Business Services

President of Optimize Social Media Inc. to Answer Questions About Digital Marketing Conversion for Auto and Tire Industry

OAKDALE, MINN. – Converting tire dealers, automobile service centers, specialty and custom car/accessory businesses; from failing traditional marketing strategies to digital marketing has been one of the largest shifts in the auto marketing industry.

With more than 2,000 locations and over 800 clients, Optimize Social Media Inc. (OSM) has become the No. 1 social media management, marketing and reputation firm for the tire and auto industry in the U.S.

A team of sales specialists and social media marketing experts from OSM will be attending the 2016 Specialty Equipment Market Association (S.E.M.A.) show, Nov. 1-4.

Jon Greene, President of OSM, will be available on Tuesday, Oct. 25, 2016 at 12 p.m. for a FREE conference call to whomever would like to know more about digital marketing in the automotive industry.

Automotive Industry’s Top Car Designers and Painters Join the 3M “Salute to Freedom” to Showcase Custom-Painted Speed Shapes Honoring the Nation’s Military

Automotive Industry’s Top Car Designers and Painters Join the 3M “Salute to Freedom” to Showcase Custom-Painted Speed Shapes Honoring the Nation’s Military

Patriotic Speed Shapes to be Auctioned at SEMA to Benefit the 3M Hire Our Heroes Program

Press Conference with Participating Popular Custom Painters on Friday, Nov. 4 at 9:30 a.m.

ST. PAUL, MN (November 1, 2016) – 3M Automotive Aftermarket Division will feature a special 3M “Salute to Freedom” Showcase sponsored by 3M™ PPS™ Accuspray™ at this year’s SEMA show. The speed shapes feature custom-designed paint schemes honoring the nation’s military members – and are painted by the automotive industry’s top car designers and painters, including Chip Foose, Charley Hutton, Mark Oja (shown at right), Rich Evans, KandyNChrome, Lugo Customs, Martin Brothers Customs, Coast Airbrush, Xecution Style, House of Kolor and West Coast Customs.

Myers Tire Supply offers the most comprehensive TPMS solution packages available.

Myers Tire Supply has added three new exclusive, limited-time promotional TPMS kits to their product offering.
The kits includes:
• (1) ATEQ VT56 industry-leading TPMS diagnostic tool with OBDII and two years of software updates.
• (1) Myers 360 TPMS activation and programming tool
• (12) of the customers’ choice of sensors from Schrader, Alligator or HUF
“By offering three different tool and sensor solutions, Myers can tailor the kit to fit the specific needs of each customer,” said Chris Dye, Product Manager, Valves and TPMS for Myers Tire Supply.
Each sensor solution provides a specific benefit to the customer. The Schrader EZ Sensor only requires one SKU to inventory. The Alligator sensors cover 97% of all TPMS equipped vehicles for robust coverage. The HUF Intellisens sensors activate in only three seconds for quicker service time.

Winworks Software, Inc. is Exhibiting at the 2016 SEMA SHOW

Winworks Software, Inc. is Exhibiting at the 2016 SEMA SHOW
See Winworks Software, Inc. at Booth #31229
Placerville, California: Winworks Software, Inc. is excited to announce that they will be
exhibiting at the SEMA SHOW 2016 in Las Vegas, Nevada this November 1st-4th.
At the 2016 SEMA SHOW, Winworks Software, Inc. will be demonstrating their flagship
program along with Winworks Mobile and Winworks Inspect. Two Add-Ons, which
extend the shop management system to increase work flow and profitability.
Automotive repair shop owners and service advisors can explore these innovative
technologies in a “Hands-On” way, working with Winworks consultants to find solutions
to shop work flow operations.
Winworks Software, Inc. will be at booth #31229 in the “Business Services Section-
South Hall Upper” of the SEMA Show.
 Winworks AutoShop takes shop management to a new level, combining time
tested desktop features with productivity enhancing mobile applications. The

ALLDATA to Unveil Newest Technology Platform at 2016 SEMA Show

ALLDATA LLC, an AutoZone company and the leading provider of manufacturers’ automotive repair information and solutions for the professional automotive service and collision repair industries, is gearing up for the 2016 SEMA Show. It will be ALLDATA’s 10th year at SEMA and promises to be the best yet. Visit ALLDATA in Booth 10623 and see what’s new—like the newly redesigned ALLDATA Repair®.

