SEMA Show by Day

Filter events:

You don't have Javascript enabled. Hover for more information! But don't worry: you can still use this web site! You have two options:
  • enable Javascript in your browser and then refresh this page, for a much enhanced experience.
  • click the Update button every time you want to update the selection.

Super Session: Innovation Workshop: Innovate Differently to Attract Gen X & Y Auto Customers: 5 Fool Proof Rules. (SS1)

Add 
When: 
November 3, 2014 - 1:00pm - 3:30pm
Where: 
Las Vegas Convention Center, Upper North Hall, N262

The world is more complex than ever and the Auto world is continuing to evolve, with GEN X & GEN Y consumers becoming increasingly more relevant. Join GfK for an enlightening session where we introduce “Five Fool Proof Rules” to understand culturally and attitudinally what’s different about these cohorts, how to creatively address their needs, and not only how but why to adjust your innovation process to meet their unique demands. This session is jam-packed with both thought-provoking, short-segment insights and a hands-on, interactive workshop to give you great opportunities to share innovation expertise and ideas.

FREE Seminar-Click Here to Pre-Register!

Super Session: Understand and Maximize Investments in Automotive TV Programming. (SS2)

Add 
When: 
November 3, 2014 - 3:00pm - 4:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N258

Presented by: Jim Cozzie, Brenton Productions.

Any media outlet—print, the Internet, radio, billboards and more—can be used to market the businesses of automotive aftermarket companies. But there may be none that offers the reach and cost-per-thousand (CPM) advantages of television. Topics will include:

• Editorial or commercials? What works for your company?
• Timing in TV—what 30 seconds really delivers.
• Explaining reach.
• Managing expectations.
• Measuring results: What is success?
• Investments in resources.
• Measuring costs against deliverables.

FREE Seminar-Click Here to Pre-Register!

Super Session: 99 Reasons Why Your Favorite Car Sucks: How to Be a Successful Car Builder. Powered by HRIA. (SS3)

Add 
When: 
November 4, 2014 - 3:00pm - 4:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N258

Presented by: Eric Saltrick, Steele Rubber Products

How did some of the biggest names in hot rod and custom car building get their big break? What does it take to win some of the nation’s biggest hot rod awards? The answers from some of today’s best known and award winning car builders may surprise you. They’ve appeared on the covers of some of the industry’s most popular magazines and on countless television programs, but they are definitely not overnight sensations. For new and young builders, this is an opportunity to learn from the experience of industry icons. For manufacturers, this a chance to discuss the importance of your relationships with shops, builders and project vehicles. For everyone involved in the industry, the recipe for success in the world of hot rods is based on hard work, creativity and inspiration – but the path to success often involves detours, fallbacks and unexpected turns. 

Super Session: Your Career; Your Success. Powered by the SBN. (SS4)

Add 
When: 
November 5, 2014 - 3:00pm - 4:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N258

Presented by: Wade Kawasaki, Coker Tire

Hear from a diverse panel of Industry Icons and Business Leaders as they share professional habits and behaviors which facilitated their success in business and life.

FREE Seminar-Click Here to Pre-Register!

Super Session: Global Impact of Off-Road Culture. (SS5)

Add 
When: 
November 6, 2014 - 3:00pm - 4:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N258

Panelists: Matt Martelli, Mad Media; Robby Gordon, Speed Energy Super Trucks; Dave Cole, King of Hammers; Kent Kroeker - KORE Off-Road

Off-roading is multi-billion dollar global culture. We are going to put together a panel of off-road experts and show the connection between the culture and selling product.

FREE Seminar-Click Here to Pre-Register!

Add to calendar