Trulers is proud to sponsor Griffin Designs and their display vehicle at this year's SEMA Show

Trulers is a very proud sponsor of the Escondido, CA-based Griffin Designs ultra-modified Gremlin, "MOGWAI"! Jacob Griffin will not only be showing off this vehicle, he is part of SEMA's "Young Guns" as well as participant in this year's "Battle Of The Builders". Many modifications have been done to the vehicle and Trulers was a part of the process.

Custom ’77 Celica GT Drifts into SEMA, Young Guns Contender

NEW BRITAIN, Conn. (October 30, 2018) – Swag Custom Rides, an award-winning restoration and fabrication shop and the only non-profit restoration garage in the U.S, will hit the Las Vegas Strip for SEMA 2018 to showcase the team’s latest custom creation – a ’77 Toyota Celica GT drift car. The entire build crew will be at SEMA – booth #61020 in the Silver Lots – to see their custom car to the finish line in the Young Guns category of the Battle of the Builders competition.

“These young builders are seeing the project through from ‘rust to restoration’,” said John Muratori, President and Founder of Swag Custom Rides. “Every young man who contributed to on this build is learning skills on how to construct a vehicle, as well as what can be accomplished in life through hard work and determination.”



Vehicle Highlights :

• Heavily modified 2018 Chevy Colorado Z71 Crew Cab equipped for camping and outdoor adventure
• Unique Michigan-themed wrap depicting the state’s distinctive natural attributes
• Integrated YETI craft-beer dispenser
• Gentex multi-camera rear vision system and car-to-home automation

LAS VEGAS, NV, October 29, 2018 – As Michiganders will attest, the “Great Lakes State” is prime for outdoor adventure, with abundant coastline, an extensive trail system, and weather that supports nearly every type of seasonal sporting activity. At this year’s SEMA show, Michigan-based Gentex Corporation (NASDAQ: GNTX) will unveil a customized, Michigan-themed 2018 Chevy Colorado designed and equipped to highlight all the state has to offer.

Race Ramps Booth to Feature Bitchin’ Rides 1967 Chevelle by Kindig-it Design (Central #21201)

ESCANABA, MI – Oct. 25, 2018 – Race Ramps is set to feature a 1967 Chevelle by Kindig-it Design in their Central Hall Booth #21201 at the SEMA Show. The Chevelle, named Caldera, is featured on an episode of the current season of Bitchin’ Rides. The SEMA Show display is the first show appearance for the Chevelle since its transformation.

The ’67 Chevelle features the Kindig-it Design crew’s touch from top to bottom, inside and out. It is equipped with a 376 LSX Twin Turbo, new sleek black paint, new wheels, tires and brakes package, new suspension, and an interior design upgrade.

The car will be featured atop Race Ramps’ full lift Restyler Ramps for an elevated view. “The Kindig-it Design crew creates works of art and we’re excited to be one of the exhibitors at the SEMA Show to display one of their new projects,” said Rich Heinz, owner of Race Ramps.

Visit the Race Ramps booth to see the Chevelle along with several new products that will debut at the show.

E-Z UP to showcase innovation, customization with restomod 1961 Pro Touring Corvette at SEMA

NORCO, Calif., Oct. 24, 2018 – Innovation is showcased in every detail of the restomod 1961 Pro Touring Corvette that will be on display at the E-Z UP booth during the SEMA Show, set for Oct. 30 – Nov. 2 at the Las Vegas Convention Center in Las Vegas.

E-Z UP founder Mark Carter was involved in every detail of restomodding the Corvette, a four-year-long project. The E-Z UP Corvette features original designs and top-quality materials, just like the ingenuity Carter brings to his company every day.

Started in 1983, E-Z UP is the original and still No. 1 choice of Instant Shelter® products.

“The attention to detail and precision put into the Corvette reflects the E-Z UP brand,” Carter said. “We stand for quality and originality.”

