Lloyd Mats Brings the 2016 Camaro Emblem to its Innovative Automotive Floor Mats

NORTHRIDGE, Calif. (Aug. 24, 2016) — Lloyd Mats, a leader in custom-fit automotive floor mats, announces its licensing partnership for usage of the sixth generation 2016 Chevrolet Camaro logo by General Motors Company (GM).

Through its agreement with GM, Lloyd Mats has licensed this new Camaro emblem design to produce branded floor and trunk mats. The 2016 logo features the updated Camaro shield, wordmark with a tri-color “M” and black Chevrolet bowtie. The launch of Camaro 2016 logo coincided with the vehicle’s 50th anniversary, which will be recognized with a 50th Anniversary Edition Camaro this coming model year. The mats are offered in several of Lloyd Mats’ carpet mat products, including its Ultimat, Velourtex, LUXE and Berber 2.

Billy Boat Exhaust Launches New Website Offering The Latest In Race-Driven Performance Exhaust

Phoenix, AZ, — Billy Boat Exhaust (BBE), the leader in race-driven exhaust technology, announces their new website The new website provides quick and easy vehicle application lookup into an extensive selection of product ranging from classic Porsche to late model Corvettes. Simplified site navigation and modern design make it quick and easy for visitors to find the appropriate product or application.
Much like major vehicle manufacturers do, Billy Boat has been taking the knowledge of racing experience and applying those technologies into everyday products. While constantly innovating new ways to extract optimal power and performance from exhaust systems, he stays acutely aware of customers practical needs of no-drone products that can be enjoyed with everyday use.



New York, NY, June 1st, 2016 – Wholesale Car Covers has entered into a licensing agreement with Hendrick Motorsports and NASCAR to offer fans a line of car covers featuring Hendrick Motorsports drivers: Dale Earnhardt Jr., Jimmie Johnson, Kasey Kahne and Chase Elliott.

Founded in 2005, Wholesale Car Covers has been a leading supplier of vehicle covers for more than 10 years. The company offers retailers and consumers car covers in hundreds of sizes that fit nearly every year, make and model. Wholesale Car Covers products are manufactured using the finest materials that offer the right level of protection for every consumer.

Miller to Offer Live Welding Demonstrations and Solutions-Based Seminars at SEMA; Showcase New Products

Attendees of the 2016 SEMA Show, Nov. 1-4, 2016, in Las Vegas, can explore product benefits and solutions at welding and cutting demonstration areas available from the Miller Electric Mfg. Co. booth, #24113, in the Racing & Performance pavilion, located in the Central Hall of the Convention Center. Visitors to the booth can also try the company’s latest MIG, TIG and metal cutting products and welding protection, and get general and technical questions answered during scheduled seminars addressing solutions to common problems associated with automotive welding applications.

Miller will present the 20-minute solutions-based seminars live from the booth at 10 a.m. and 3 p.m. on Wednesday, Nov. 2 and Thursday, Nov. 3. Following each presentation and subsequent Q&A period, attendees can see and try any products referenced right from within the booth and also access more in-depth videos via the SEMA playlist on the Miller YouTube channel and other product resources at

Optimize Social Media Expands Building, Employees, Customers

OAKDALE, MINN. – Optimize Social Media (OSM), a Minnesota based company that provides businesses with social media brand and reputation management, and a collaborative online marketing presence, has grown in size in three years among employees, customers, and building space.

Upon its founding in 2012, OSM grew quickly from two employees to 10 by 2013 while being housed in a 1,500 square foot space. In its first year of business, OSM had seven customers with 14 locations. By 2016, the customer base went up to 800 with more than 1,500 locations while the employee base went up to 50. OSM continued to expand its building to 10,000 plus square feet.

As the leading social media expert in the automotive industry, OSM continues to provide quality customer service with expert advice on how to properly execute a social media campaign. President of OSM, Jon Greene is excited to see the growth and is looking forward to the next quarter.

Ingersoll Rand Power Tools – Real tools for real work

Real work. It’s what automotive technicians do every day, whether you are repairing a motor or painting a hood. Having the tools and equipment that work as hard as you do is a must. The Ingersoll Rand® power tools experts will be at SEMA Booth #10160 with new, must-have tools that will help you get the job done right, the first time.


LC LIGHT USA CORP., has been an industry leader in the automotive market since its inception in 2002 and this NOVEMBER will make its debut at SEMA! With a strong overseas Automotive presence LC LIGHT USA CORP., hopes to achieve a new market influence in the USA. Our global sales and established Brands; LC, BULLBAT, CONQUER and COBRA, have gained us world wide recognition for our quality and service in over 135 countries, including China, Europe, Japan, Australia, The Middle East, Asia, and North and South Americas. Our industry cooperation include Top Industry Leading manufactures OSRAM, GE AND PHILIPS.

Weatherproof Storage for your Jeep Wrangler’s Unused Space

Asheville, NC August 2, 2016 – Rightline Gear is adding a new member to its family of popular Jeep Storage Bags. The pair of Side Storage Bags are built for off-roading, road trips and every day storage and are angled to perfectly fit over the rear wheel wells of a Wrangler JK (4-door).

These weatherproof bags feature welded seams and urethane coated zippers. They are made from tough PVC Coated Mesh that is re-enforced for strength and UV protected.

Quick release buckles and Grab-n-Go Handles make it easy to carry these bags outside of the Jeep.

For more information on the Side Storage Bags, please visit . Visit for more information on Rightline Gear.

Rightline Gear Introduces #TruckTentTuesday

Asheville, NC August 2, 2016 – The popular Truck Bed Tent from Rightline Gear turns any spot into a comfortable campsite. You can sleep in full comfort, off the ground, completely dry, no matter the weather conditions.

It’s no wonder Rightline Gear found a passionate and diverse group of campers excited to show off their rig to the world through Instagram. This led to the creation of the popular #TruckTentTuesday and there have been no shortage of weekend warriors to feature.

@1020supgirl of Instagram said, “We love our truck tent! We’ve got several adventures in the books and many more planned!!!"

To join the adventure visit or search for #TruckTentTuesday on Instagram. Visit for more information on Rightline Gear.

OPTIMA® Batteries Ultimate Film Festival Returns to SEMA Week: Winners to be Announced at Exclusive Finale Screening at the SLS Las Vegas

OPTIMA® Batteries, the global leader in high-performance automotive and marine batteries and digital battery chargers, will name the winners of its second-annual OPTIMA Ultimate Film Festival finale during SEMA week this year on Wednesday, November 2, 2016 at the Foundry at the SLS Las Vegas. The exclusive screening will feature finalist films in two categories, Short Film and Action Cam, submitted throughout the competition’s three entry periods earlier in the year.

Short Film entries are less than seven minutes long, shot in a story or documentary style and focus on the enthusiast lifestyle, performance vehicle(s) and how performance aftermarket parts empower that lifestyle. Action Cam films must be two minutes or less, demonstrate a performance vehicle in action and be shot exclusively on POV action cams.

Finalist films were chosen by a panel of industry experts and influencers based on compelling storytelling, authenticity and creativity. This year’s judges are:

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