Listen and learn as experienced top-tier restylers share effective marketing strategies in this fast-paced, information-packed session.

Powered by: Professional Restylers Organization

PRO

Automotive Electronics: Smartphone Integration and the Connected Car (AE3)

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When: 
November 2, 2017 - 10:15am - 11:15am
Where: 
Las Vegas Convention Center, Upper North Hall, N252

Presented by: Ted Cardenas - Vice President of Marketing, Pioneer Electronics (USA) Inc.

The smartphone is the single greatest conduit for connecting technology to drivers and passengers. Join Pioneer Electronics’ Ted Cardenas for an informative session on just how much the technologies of smartphone integration are progressing and positioned to play a bigger role in vehicles in the future. Whether it’s Apple CarPlay and Android Auto functionality on an aftermarket in-dash screen, or additional connected sources and services for entertainment, safety and information, the smartphone and supporting in-vehicle technology are the tools allowing today’s vehicles to be both safely integrated and hyper-connected.

 

Builders: Hot Rod Builder's Panel, powered by HRIA (BD2)

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When: 
November 2, 2017 - 11:00am - 12:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N258

Presented by: Rick Love, Vintage Air

Panel: Bobby Alloway – Alloway’s Hot Rod Shop; Alan Johnson – Johnson’s Hot Rod Shop; Troy Trepanier – Rad Rides by Troy; Jim and Mike Ring – Ring Brothers

Are TV builds a reality? What does it take to be a successful vehicle builder? How do you differentiate yourself? How do you grow your reputation as a top-tier builder? What are the pitfalls? Who do you partner with? Get answers to these questions and more from some of the industries most respected builders.

Powered by: Hot Rod Industry Alliance

HRIA

SCRS Repairer Driven Education - OEM Session II: The Impact of Advanced Vehicle Systems on Routine Repair Process and Procedure (OEM2) $

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When: 
November 2, 2017 - 11:00am - 12:30pm
Where: 
Las Vegas Convention Center, Upper North Hall, N241

Repairer Driven Education, RDE, SCRS, SEMA Show OEM - Technology Summit

SCRS REPAIRER DRIVEN EDUCATION (RDE) series will feature seminar offerings. Each of the courses has been individually selected or crafted by SCRS because the content specifically focuses on issues and information that are relevant to collision repair professionals operating in today’s marketplace, and appeals to the diverse array of marketplace perspectives that exist within the collision repair industry.

Business Management: Don't be a Meeting Hack (BM4)

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When: 
November 2, 2017 - 11:15am - 12:15pm
Where: 
Las Vegas Convention Center, Upper North Hall, N254

Presented by: Robert Coakley, Upgrade Performance, Inc.; Stuart Chant, Upgrade Performance, Inc.

Social Media: Create Killer Content Using Images and Video (SM5)

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When: 
November 2, 2017 - 11:15am - 12:15pm
Where: 
Las Vegas Convention Center, Upper North Hall, N256

Presented by: Corey Perlman, eBootCamp.com

Social media has evolved into a multimedia communication tool. Learn best practices on how to easily transform your static content into shareable images and video.

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SCRS Repairer Driven Education: Choosing a Clearcoat is not so Clear: Helping You Understand Your Choices (FREE3)

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When: 
November 2, 2017 - 1:00pm - 2:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N241

Repairer Driven Education, RDE, SCRS, SEMA Show

SCRS REPAIRER DRIVEN EDUCATION (RDE) series will feature seminar offerings. Each of the courses has been individually selected or crafted by SCRS because the content specifically focuses on issues and information that are relevant to collision repair professionals operating in today’s marketplace, and appeals to the diverse array of marketplace perspectives that exist within the collision repair industry.

FREE3 - Choosing a Clearcoat is not so Clear: Helping You Understand Your Choices

I-CAR Collision Repair Training: Squeeze-Type Resistance Spot Welding (WCS04) $

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When: 
November 2, 2017 - 1:00pm - 5:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N238

I-CAR, the Inter-Industry Conference on Auto Collision Repair, 2011 SEMA Show



I-CAR, the Inter-Industry Conference on Auto Collision Repair, is returning to the SEMA Show in 2017 with I-CAR training available to attendees each day of the SEMA Show. I-CAR training is structured around individual’s roles as collision industry professionals and helps achieve the knowledge required to advance in the industry.


Squeeze-Type Resistance Spot Welding  - WCS04

Industry Trends: Who are your customers? (TR5)

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When: 
November 2, 2017 - 1:00pm - 2:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N252

Presented by: Gavin Knapp, SEMA

SEMA Market Research helps you better understand  the overall consumer base and profiles of six specialty-equipment buyer types to help you target product and marketing decisions.


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Vehicle Technology: Connected and Autonomous Vehicles: Smart, Cool and Connected, powered by ETTN (TBS4)

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When: 
November 2, 2017 - 1:00pm - 2:30pm
Where: 
Las Vegas Convention Center, Upper North Hall, N258

Presented by: John Waraniak, SEMA

Social Media: How YELP has Changed the Trust Landscape in Business (SM6)

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When: 
November 2, 2017 - 1:00pm - 2:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N253

Presented by: Kent Lewis, Anvil Media, LLC.

