SCRS: Repairer Driven Education - Estimating: Severity – Why it does not matter and what to do about it! (RD3) $

October 30, 2017 - 3:00pm - 5:00pm
Las Vegas Convention Center, Upper North Hall, N241

Repairer Driven Education, RDE, SCRS, SEMA Show

SCRS REPAIRER DRIVEN EDUCATION (RDE) series will feature seminar offerings. Each of the courses has been individually selected or crafted by SCRS because the content specifically focuses on issues and information that are relevant to collision repair professionals operating in today’s marketplace, and appeals to the diverse array of marketplace perspectives that exist within the collision repair industry.

RD3 - Severity – Why it does not matter and what to do about it!

Presented by: Tim Ronak, AkzoNobel; Greg Griffith, AkzoNobel

As part of a KPI review as a shop Owner or Manager have you ever been told that YOUR “Severity” is too high?  Have you been told that your “Business Partner” may reconsider your relationship unless you reduce “Severity” to align with their purported value? Do you understand “Severity” and what part, if any of it, is really under your control? Why is it that insurers treat a calculated “Severity” a ceiling value? In order to truly understand any KPI metric we need to understand these 3 things:
1. Is the average KPI value (MEAN) a useful number?
2. How far above/below the KPI value is too far?
3. What other factors may play a role in affecting severity? 

Topics Include:
• What do you do with the result?
• Have enough vehicles been included in the calculation to ensure a “normal” distribution for the Mean?
• Have you determined the reliability of the data?
• When using insurer data, is the asserted ‘Mean’ representative of the cars YOU actually fixed? 

After session Tool to be created/provided: HLDI severity by model spreadsheet