Hot Rod Alley


Press Contact: Charlotte Mielke / bonspeedMedia (714) 666-1999

Shift and Steer Will Record Live Shows at SEMA
Podcast Launched at Last Years SEMA, Returns as a Ratings Leader

Anaheim, CA—October 29, 2015— bonspeedMedia launched an original podcast; Shift and Steer at the Specialty Equipment Market Association (SEMA) Show in Las Vegas in 2014. The podcast for motorsport enthusiasts shot to the top of the ratings with the first episode. The SEMA show was the ideal launching point as it is the largest gathering of aftermarket professionals and influencers. Now after a year of chart topping shows throughout America and an expansion into video podcasts, the show returns to mark an anniversary in 2015.

American Hot Rod Celebrity at Champion Oil Booth During SEMA

Duane Mayer, reality TV personality and renown hot rod builder, will be signing autographs and promote his successful SoCal based “American Hot Rods” business during the 2015 SEMA Show in Las Vegas at the Champion Oil booth # 20281.

Duane began building hot rods with Boyd Coddington in 1985 upon his arrival to Orange County. Duane took a hiatus from Coddington’s, working with Chuck Lombardo at California Street Rods and then opening up a shop of his own.

A little over a decade later, Duane found himself back with Coddington, embarking on the new adventure of reality TV. The reality series “American Hot Rod” ran on the Discovery Channel from 2004 to 2008 while Duane was shop manager, affording the opportunity to build several innovative cars such as “Alumatub”, a ’61 Impala Bubbletop, ’63 Chevy Corvette Stingray, ’42 Woodie, and, most notably, “CadZZila” for ZZ Top.

MSD New Product Release: Atomic 103mm Throttle Body

Come check out MSD at Booth# 22943!

PN: 2945
Application: Universal for LS engines. Note: Not intended to be a direct bolt-on to OEM intake manifolds.
Available: 01/01/15

MSD’s new 103mm LS Throttle Body answers the need for a high-flow, cable operated, and bolt on solution. The CNC machined stainless steel big bore throttle body features a unique parabolic bore form and contoured inlet profile that outflows the competition. Reinforced 3-bolt mounting design and dual ball-bearings lowers shaft twist, increases TPS accuracy, and provides smoother operation of throttle all without sacrificing airflow. Includes mounting hardware and can be used with all OE intakes, TPS, and IAC sensors. For a smoother response at any speed, the pros choose MSD.

• Parabolic design for precise control, smoother off-idle response and improved part-throttle driveability
• Billet body with stainless steel shaft

RetroBuilt's 1967 Ford Mustang - Carbon Fiber Hydrographics Decorated

Check out this RetroBuilt 1967 Ford Mustang with Carbon Fiber Hydrographics Decorated Interior by Ozarks Hydrographics LLC.

"The Texas Tenors' love for the Classics goes beyond Music. Their one of a kind 2011 RSC GT Mustang 
will make automotive history." 

Top 10 Billboard artist The Texas Tenors, known from the 2009 season of America’s Got Talent and their
PBS Special “You Should Dream,” often take a modern approach to singing the Classics. In 2015, JC 
Fisher of The Texas Tenors will take a similar approach to the automotive industry by transforming his 
2011 Mustang into the king of American muscle cars, the 1967 RSC GT Mustang.   The finished prototype
of this limited production vehicle will be featured on the world's largest automotive stage in Las Vegas 
at the 2015 SEMA Show in November and has been admitted into the 2015 SEMA Ignited Battle of the 
Builders competition.  Taking on the transformation challenge is Retrobuilt, a private company in Nixa, 

Champion Oil Employee Nominated for SEMA Gen-III Innovative Person of the Year Award

Champion Oil, a worldwide recognized industry leader in lubricants, additives, chemicals and motor oils for over 59 years, received confirmation today that Aric Dell, Brand Director at Champion, is nominated for the Specialty Equipment Market Association’s Gen-III Innovative Person of the Year Award.

The prestigious “Under Forty” Achievement Award recognizes outstanding accomplishments within the automotive aftermarket industry. The highly anticipated award presentation will be held at the Westgate Hotel in Las Vegas on November 5th during the 2015 SEMA Show Industry Awards Banquet.

New Export Line of Full Synthetic Motor Oils to be announced at 2015 SEMA

Champion Oil, a recognized industry leader in the development of full synthetic motor oils, will announce at the 2015 SEMA Show the addition of “Paladin Motor Oils”, a globally -targeted export chemical and lubricant product line.

Paladin Motor Oils will debut with Champion’s award-winning SynGold ™ line of formulated full synthetic motor oils. These lubricants will be blended and packaged in Clinton, MO to meet today’s specifications from API, ILSAC or ACEA.

Paladin SynGold™ full synthetic motor oils are uniquely designed to help provide outstanding levels of fuel economy performance, cleaning power and engine protection, even during extended oil change intervals. SynGold is proven to significantly reduce wear and viscosity breakdown because of its advancements in oil technology.

Champion Oil Announces Sixtieth Anniversary in the Lubricant Business

(SEMA Las Vegas, NV / 11.05.15) 2016 marks the year of Champion’s Diamond Celebration recognizing their 60th anniversary in business. Founded in 1956, Champion would later become globally recognized as an industry icon in their own sort of way, along with the likes of the iconic Elvis Presley who had his first chart-busting hit, “Heartbreak Hotel” in 1956 and his first performance on the Ed Sullivan Show.

Automotive Art will launch a LOW VOC single stage paint system at SEMA

Automotive Art’s Chairman Dereck Foster says that the new LOW VOC system will have all the same features & benefits of their National Rule single stage paint system: full colour matching for automotive and fleets, High Solid for superior coverage, various speeds of hardener for any climate, best of all it uses the current Automotive Art chromatic color tool, for perfect color matching. He went on to say that with addition of this system Automotive Art now has one of most complete refinish lines in world, and best of all, for an exceptional price.

Visit Automotive Art at SEMA booth #11017
Call 1 (888) 815-2278
Visit: and To Give Away 1953 Beach Cruiser RestoMod

NORTH ADAMS, has deep roots in the racing and performance communities where it has provided the world’s largest online marketplace to buy-sell-trade racing and automotive cars and equipment over the past 16 years. RacingJunk has earned a reputation for giving back to its massive community of online users with past giveaways including trailers, high-end tool boxes and last year's 2014 Chevy Silverado Truck.

Going bigger than ever before, partnered with to restore and give away a classic custom car. The entire team at RacingJunk and Visit Myrtle Beach joined in to develop the car’s concept: turning a well-worn sea-green sedan 1953 Chevrolet Sedan Delivery into a Resto Mod beach cruiser.

Syndicate content