Online Marketing: Enthusiast Forums - Step Up Your Social Strategy (OM2)

October 30, 2018 - 2:15pm - 3:15pm
Las Vegas Convention Center, Upper North Hall, N254

SEMA Education


In the age of Facebook, Instagram, and Snapchat, the enthusiast forum has been somewhat forgotten as a social media channel for businesses. Still highly active, vibrant, and full of enthusiasts, these online communities are a valuable way to reach your target customer, build sales, provide customer service, and develop ambassadors for your brand. This session will cover why forums are still relevant, should be considered for your social media strategy, and how to effectively leverage them for your business needs.

Speaker: Mark Ferguson, CEO & Founder, PilotLight, Inc.

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