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SEMA Show by Day (Wednesday, October 31, 2012)
Powersports Online Sales: Profit From Internet Sales Even If You Don't Sell Thru Your Website
When:
October 31, 2012 - 9:30am - 10:30am
Where:
Las Vegas Convention Center, N252 Presented by: Bob Kay, Biker Pros & North American AMD Bureau Chief
Labor is your highest margin so keeping the service department busy is critical to profitability. In this session we will cover reducing non-inventory surcharges, reducing warranty claims, selling parts for completion/ addition and building relationships for future business.
5 Steps to Profit from Custom Bike Shows
When:
October 31, 2012 - 11:00am - 12:00pm
Where:
LVCC, N252 Presented by: Bob Kay, Partner at Biker Pros & North American AMD Bureau Chief
Local, regional or national custom bike shows can be used to further your marketing and sales objectives of greater brand awareness and lead generation. When orchestrated correctly you can expect additional accessories, parts and bike sales. Utilize your dealership, the event and online media to get your message out and build relationships with your customers and prospects.
Where the Money is: The Next Generation of Powersports Enthusiasts are Here Now, Powered by SBN
When:
October 31, 2012 - 1:00pm - 2:00pm
Where:
LVCC, N257 Presented by: Jeff Najar, Partner at Biker Pros & North American AMD Bureau Chief; Chris Callen, Editor, Cycle Source Magazine; Keith Ball, Editor, Bikernet.com