Collision Repair & Refinish

Dent Repair made easier (electronic devices) by / Robaina Direct LLC

Robaina Direct LLC / launches at this year’s 2016 SEMA event the revised version of electronic dent reduction series of tool packages and accessories based on the 3650A T-Hotbox. Visit us at booth #11017 right next to the Kia booth in the North Hall. Robaina Direct LLC originally introduced the 3650 T-Hotbox at the 2014 SEMA event and has successfully sold them ever since. As a testimony to our success with this product we’ve been interviewed a number of times and had it appear twice on automotive TV programs such as “Wheeler Dealers” this year. The 110 volt powered 8 lbs device electronically reduces dents on steel exterior body panels in flat or convex shaped areas making soft dent repair an easier process.


Advanced Measurement Systems (AMS) introduces cordless SPECTRETM its patented, wireless Bluetooth laser measuring system that actually can certify the accuracy of the measure. Simultaneous laser tracking of multiple measurement points provides dynamic accurate 3D measurements. The True Angle dual axis tilt sensor compensates for out of level laser or vehicle positions. SPECTRETM at less than 6 inches provides measurement capability anywhere with any type lift/frame equipment.

Intuitive 3D color frame graphics provide an easy to understand assessment of vehicle damage and instant repair feedback. 3D virtual frame model provides detailed image of vehicle structural damage for the report. Automated 4X per second calibration and Industry’s first measurement certification make this best choice at a great value.

SEMA Booth #51103 & 10669 / 423-781-7163 /

Automotive Industry’s Top Car Designers and Painters Join the 3M “Salute to Freedom” to Showcase Custom-Painted Speed Shapes Honoring the Nation’s Military

Automotive Industry’s Top Car Designers and Painters Join the 3M “Salute to Freedom” to Showcase Custom-Painted Speed Shapes Honoring the Nation’s Military

Patriotic Speed Shapes to be Auctioned at SEMA to Benefit the 3M Hire Our Heroes Program

Press Conference with Participating Popular Custom Painters on Friday, Nov. 4 at 9:30 a.m.

ST. PAUL, MN (November 1, 2016) – 3M Automotive Aftermarket Division will feature a special 3M “Salute to Freedom” Showcase sponsored by 3M™ PPS™ Accuspray™ at this year’s SEMA show. The speed shapes feature custom-designed paint schemes honoring the nation’s military members – and are painted by the automotive industry’s top car designers and painters, including Chip Foose, Charley Hutton, Mark Oja (shown at right), Rich Evans, KandyNChrome, Lugo Customs, Martin Brothers Customs, Coast Airbrush, Xecution Style, House of Kolor and West Coast Customs.

Washé Debuts New Features of Smartphone App that Cleans Cars Anywhere at SEMA

BOCA RATON, Fla. (October 19, 2016) – When the SEMA show opens its doors on November 1st, there will be cars galore, but at the top of every auto aficionado’s list is keeping those cars clean and shiny. Washé, the “app that cleans your car” will be debuting its upgraded features at Booth #51215 in the Performance Pavilion of the Las Vegas Convention Center (location #16 on the map below). Booth visitors can experience virtual Washé car washes during regular show hours.

Washé is already a huge hit in Florida and Los Angeles, where car owners keep their vehicles clean without the inconvenience of waiting in line for a car wash. The app brings the car wash to consumers at the tap of a touchscreen. Washé is the first on-demand mobile application that connects car owners with mobile car washers. The app has already gained momentum with thousands of users since launching earlier this year. Plans for continued coast-to-coast expansion are underway.


Bishop Innovations introduced its first automotive product at the 2015 SEMA show. HOZEEZ was developed by our father/daughter team of Bob and Jen after Jen got tired of having the hose get stuck under the tires while washing her car. Her aggravation inspired a solution that eliminates that problem. HOZEEZ is unlike any other. Designed by an Engineer who is also an enthusiast, HOZEEZ is simple, effective, and durable. HOZEEZ allows you to drag the hose around the car without it getting stuck. Knots or kinks in the hose slide right along our patent-pending design. No careful placement is needed – just drop it on the ground and kick it under the tire. The hose sliding around actually pulls HOZEEZ tighter under the tire, instead of dislodging it like previously tried (and mostly abandoned) products. Just toss it in your wash bucket for storage when you’re done. If you forget it’s on the ground and accidently drive over it, no problem!

