Hot Rod Alley


CLEVELAND – Imagine cruising around town in a replica build of a 1933 Ford Hot Rod – the wind in your hair, the roar of the engine – this will become a reality for one lucky person as Dupli-Color, VHT and Katie Osborne from PowerNation TV announce the winner of the first-ever Rattle Can Rod Sweepstakes from booth #24579 in the Restoration Marketplace in the Central Hall at the 2015 SEMA Show on Nov. 3rd at 3:00 pm.

The Factory 5 Racing 1933 Ford Replica Hot Rod, which will be given away to the winner of the Rattle Can Rod Sweepstakes, will be on display in the Dupli-Color and VHT booth. Visitors can see first-hand the transformative power of Dupli-Color and VHT products when doing a full-build project. Visitors to the booth are also encouraged to experience and explore the new Dupli-Color and VHT product innovations being unveiled during the show.

OPTIMA® Batteries Reveals Exciting Mix of 2015 SEMA Show Activities with Industry Innovation, Education and Celebration

The Ultimate Power Source™ to Share Marketing Insights at Educational Panel, Host First-Annual Film Festival and More

September 30, 2015 (MILWAUKEE) – OPTIMA® Batteries, the global leader in high-performance automotive and marine batteries and digital battery chargers, is excited to announce its full line-up of 2015 SEMA Show activities, which promises to offer industry professionals and enthusiasts a variety of engaging events and opportunities throughout the week.

“We are looking forward to providing attendees a huge line-up of activities this year, from showcasing the latest cutting-edge vehicles during the day to premiering the top performance automotive films at night,” said Cam Douglass, marketing director at OPTIMA Batteries. “These stand to not only bring together enthusiasts from around the world but also celebrate the passion that is fueling this industry for the future.”

Attend OPTIMA’s First-Annual Ultimate Film Festival Event

RetroSound® Introduces New Long Beach Radio for Classic Vehicles

Retro Manufacturing, the industry leader in audio solutions for the classic restoration market, is introducing their newest radio offering: the Long Beach. The Long Beach is the first radio for vintage vehicles to feature SiriusXM® satellite radio compatibility. Connect, control and enjoy Satellite Radio, including new SiriusXM® Xtra Channels, through the Long Beach using the SiriusXM® SXV300 tuner. This tuner plugs directly into the Long Beach without the need for special adapters or translators. The compact size installs easily and discreetly behind the dash for a fully integrated look.

A new class of car to open up new opportunities in the custom car market

Melbourne-based electric vehicle technology company EVX will be releasing the world’s first solar sports car, the Immortus. In the process of doing this new technologies that make the full electrification or hybridization of custom cars easier has been developed and opened new opportunities for custom car builders.

The Immortus – a car that takes the technology of current solar racers (from the World Solar Challenge) that currently race across contents around the world at the edge of legal speed limits and brings it to a street legal sports car. Such a car is independent of energy supply infrastructure, and positioned in the market for buyers looking for a unique vehicle.

Because the Immortus itself is so unique, it has opened up numerous opportunities in the custom car industry.

30 Years of Cool at PML

March 2016 marks PML’s 30th year in business and this November is PML’s 15th SEMA Show. David Tolin founded PML in Inglewood, California, with a love of automobiles and a mission to provide high quality parts to the aftermarket.

Reflecting on these milestones, David remarks, “SEMA promotes the industry and brings people together. The best part of the show has always been interacting with customers, old and new. That never changes.”

PML will be in Booth 24425 at the 2015 SEMA Show.

PML specializes in cool designs and products that keep vehicle fluids cool. All PML products are sand cast aluminum. Aluminum draws heat out of the oil. Heavy duty construction adds strength. Valve covers must look great in addition to clearing roller rockers and maintaining a leak-free seal on the cylinder head.

DEI Announces Onyx Series™ Flexible Heat Shields

Avon Lake, OH (September 30, 2015)…The Onyx Series™ Flexible Heat Shield is DEI’s next generation of heat protection performance. Using a combination of advanced textiles and a reliable standoff bracket design, the ONYX Series™ Flexible Heat Shield with its rich, black finish, provides maximum cooling and heat dissipation; preventing heat soak and burns.

