Power Sports & Utility Vehicles

BFGoodrich® Tires Brings the Spirit of Baja to SEMA

BFGoodrich® Tires returns to the Specialty Equipment Market Association (SEMA) show in Las Vegas to demonstrate its off-road racing leadership and heritage through its partnership with SCORE International Racing and unique interactive activities.

BFGoodrich Tires will host the one-of-a-kind Pit Crew Challenge outside its booth at the SEMA Score Baja Experience in the Silver Lot outside of the South Hall of the Las Vegas Convention Center, running from Tuesday, Nov. 3, through Thursday, Nov. 5. Each two-member team will compete against the clock, and other teams, by conducting a controlled pit stop and testing their skills in changing BFGoodrich Baja T/A® KR2 race tires and simulating a fuel stop on a SCORE Baja 1000 Class 10 buggy.

Each day the team with the fastest time will win a set of BFGoodrich Tires. One lucky team selected at random will be rewarded with a trip to the 2016 Bud Light Baja 500 as guests of BFGoodrich Tires.

Avery Dennison® Showcases New Colors from The Giovanna Edition of Supreme Wrapping Film™ During 2015 SEMA Show

Mentor, Ohio, October 22, 2015 – Avery Dennison Graphics Solutions announced today that three new colors from the Avery Dennison Supreme Wrapping Film™ portfolio will be on display in the Avery Dennison Booth (#12961) and throughout the SEMA Show.

Satin Pearl Nero, Satin Pearl Cielo Blu and Matte Metallic Grigio were created through a collaboration with international wheel designer Diko Sulahian of WTW Corporation, manufacturer of Giovanna Luxury Wheels. The Giovanna Edition of Supreme Wrapping Film™ by Avery Dennison includes the same performance and versatility wrap installers have come to expect with the full portfolio of Avery Dennison Supreme Wrapping Films.

Avery Dennison® Adds Shine and Glimmer to 2015 SEMA Show

Avery Dennison® Adds Shine and Glimmer to Supreme Wrapping™ Film Portfolio

Mentor, Ohio, October 22, 2015 – Avery Dennison Graphics Solutions announced today the launch of the all new Diamond Supreme Wrapping™ Film that will be on display in the Avery Dennison Booth (#12961) and throughout the SEMA Show. Brilliant shine and glimmer have been incorporated into six new car wrap colors that include Diamond White, Diamond Amber, Diamond Red, Diamond Purple, Diamond Blue and Diamond Silver.

"The Diamond Supreme Wrapping Films sparkle and capture attention in any light, indoors or out, for all types of graphics applications," said Roxanne McSpadden, marketing director, Avery Dennison Graphics Solutions. “In an array of rich colors that range from fire to ice, the Diamond films provide glamour and shimmer for items that require special attention such as car wraps, environmental graphics and even items like musical instruments.”

Avery Dennison® Hosts Richard Petty and Ryan Friedlinghaus, West Coast Customs, During 2015 SEMA Show


Mentor, Ohio, October 22, 2015 – Avery Dennison Graphics Solutions announced today a lineup of new products and celebrity guests that will be featured in Booth 12961 at the Specialty Equipment Market Association (SEMA) Show 2015 in Las Vegas, Nevada from November 3-6.

Former NASCAR driver, Richard Petty, will crown the grand prize winner of the Wrap Like a King Challenge on Wednesday, November 4 and present the winner’s trophy. Fans can receive Petty’s autographed photo from 1-2 p.m. Ryan Friedlinghaus, founder and CEO of West Coast Customs and Wrap Like a King judge, will sign autographs from 2-3 p.m. SEMA attendees can enter to win the Wrap Like a King Fan Favorite Prize by using the hashtag #WrapLikeaKing with a photo on social media.

The Mo' Muscle Cars built Champion Pinewood Derby Car to be auctioned off at the SEMA HRIA Industry Awards Banquet to benefit SEMA Cares Charities!!

The Mo' Muscle Cars built Champion Pinewood Derby Car to be auctioned off at the SEMA HRIA Industry Awards Banquet to benefit SEMA Cares Charities!! Car will be on display in the HRIA Booth #23395 and Mo' Muscle will be exhibiting in booth #35324 in Upper South Hall!!


Summary of Race and Events - We had a great time participating in the SEMA Hot Rod Industry Alliance (HRIA) Pinewood derby builders challenge benefiting children's charities! It was great seeing some friends and raising money for charity. The other cars were great and it's awesome we came together for this great event. Thanks to BJ Elmore at ‪Ridetech‬ for making the race happen!