This presentation will cover a handful of topics relating to the trust landscape, including:

-Recent research regarding the reputation economy
-Claiming and monitoring profiles on online review sites like Yelp, Google My Business and others
-When and how to respond to (negative) online reviews
-How local and mobile search impact reputation and revenue
-An overview of tools that can help you monitor and manage online reviews
-How to best solicit reviews from customers (without getting in trouble)
-How to leverage online reviews in online and offline marketing efforts

Legal & Regulatory: Legal Round Tables for Small Business Protection (LR2)

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When: 
November 2, 2017 - 2:00pm - 3:30pm
Where: 
Las Vegas Convention Center, Upper North Hall, N263c

SEMA's Government Affairs office brings together a collection of subject-matter-experts to help your business navigate several of today's most pressing issues. Attendees will have the opportunity to participate in round table discussions on the following topics:
1) Proposition 65
2) Design Copyrights
3) MAP Policies
4) Exporting
5) Product Liability

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Marketing & Sales: Tune Your Brand – Rev Your Brand’s Growth Potential (MS7)

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When: 
November 2, 2017 - 2:15pm - 3:15pm
Where: 
Las Vegas Convention Center, Upper North Hall, N254

Presented by: Mike Brown, The Brainzooming Group   

It’s easy to take the attitude that your brand is just your logo. Easy, and wrong! Tuning your brand lets you maximize your brand’s performance to shape your company’s direction, get your employees on the same page, and reach the right customers.
In this workshop, you’ll learn actionable tools to tune your brand, including:
• Enhancing your brand’s big statements
• Clarify brand benefits with one question
• Finding the competitive spot no competitor can match
You’ll leave with a tuned-up brand that’s ready to accelerate!


Finance & Operations: Maximize Cash Flow and Manage Risk: Secrets of Credit Management Revealed! (FO3)

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When: 
November 2, 2017 - 2:15pm - 3:15pm
Where: 
Las Vegas Convention Center, Upper North Hall, N256

Presented by: Mike Mitchell, Credit Management Association

SCRS Repairer Driven Education - OEM Session III: The Hidden Dangers of Vehicle Technology, Improper Repair Methodology and Your Liabilities (OEM3) $

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When: 
November 2, 2017 - 3:00pm - 5:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N241

Repairer Driven Education, RDE, SCRS, SEMA Show OEM - Technology Summit

SCRS REPAIRER DRIVEN EDUCATION (RDE) series will feature seminar offerings. Each of the courses has been individually selected or crafted by SCRS because the content specifically focuses on issues and information that are relevant to collision repair professionals operating in today’s marketplace, and appeals to the diverse array of marketplace perspectives that exist within the collision repair industry.

Legal & Regulatory: Navigating Emissions Compliance in 2018: What You Need to Know (LR3)

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When: 
November 2, 2017 - 3:30pm - 4:30pm
Where: 
Las Vegas Convention Center, Upper North Hall, N258

Year after year, focus on aftermarket emissions compliance intensifies as regulatory agencies pursue more and more enforcement actions.  As all of us should be aware, the U.S. Clean Air Act prohibits certain performance modifications of street vehicles without proper certification.  Fortunately, the California Air Resources Board (CARB) provides a method by which manufacturers can certify emissions–related products.  The CARB certification is recognized by the U.S. EPA and provides coverage for all 50 states.
 
SEMA’s program to expedite the certification process with CARB allows members to proceed immediately to product testing, saving enormous amounts of time and energy.  Through the SEMA Emissions Compliance Center, staff can perform R&D or certification emissions testing, assist in the analysis of test data (including modal data), prepare certification applications and provide other laboratory and marketing services.  

Finance & Operations: Don’t Overpay Your Taxes: An introduction to the R&D Tax Credit and IC-DISC Export Incentive (FO4)

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When: 
November 2, 2017 - 3:30pm - 4:30pm
Where: 
Las Vegas Convention Center, Upper North Hall, N252

Presented by: Kirk Chen, Meritum Consulting

The interest in the R&D Tax Credit continues to remain strong amongst SEMA members, so we’ll once again take an introductory look at it and how the tax credit might apply to their business. But this year, we’ll be adding something new to the discussion. After speaking with members over the years, we’ve decided that it would be important to the SEMA community to include an introductory look at the IC-DISC Export Incentive. This is another potential tax-savings opportunity for certain US-based businesses who have significant foreign or export sales.


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SCRS Repairer Driven Education: RDE - SCRS’ RDE Sky Villa After Party $

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When: 
November 2, 2017 - 9:00pm - November 3, 2017 - 12:00am
Where: 
Westgate Las Vegas Resort & Casino, Sky Villa

Repairer Driven Education, RDE, SCRS, SEMA Show

SCRS REPAIRER DRIVEN EDUCATION (RDE) series will feature seminar offerings. Each of the courses has been individually selected or crafted by SCRS because the content specifically focuses on issues and information that are relevant to collision repair professionals operating in today’s marketplace, and appeals to the diverse array of marketplace perspectives that exist within the collision repair industry.

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