2018 SEMA Show Exterior Features

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2018 SEMA SHOW EXTERIOR FEATURES

2018 SEMA Show Map Sketch

NORTH ROAD

CARS & COFFEE—SEMA EDITION

Kick-start your day and catch the morning Show buzz with Cars & Coffee—SEMA Edition, where you can grab your daily grind, check out some eye-opening vehicles and mingle with colleagues. The stimulating morning gatherings take place 8:00 a.m.–9:00 a.m., Tuesday–Friday, on the North Road between the Westgate Las Vegas Resort & Casino and the Las Vegas Convention Center.

SLINGSHOT

Ride along with a professional driver for the ultimate joyride in the Polaris Slingshot three-wheeled roadster through a specially designed drift course.

OPTIMA STREET CAR ALLEY

See more than 80 of OPTIMA Batteries’ Ultimate Street Car Invitational competitors.

SILVER DRIVE

HOT WHEELS

Check out the 15 finalists of The Hot Wheels Legends 50th Anniversary Tour and catch the induction of the winner into the Hot Wheels Legends Hall of Fame.

FORD OUT FRONT

Ford Out Front is one of our individual ride-along experiences available to Show-goers at the 2017 SEMA Show and is one of the most popular points of interest each year.

BAJA 1000

This immersive virtual offering will include the BFGoodrich Baja 1000 Experience, in which viewers can join Baja 1000 champion Rob MacCachren in the cockpit of an 850hp Trophy Truck.

HOONIGAN

The 2018 SEMA Show will host the first-ever Hoonigan (Endless) Summer of Shred, featuring Hoonigan casts and vehicles along with gaming battles on twin simulators, the infamous Scumbug build in the BF Goodrich garage, burnouts, donuts and more. Showgoers are invited to watch as the crew films two live shows each day of the event in the Silver Lot outside of the South Hall, while consumers can tune in to Hoonigan’s Twitch channel or see edited segments on Hoonigan’s Daily Transmission show on YouTube.

Between Central & South Halls

NEW PRODUCTS SHOWCASE

The number one destination of buyers and media. See more than 3,000 of the hottest new and featured products to find what will be your next best seller.

Toyo Tires Treadpass

More than just a shortcut, the Treadpass has become a destination featuring dozens of unique cars and trucks as well as the full line of Toyo Tires products.

KIA

See drifting demonstrations and ride along with precision drivers doing hot laps.

Outside South Hall (East of South Drive)

First Time & Featured Exhibitors

This is where you can find first-time exhibitors displaying products typically found in other sections of the Show. This area showcases companies that are new to the SEMA Show and is a one-stop shop to all new and innovative brands.

Continental Tire Extreme Driving Experience, Powered by BMW

See and feel the characteristics of high-performance rubber at The Continental Tire Extreme Experience, where they can ride along in a BMW with a professional racing driver.