BASF set to dazzle with cars, colors and business solutions at SEMA

BASF set to dazzle with cars, colors and business solutions at SEMA

•2017 BASF Color of the Year to be announced

•Press conference featuring world class cars, new colors, celebrity appearances, and more

SOUTHFIELD, MI, October 14, 2016 – BASF Automotive Refinish revs up to make a colorful splash at the 2016 Specialty Equipment Market Association (SEMA) Show in Las Vegas when it unveils the latest in restyled and custom vehicles, new color offerings, advanced business solutions, custom paint solutions and its inaugural ‘Color of the Year’.

BASF will host a press conference, held at booth #20367 located in the Racing & Performance area of Central Hall, at 12:30 p.m. on Nov. 1, featuring:

•The 2017 BASF ‘Color of the Year’ – As the leading chemical supplier to the automotive industry, BASF will announce its first ‘Color of the Year’ featured on a custom 2009 Nissan Skyline GT-R;


Los Angeles, CA – Biocide Systems expands globally into Australia and South African markets and locally into Walmart.
Biocide Systems has been paving the way and evangelizing the effectiveness of Chlorine Dioxide for removing odor from any vehicles, for the last 6 years. Not just any odors, but sever odors like cigarette odors, pet odors, gasoline odors, even odors from rotten milk or shrimp, that may have fallen out of a grocery bag and on to the back seat of a car on a hot summer day. Well the hard work is starting to pay off.
Biocide Systems announced today that they have entered and finalized agreements with an Australian Distributor and a South African Distributor as master distributors for those countries. Each distributor is fully licensed to represent the Biocide Systems brand in their territories.

Axalta to Highlight the Need for Speed at the 2016 SEMA Show

Glen Mills, PA – October 11, 2016: Axalta Coating Systems (NYSE: AXTA), a leading global supplier of liquid and powder coatings, will exhibit at the Specialty Equipment Market Association (SEMA) tradeshow November 1-4, 2016 at the Las Vegas Convention Center in Las Vegas, Nevada. The SEMA show is regarded as the premier automotive and specialty products event worldwide. Axalta is proud to offer live product and skill demonstrations, introduce new custom colors, and reveal an iconic classic car restoration within Axalta’s 5,200+ square feet of indoor and outdoor exhibit space.

Lincoln Electric to Host Educational Software Demonstration and Tutorial at SEMA 2016

CLEVELAND – Lincoln Electric will host educational seminars featuring their proprietary CAD software--standard with their Torchmate® line of plasma cutting tables--at this year’s SEMA Show. Representatives from Lincoln Electric’s cutting systems group will be available to answer questions and teach attendees how to design and cut metal parts from start to finish.

For all of the efficiencies and benefits plasma systems offer, the technical challenges of mastering related software is a recognized barrier to entry for many fabricators and may represent a missed opportunity for improving quality, operational efficiency and productivity.

Portacool, LLC Ups the Cooling Ante with New Jetstream Series of Portable Evaporative Coolers

Portacool, LLC, the Texas-based global leader in evaporative cooling solutions, will showcase four distinctive evaporative coolers at this year's SEMA show held November 1-3, 2016 in Las Vegas. The new Portacool Jetstream™ series of evaporative coolers feature revitalized designs that generate significant airflow and provide superior cooling options for a variety of automotive work environments.

Available in four sizes, customers can select the Jetstream evaporative cooler that will best accommodate their space with cooling area options ranging from 1,125 to 5,625 square feet. The Portacool Jetstream 240, 250, 260 and 270 are equipped with KUUL Comfort™ evaporative media, the highest-quality evaporative media on the market made in the USA exclusively for Portacool products. Designed to Portacool’s exact efficiency and performance specifications, this evaporative media ensures optimal cooling with a distinct advantage over other portable evaporative coolers.

Syndicate content