Hot Rod Alley

River City’s blockbuster build, dubbed El “Chapo,” Unveiling

Aftermarket-focused marketing company Performance Business Media partnered with Piggott and River City Rods to foster relationships with top performance manufacturers and secure products and promotion for the GTB100.

“Working with Craig and the River City Rods team has been an exciting project,” PBM Brand Manager Michael Murray said. “As a full-service marketing firm, our focus is not only on advertising and metrics, but relationships and partnerships. By making connections and creating real value for companies to support this blockbuster build through promotion and management, we have been able to ensure “el Chapo” will feature the best aftermarket products from bumper to bumper.”

The future at SATA starts with an X - introducing the SATAjet X 5500

The SATAjet X 5500 featuring the new X-nozzle system now defines a new application standard for the future.
Why a new nozzle technology system?
During recent years our industry has seen a lot of changes. Complementing the introduction of waterborne paints, primers, clearcoats and other paint materials too have also been adapted to comply with legislation. As a result, a wide range of paint system technologies with different viscosities as well as new paint application methods have been and are still being developed.

What was the situation up to now?
Depending on the recommendation of the paint manufacturer and on the properties of the paint material, painters could choose whether they wanted to use the HVLP or the RP technology.

Rock‘n‘Roll with the SATAjet 5000 B!

At SEMA 2018, the German manufacturer SATA, producer of high-performance spray guns, breathing protection equipment, filter regulator units, cup systems and accessories, displays its new product launches under the exciting motto: Welcome to the "Sweet Sixties".

Steele Rubber Products Revs Up Their Corvette Product Line

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Steele Rubber Products has unveiled their extensive new product line offerings for C1 through C5 Corvettes. This line includes weatherstripping and seals for doors, soft and hardtop roof rails, trunks, windshields, rear windows, vent windows and other essentials for these Corvettes.

Steele Rubber Products is a family owned business and a well-known name in the automotive restoration industry. Now celebrating their 60th anniversary, Steele Rubber has been manufacturing high-quality weatherstripping for classic cars, trucks and hot rods for generations, and they continue to make hard to find components for auto enthusiasts.

“Corvettes are an iconic American car and for a long time we didn’t carry many parts for them,” said Danny Agosta, Project Coordinator at Steele Rubber Products. “That’s all changed now as we’re offering over 40 new parts that span more than 50 years. Now we have parts that range from 1953-2004.”

Features and Benefits:

River City’s blockbuster build, dubbed El “Chapo,” unveiling

Aftermarket-focused marketing company Performance Business Media partnered with Piggott and River City Rods to foster relationships with top performance manufacturers and secure products and promotion for the GTB100.

“Working with Craig and the River City Rods team has been an exciting project,” PBM Brand Manager Michael Murray said. “As a full-service marketing firm, our focus is not only on advertising and metrics, but relationships and partnerships. By making connections and creating real value for companies to support this blockbuster build through promotion and management, we have been able to ensure “el Chapo” will feature the best aftermarket products from bumper to bumper.”

Thermo-Tec Introduces New Rogue Line of Basalt Heat Products Wraps & covers that keep things cool – and look good doing it.

GREENWICH, OHIO: Form and function come together in the all new Rogue Series, an entirely new line-up of basalt heat insulation products from industry leader Thermo-Tec. For 30 years, Thermo-Tec has been the go-to source for heat and sound issue solutions in street performance and racing applications.

Total Peace of Mind System: BLU TPMS sets a new standard in safety

CORONA, CALIFORNIA— Accurate, timely information about changes in tire pressure and temperature can mean the difference between life and death for motorcycle riders. BLU Premium Technology Products‘ state-of-the-art BLU TPMS aftermarket tire pressure monitoring system provides riders with total peace of mind through the system’s innovative approach to providing vital tire information in near real-time.

The Newest Innovation for Electrical Accessories Gives Off-Road Enthusiasts More Options with Less Installation Time

CORONA, CALIFORNIA—Off-road enthusiasts continue to install LED lighting and other electrical accessories as important aftermarket additions to aid them when traversing extreme terrain and tackling tough elements. But controllers for electrical accessories often use complicated wiring; and installation is often problematic, even for experienced installers.

Until now.

Wired for Success: ididit’s acquisition of Vintage Wires connects today’s customizers with the past

TECUMSEH, MICHIGAN: Custom steering column company ididit has made further inroads with fans of unique hot rods and customs with its acquisition of Vintage Wires, a Holland Michigan-based business offering classic ignition cable sets.

Vintage Wires Ignition Cable Sets include 7.8mm spark plug wires featuring a lacquer-covered cotton braid. They are EPDM silicone insulated, with a spiral-wound suppression core. Boots, terminals and installation instructions are included. The wires are popular choices for vintage racecars and other classic projects as they have the appearance of classic fabric wires but the safety of modern wiring systems.

The acquisition adds a complementary product line to go with ididit’s renowned steering columns and accessories, allowing customers to outfit their projects with vintage spark plug wires that give engines a classic hot rod appearance using proven spark-carrying technology.

BREAK IT DOWN Quality, innovation on display in ididit’s updated line of collapsible columns.

TECUMSEH, MICHIGAN: When quality meets innovation, hot rodders and racers are the winners. Such is the case with steering company ididit’s newly updated line of collapsible columns.

Quality comes with the use of Delrin® shear pins that offer improved resistance to fatigue and wear. Often used in bushings and other components, acetal plastic—commonly known by the brand name Delrin®—is a thermoplastic polymer manufactured by the polymerization of formaldehyde.

Innovation comes from a new inner-workings design developed by ididit engineers that features shift tube improvements and additional perforations for double the amount of column collapsibility over previous models.

For drivers of custom cars and racers, it simply means a safer steering column in case of an accident.

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