DEI’s new Onyx Series Heat Shield joins two durable materials together to form a dual-layer design. The outer layer is a heat-treated glass fiber impregnated with molten aluminum that is formed into a tight weave for durability and strength. The inside material is a specially treated, high temperature resistant fabric (89% silica) that withstands extreme heat – up to 1350°F. The outer edge features a surge stitch and all hardware is stainless steel.

Power Stop Z23 and Z26 Brake Pads Eliminate Excessive Carbon-Dust From Dodge Hellcat Brake Systems

Bedford Park, IL – Power Stop® Extreme Performance Brake Systems offers a solution to the heavy brake-dust issues Dodge Hellcat owners face with the OE brake pads. Power Stop's Z23 and Z26 brake pads are made with the company's exclusive Carbon Ceramic Hybrid compound that eliminates the need to apply carbon dust on the rotor, eliminating heavy carbon deposits that the OE pads leave on calipers, wheels and other nearby components. "We've had a great response from Hellcat owners from forums such as, that have installed our Z23 OE replacement pads and claim '100 percent less dust and no loss of stopping ability.' This is a great testament to our carbon fiber/ceramic pad compound that is only available from Power Stop," says Rodion Galperin, Creative Engineer at Power Stop.

Awesome Products Corp. is seeking sales reps and resellers for their new ʺBETTER THAN A BRUSHʺ™ WHEEL SCRUBBER



Awesome Products Corp. announces that they have developed and applied for a patent on their product to improve the effectiveness and lessen the cost and effort of cleaning wheels, similar to how their Love Bug Eraser and Bug Off Pads makes an easy job of bug removal.

They are seeking sales reps and companies to sell this product, either private labeled or using Awesome Products packaging.

Their “Better than a Brush”™ Wheel Scrubber is safe for all wheel surfaces,
• aluminum
• magnesium
• chromed
• steel
• clear coated
• painted wheels

Why that name? A brush can only clean where the ends of the bristles come into contact with the surface. This allows for a very small cleaning area as the bristles bend. The “Better than a Brush”™ Wheel Scrubber’s properties permits 100% contact with the surface during the cleaning at all times and all 4 sides can be used.

BASF accepting entries for first ever Glasurit Best Paint Award

Chip Foose will present the award live at the 2015 SEMA show

What: Glasurit Best Paint Award

When: Award presented Nov. 5, 2015, 4 p.m. BASF booth #21437
Deadline to register - Nov. 2, 2015

Where: Las Vegas Convention Center, Las Vegas, NV

How: To register your vehicle visit

Glasurit Automotive Refinishes will honor outstanding excellence in painting during the first annual Glasurit Best Paint Award presented by Chip Foose. Vehicles must be on display at the 2015 SEMA show and must use Glasurit 22, 55 or 90 Line products including primer, color and clear. Chip Foose will judge vehicles based on fit and finish, quality of preparation and final presentation.

About BASF Automotive Refinish

BedWood® Debuts it’s Classic TrackTM Load Securing System for Classic Trucks

Hopkinsville, Kentucky U.S.A. September 15, 2015—
Bed Wood and Parts, LLC, the #1 source of show quality, custom manufactured, wooden truck bed parts and accessories, in conjunction with Mac’s Tie Downs, manufacturer of the finest tie-down components, released a new method of securing a load to the bed floor of classic pickup trucks.

Adding to the extensive BedWood® line of superior quality products is the new Classic TrackTM Load Securing track system for classic pickup trucks. The high strength aluminum CNC machined track with hidden fasteners simply replaces two of the existing bed strips, used in conjunction with the industry standard Mac’s VersaTie connectors, allows the user to secure items along the full length of their classic pickup bed. The Classic TrackTM installs easily with standard hand tools and is 100% USA made. Available in kits comprised of two Classic Track Strips, Four Mac's single Stud Tie-Down Rings, and installation hardware.

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