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SEMA Show by Day
Insider Tips: Sell Specialty Equipment Products in China, the World's Largest Emerging Automotive Market
When:
October 29, 2012 - 11:00am - 12:00pm
Where:
Las Vegas Convention Center, N255 Panelists: Rick Trudo, SCT Performance; Ray Wang, Traversing Off Road and Exploration Equipment; Mark Falkner, Teraflex; Vinson Pratt, Teraflex; Karen Zou, Carnet.
Moderator: Linda Spencer, SEMA
Online Marketing Conference - Intermediate: Converting Website Visitors into Customers via Analytics & Usability Best Practices $
When:
October 29, 2012 - 11:00am - 12:00pm
Where:
Las Vegas Hotel, Pavilion 10 & 11 Presented by: Kent Lewis, Anvil Media
Business Technology - SEMA Data Co-op: The Digital Foundation for Specialty Parts Sales Growth
When:
October 29, 2012 - 11:00am - 12:00pm
Where:
Las Vegas Convention Center, Upper North Hall, N252 Presented by: Bob Moore, J&B Service
Marketing: The Truth About Sales & Marketing - Who Works for Whom? Powered by the Manufacturers Rep Council (MRC)
When:
October 29, 2012 - 11:00am - 12:00pm
Where:
Las Vegas Convention Center, N257 Presented by: Tom Marx, The Marx Group
Customer Service & Sales Solutions: Increase Sales - Change Your Attitude
When:
October 29, 2012 - 11:00am - 12:00pm
Where:
Las Vegas Convention Center, Room N258 Presented by: Nancy Friedman, Telephone Doctor
Online Marketing Conference - Fundamentals: SEMA Data Co-Op - The Digital Foundation for Specialty Parts Sales Growth $
When:
October 29, 2012 - 11:00am - 12:00pm
Where:
Las Vegas Hotel, Pavilion 6 Presented by: Jon Wyly, SEMA Data Co-Op
Online Marketing Conference - Lunch Keynote: Content Marketing - Beyond the Buzz & Into Reality $
When:
October 29, 2012 - 12:00pm - 1:15pm
Where:
Las Vegas Hotel, Pavilion 1 Presented by: Robert Rose, Big Blue Moose
Fully 65% of adult internet users now say they use a social networking site like Facebook or LinkedIn, up from 61% one year ago. This marks the first time in Pew Internet surveys that 50% of all adults use social networking sites.
Customer Service & Sales Solutions: 21 Super Sales Tips
When:
October 29, 2012 - 1:00pm - 2:00pm
Where:
Las Vegas Convention Center, Room N258 Presented by: Nancy Friedman, Telephone Doctor
Vehicle Technology: Vehicle Dynamics Forum
When:
October 29, 2012 - 1:00pm - 3:00pm
Where:
Las Vegas Convention Center, Grand Lobby, Vehicle Technology Center The panelists for this session will include Jim Hollowell, Chrysler Vehicle Dynamics; SEMA Advisor Ed Browalski; Tom Gillespie of Mechanical Simulation; Jim Lau from VBOX; Santhosh Jogi of dSPACE; Terry Ledwidge from Link Engineering; Mandar Hazare with CU-ICAR; Jim Popio from Smithers Rapra; and Tim Watts of Superlift. Moderator: John Waraniak.
Marketing: Optimize Your Marketing Performance with Multi-Channels (Part 1) - Diagnose Your Customer Data
When:
October 29, 2012 - 1:00pm - 2:00pm
Where:
Las Vegas Convention Center, N257 Presented by: Geoff Wolf, J. Schmid
Customer data is your tool chest for expanding your multi-channel marketing success. We will look at four elements of this important foundation of your business. Why is this data so important? When do you have enough data to act on? What do you do with these tools after you have them? How to measure success of your actions?