ASA Automotive Systems to Debut Latest Technology Innovations at 2012 SEMA Show

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ASA to showcase affordable business management software for tire dealers and auto repair shops

Merrimack, NH (October 24, 2012) – ASA Automotive Systems, the industry leader in providing software systems and services to independent tire dealers and automotive service centers, will be hosting exhibit Booth #40003 in the Global Tire Expo section of the South Hall at this year's SEMA Show at the Las Vegas Convention Center, October 30th -November 2nd.

During the exhibition ASA will show and demonstrate its industry leading software systems. The latest releases of ASA’s TireMaster software product suite incorporate new web-based modules that can be deployed to the cloud and mobile devices, with features and functionality developed in collaboration with some of North America’s leading tire dealers to help them increase productivity by incorporating mobile technology. At SEMA ASA will also host a Press Conference at 4pm on Wednesday afternoon, October 31st, to showcase its latest generation technology suite of cloud-based applications. And continuing the cloud-based technology theme, ASA is will offer a *FREE iPad® with each new software system purchase at the SEMA Show.

"SEMA provides the perfect opportunity for us to showcase our new suite of comprehensive, integrated and cost-effective business management software systems and services," said Dave Vogel, vice president of sales at ASA Automotive Systems. “ASA is helping tire dealers revolutionize the way they do business, by using the web and mobile devices. We’re riding a wave of excitement about the added functionality included with the most recent release of our TireMaster family of products. We’re inviting dealers everywhere to visit with us at SEMA to see ASA’s latest innovations for themselves and the value our software can truly bring to their business.”

About ASA Automotive Systems - Headquartered in Merrimack, NH, ASA Automotive Systems develops and builds licensed and cloud-based software solutions, delivers support and services, and enables leading independent tire dealers and automotive repair shops to achieve a maximum return on their information technology investment. ASA’s software tools help tire dealers and auto repair shops manage all facets of their businesses and can be tailored to suit the order processing, accounting, ecommerce and business management needs of any size retail, commercial, wholesale, or retread operation. You can find them online at www.asaautomotive.com

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