“Our customers told us what they needed, and we used that feedback to improve our market-leading repair information solution,” said Dave Butler, Product Manager, ALLDATA. “With the new ALLDATA Repair, users have access to enhanced features and functionality all in one solution.”

The newly redesigned ALLDATA Repair now provides:
• The most complete and up-to-date source of automotive repair information in the industry.
• Re-engineered search functionality. One look-up produces both OEM information and tech-verified repairs.


Cargo-Ease, the makers of The Ultimate Cargo Retrieval System are proud to announce and welcome Ryan Colvin as US Sales Manager. With over 12 years of experience in Sales and management along side serving nearly a decade in the United States Marine Corps. Ryan colvin served over one year in active combat while touring with first Battalion first Marines special operations capable infantry unit. In an Active role as squad leader., Colvin will be a key part of the ongoing growth and success of Cargo-Eases.

Axalta to Highlight the Need for Speed at the 2016 SEMA Show

Glen Mills, PA – October 11, 2016: Axalta Coating Systems (NYSE: AXTA), a leading global supplier of liquid and powder coatings, will exhibit at the Specialty Equipment Market Association (SEMA) tradeshow November 1-4, 2016 at the Las Vegas Convention Center in Las Vegas, Nevada. The SEMA show is regarded as the premier automotive and specialty products event worldwide. Axalta is proud to offer live product and skill demonstrations, introduce new custom colors, and reveal an iconic classic car restoration within Axalta’s 5,200+ square feet of indoor and outdoor exhibit space.

DeatschWerks 2016 SEMA Branding Co-op Program

DeatschWerks 2016 SEMA Branding Co-op Program

Oklahoma City – September 29, 2016

DeatschWerks is announcing a new Co-op branding program for 2016 that will allow for SEMA display vehicles wearing DeatschWerks logo’s to qualify for payouts of up to $500 in product credit or $200 in cash.

DeatschWerks knows the amount of money and hard work that goes into building the amazing vehicles on display every year at SEMA. Most of the vehicles are not backed by deep pocket sponsors, but instead by enthusiasts sacrificing blood, sweat, tears… and a lot of money to one day get their build on the SEMA show floor. So for all this hard work and dedication, DeatschWerks will support these vehicles with product credit and cash of up to $500 for displaying one of the official DW logo options. DeatschWerks hopes this support will ease some of the burden of what it takes to get a vehicle all the way to Las Vegas for the show.

Edwin A. Sisson, Attorney at Law, LLC to Exhibit at the SEMA Show and Participate in the SEMA Show Education Days

We are pleased to announce that Edwin A. Sisson, Attorney at Law, LLC (“EAS, LLC”) will be a first time participant in the annual SEMA Show in Las Vegas, NV from November 1, 2016 through November 4, 2016. EAS, LLC welcomes all SEMA members to join us in the following exciting events during the SEMA Show:
• Visit us at our booth in the Performance Pavilion, Booth No. 52419.
• Schedule a free one-on-one meeting with one of our attorneys, Ed Sisson or Jeffrey Banyas, during the
SEMA Show Education Days on Wednesday November 2.
• Schedule a free private meeting.
For more information and to register for a one-on-one meeting during the SEMA Show Education Days, please visit the Education Days portion of the SEMA Show's website. To request a private meeting, please contact Kim Szabo at (330)598-1799 or

OPTIMA Invites SEMA Members to Exhibit at OUSCI Following SEMA

Immediately following the 2016 SEMA Show on Saturday–Sunday, November 5-6, OPTIMA Batteries will host its ninth-annual OPTIMA Ultimate Street Car Invitational (OUSCI) at the Las Vegas Motor Speedway (LVMS).

OPTIMA invites SEMA members to exhibit on the OUSCI midway at the LVMS free of charge. The OUSCI represents the culmination of a 10-event national qualifying series combined with the best builder cars from the SEMA Show. The event is being filmed as the grand finale of the national TV series on MAV TV, “OPTIMA’s Search for the Ultimate Street Car,” which will air later in November.

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