The E-Z UP Corvette custom features include:
• HRE custom wheels shod in Pirelli P-Zero 255/35ZR20 and 285/35ZR20 rubber
• Fabrication, paint, and interior by Hot Rods & Custom Stuff
• Mandrel-bent complete Corvette chassis from Art Morrison

OPTIMA Batteries to Showcase an Array of Exciting Vehicles in Booth #20323

OPTIMA® Batteries, a global leader in high-performance automotive and marine batteries and digital battery chargers, invites SEMA attendees to visit the OPTIMA Batteries booth #20323 in Central Hall to hear from industry professionals, one-on-one, about their vehicles and why they choose to run OPTIMA Batteries. The OPTIMA Batteries booth will be jam packed full of vehicles including a Porsche, Mercedes-Benz, Mitsubishi and Mercury. Read more details on the some of these featured vehicles below:

• 2008 CLK63 AMG Mercedes-Benz from Mike Weiss of Weistec Engineering
Mike and his team at Weistec Engineering will be debuting the next generation world’s fastest Mercedes-Benz, the CLK63 AMG, in the upcoming 2019 drag race season. Known as the future of performance, Weistec Engineering holds the current world record for the fastest Mercedes-Benz and can speak to how they build the vehicle powered by OPTIMA Batteries.

• 911 Porsche GT3 RS from Betim Berisha of BBi Autosport

Dream Giveaway Garage To Display Two Grand-Prize Vehicles at SEMA!

At the 2018 SEMA Show on October 30 through November 2, 2018, attendees will have the chance to get up close and personal with two vehicles from the Dream Giveaway Garage. The 1965 Corvette Sting Ray will be on display inside the Lingenfelter Performance Engineering booth (#25075) and the 2018 Jeep Wrangler JL Hero Edition will be on display inside the Dana booth (#35117).


LONG BEACH, Calif. – United Pacific Industries will feature a retro 1966 Ford Bronco in its Specialty Equipment Market Association (SEMA) Show booth (#23175) located in Central Hall. The customized Ford Bronco will showcase 1966 to 1977 Bronco replica body panels as well as lighting produced by the company.

According to United Pacific Industries Director of Research and Development, David Odegard, “United Pacific Industries has specifically chosen Maxlider Brothers Customs to build this high-profile flagship Bronco for our company. Their knowledge of and passion for Ford Broncos is unmatched, so we knew they were the best people to build our SEMA booth vehicle.”

BAF Industries and PRO® Products are Excited to Partner with Ivan Tampi Customs at the 2018 SEMA Show

BAF Industries and PRO® Products are Excited to Partner with Ivan Tampi Customs at the 2018 SEMA Show.

Come see Ivan Tampi Customs latest build at PRO® Products booth #33277. In anticipation of SEMA 2018, BAF Industries and PRO® Products have partnered with well-known builder Ivan Tampi of Ivan Tampi Customs (ITC) to feature his latest build, “The Hulk”, a 2016 C7 Corvette Convertible Stingray showcasing their limited edition XIK Wide-Body Carbon Fiber enhancement.

ITC is Ivan’s newest venture. His latest line of designs, named “XIK” Wide Body kit (pronounced “sick”) will definitely make everyone’s head turn. ITC is focused on designing and manufacturing aftermarket product lines for the elite range of cars such as Mustangs, Corvettes and Camaro’s!

River City’s blockbuster build, dubbed El “Chapo,” Unveiling

Aftermarket-focused marketing company Performance Business Media partnered with Piggott and River City Rods to foster relationships with top performance manufacturers and secure products and promotion for the GTB100.

“Working with Craig and the River City Rods team has been an exciting project,” PBM Brand Manager Michael Murray said. “As a full-service marketing firm, our focus is not only on advertising and metrics, but relationships and partnerships. By making connections and creating real value for companies to support this blockbuster build through promotion and management, we have been able to ensure “el Chapo” will feature the best aftermarket products from bumper to bumper.”

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