Tires

Tires: Using Digital to Your Advantage (TM7)

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Where: 
Las Vegas Convention Center, South Hall, S106-107

Presented by: Jamie Reutershan, Strategy Development Manager, Auto, Google

Join Jamie Reutershan from Google as he presents data from the new 2015 release of the Google/Critical Mix Tire Buyer’s Path to Purchase Survey to examine how tire buyers use digital when shopping for new tires. These trends are used as a basis for suggesting strategies to increase consideration with shoppers and to turn them into buyers.

 

Customer Service & Sales: Aftermarket Wheels and Tires – Right Sale, Right Fit. Powered by WTC and TIA (CS4)

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Where: 
Las Vegas Convention Center, Upper North Hall, N252

Presented by: Wayne Williams, Exsell Marketing and Chair-elect SEMA Wheel & Tire Council; Sean MacKinnon, Tire Industry Association, Director of Automotive Training Development

Tires: Management at 2: Training More Than Tires (TM5)

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Where: 
Las Vegas Convention Center, South Hall, S115-116

Presented by: Kevin Rohlwing, TIA Senior Vice President of Training

Most tire dealers understand the importance of technician training to service tire and wheel assemblies. But the training obligations extend far beyond tires, so retailers must be aware of all of the different types of training that they should provide. This seminar will outline all of the different training requirements that tire retailers should consider when developing a comprehensive employee training program.

 

Tires: Tires at 2: Successful Tire Dealers Share Their Secrets (TM3)

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Where: 
Las Vegas Convention Center, South Hall, S115-116

Speakers: Winners of the Modern Tire Dealer Tire Dealer of the Year Award, the Tire Business Humanitarian Award, and the Tire Review Top Shop Award winner

Join the Modern Tire Dealer "Tire Dealer of the Year", the Tire Business "Humanitarian Award" winner, and the Tire Review "Top Shop" for presentations on what makes them successful followed by an informative question and answer session.

 

Tires: Truck Tires at 10: TPMS for Trucks (TM4)

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Where: 
Las Vegas Convention Center, South Hall, S115-116

Presented by: Matt White, Director of Tire Service, TIA

Inflation pressure maintenance is becoming more important for fleets with rising tire costs and CSA regulations. This session will focus in the different types of tire pressure monitoring system technology that fleets are currently using and provide attendees with the service requirements for each system.

 

Tires: Truck Tires at 10: Road Service Safety (TM2)

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Where: 
Las Vegas Convention Center, South Hall, S106-107

Presented by: Kevin Rohlwing, Senior Vice President of Training, TIA; Laramie Sandquist, General Manager-Risk Management Resources, Federated Insurance

Road service trucks are the backbone of the commercial tire industry. But servicing tires on the side of a road or highway creates a number of additional safety hazards. This seminar will analyze the risks associated with emergency road service and provide valuable tips that dealers can use to protect employees.

 

Tires: TPMS at 10: New Developments in TPMS & Tool Technology (TM1)

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Where: 
Las Vegas Convention Center, South Hall, S115-116

Presented by: Sean MacKinnon, Director of Automotive Training Development, TIA; Mark Becker, Pacific Manufacturing Ohio, Inc.; Dr. Jean-Christophe Deniau, Continental Automotive Systems, Inc.; Scot Holloway, Bartec USA; Brandon Motney, ATEQ Corp; Benjamin Müller, Huf Automotive; Carl Wacker, Schrader Electronics

Come hear straight from the original equipment manufacturers what has just come out and what the future holds for TPMS. The 2015 model year is proving to be a little more challenging to the technicians in field, compared to the last couple years. Many of the OE sensor manufacturers will be in attendance to educate attendees on what to look for on the newer vehicles hitting the road.

Tires: Global Retread Symposium (TM6)

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Where: 
Las Vegas Convention Center, Upper North Hall, N258

The Tire Industry Association (TIA) and the Tire Retread & Repair Information Bureau (TRIB) will host a gathering of retread industry leaders and professionals from around the world to discuss retread issues that cross international boundaries and impact the industry as a whole.

The Symposium will include panel discussions, led by industry experts, on a number of relevant topics that affect the retread industry. All those in the retread industry are invited to attend.

Panel: Marvin Bozarth, TIA; David Stevens, TRIB; Brian Hayes, Purcell Tire & Rubber Co.; Ruud Spuijbroek, BIPAVER; Salvador Pérez Lucena, Grupo Soledad; Aldo Bastos, ALARNEU

 

Official Tire of the UFC, Toyo Tires to bring MMA Athletes to 2011 SEMA Show

CYPRESS, CALIFORNIA – Toyo Tire U.S.A. Corp. is bringing a touch of Mixed Martial Arts (MMA) to the Las Vegas Convention Center for the 2011 SEMA Show, November 1 - 4.  In the town that has become synonymous with big name fight nights, their Las Vegas themed booth will include appearances by well-known MMA fighters and an Octagon-inspired interactive photo display along with crowd-stopping vehicles and Las Vegas DJ, Mikey Swift, on the turntables.

Toyo Tires Announces Booth Vehicles for 2011 SEMA Show

CYPRESS, CALIFORNIA – Attendees of this year’s SEMA Show will not only be able to view four unique vehicles in the Toyo Tires booth (#43097), but they have the chance to win one of them.

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