Innovative Creations Inc. (ICI), makers of Magnum Truck Gear release functional and stylish truck bumpers for the Toyota Tacoma.

Peoria, AZ (October 8, 2015) ICI, the company who became the first Rocker Panel manufacturer back in 1990, is now offering aftermarket bumpers for the Toyota Tacoma (2005-2014) under the Magnum Truck Gear (www.magnumtruckgear.com) brand.

The new Magnum bumpers for the Tacoma have been engineered around the factory body for a perfect fit and are also compatible with all original equipment including; factory reverse sensors, hitch and exhaust systems. Magnum Bumpers for the Toyota Tacoma have been designed to hold up to a 12k recovery winch with bolt patterns for Hawse fairleads.

All Magnum Bumpers are manufactured with a 3-stage coating process and finished with a matte black powder-coating which prevents corrosion. They have been designed for the highest ground clearance possible for the ultimate off-road functionality and have recessed light-hole pockets for low-visibility situations and optimal vision at night.
The three bumper options include:

Innovative Creations Inc., (ICI) is taking a Turbulent Tundra to the 2015 SEMA Show

(October 21, 2015 - Peoria, AZ) Taking design inspiration from WW2 bombers and fighters, the 2015 Toyota Tundra Crew Max designed by ICI’s head engineer Mark Osiwany, aims to elevate the game at this year’s SEMA show. Total off-road functionality is met with an idea taken from pilots who began brandishing their aircraft with personalized insignia during the first World-War. Exposed metal rivets, pin-up girls and perfectly fitted parts are sure to please in booth #36113 at this year’s show.

“They did it to show it was their plane, their crew and painting their jackets with the same art showed they were a team. It gave them an identity and it was something they could do to colour their lives – it was a great morale booster. It was frowned upon by the top brass as it broke all the rules, but they tolerated it. You could say some of it was a bit saucy.”- Ron Batley, museum curator of the 100th Bomb Group Memorial Museum

Steps: ICI, Magnum RT Series

Golight Reveals New GXL 4211 Off-Road LED Lamp with Dynamic Styling, Unique Air Induction Ports and Optimized Beam Pattern at 2015 SEMA

Bold, in-your-face look, superior thermal management features and advanced photometric engineering make Golight’s GXL 4211 Off-Road LED Lamp an exceptional, yet practical product.

CULBERTSON, Neb., USA October 21, 2015 - Golight, Inc., a world leader in pan & tilt remote-controlled lighting technology, announced that it will display its new GXL 4211 Off-Road LED Lamp for the first time on November 3, at the 2015 SEMA Show, in booth 33103 in the upper south hall of the Las Vegas Convention Center. The lamp’s rugged form was inspired by and emulates the look of today’s off-road tires. The bezel of the GXL 4211 Off-Road LED Lamp features six air induction ports that enhance its thermal management capabilities and promote product longevity.

Visit the TRI-ACE booth at SEMA #62125

Who is TRI-ACE? TRI-ACE is a ten year old brand developed by Mark Ma and his engineering team from one of the world's largest tire manufacturers. The concept is to produce world class tires in every category at very competitive prices.
Where is the company main headquarters? Engineering is in Japan and current manufacturing is in Shandong, China.
Who is the US manager? Jamie Jiang
Where are the US headquarters? Our US headquarters and distribution center in in Tulsa, OK.
What categories do you have in your offering - Passenger, Light truck, Long Haul truck?
TRI-ACE has passenger, light truck, and snow tires. We pride ourselves on High Rim Diameter UHP, MT and Competition Tires. You'll find commercial and medium truck in our catalog too.
What makes your product different or unique? The Company focus products directed towards Automotive
Aftermarket Enthusiast and specifically Gen-X & Y demographics.
Do you have any MT product currently in competition ?


Motorbooks is hosting a 50th Anniversary cocktail reception on Tuesday, November 3rd from 5pm-7pm. Space is limited and filling up fast! RSVP today to Nichole.Schiele@QuartoUS.com.

We are asking Motorbooks fans to record a quick “Happy 50th Anniversary Motorbooks” video and tell us their favorite car from the last 50 years in the video. All video entries are considered a registration in the chance to win 50 books of their choosing!!! Stop by our booth (#71012) to record your happy greeting OR email your video to Motorbooks50@gmail.com.


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