SEMA Show by Day (Friday, October 12, 2012)

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Automotive Electronics: Installing High Fidelity Audio in Cars (AE1)

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When: 
November 3, 2015 - 1:00pm - 2:30pm
Where: 
Las Vegas Convention Center, Upper North Hall, N252

Presented by: Andy Wehmeyer, CEO, Audiofrog, Inc.

Social Media Marketing: Staying Sane as a One Person Social Media Department (SM1)

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When: 
November 3, 2015 - 1:00pm - 2:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N253

Presented by: Michael Brown, Founder, The Brainzooming Group

A study from last year found that 65% of people working on social media do it part-time along with other job responsibilities. Additionally, 42% of people who work on social media full-time are one person departments. That means there's typically too little time available to craft social strategy, create and share content, manage a community, and stay on top of all the latest and greatest changes in tools and practices.

Trying to make social media work as a one person department demands being more efficient, effective, and smart about how you invest your time and energy to make everything work smoothly. This session provides answers from someone who is a veteran of making a part-time, solo social media "department" work. Attendees will learn tested tips and ideas for:

I-CAR: Full-Frame Partial Replacement (FFR01) $

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When: 
November 3, 2015 - 1:00pm - 5:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N238

I-CAR, the Inter-Industry Conference on Auto Collision Repair, 2011 SEMA Show



I-CAR, the Inter-Industry Conference on Auto Collision Repair, is returning to the SEMA Show in 2015 with I-CAR training available to attendees each day of the SEMA Show. I-CAR training is structured around individual’s roles as collision industry professionals and helps achieve the knowledge required to advance in the industry.

 

Full-Frame Partial Replacement (FFR01)

Emerging Markets: Test Driving with Millennials: An In-Depth Look at the Next Generation of Car Owners (EM3)

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When: 
November 3, 2015 - 2:00pm - 3:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N256

Presented by: Brad Smith, Director of Automotive Market Statistics, Experian

It’s no secret that the millennial generation is the next group of car buyers who will have a significant impact on the automotive aftermarket industry. But who is the millennial car shopper? What kind of vehicles are they driving? Are they holding onto their vehicles for extended periods of time? How are they searching for vehicle parts? By better understanding what the millennial driver looks like, what their behaviors are and how they consume information, aftermarket specialty companies will be positioned for success in the marketplace.

In this session, Brad Smith, Experian’s director of automotive market statistics will examine this young generation, and provide in-depth analysis on how aftermarket companies can more successfully target this demographic.

Customer Service & Sales: Spontaneous Combustion: How to Become a Trusted Advisor Using Consultative Selling Skills that DRIVE Results! (CS3)

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When: 
November 3, 2015 - 2:00pm - 3:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N254

Presented by: Kordell Norton, KordellNorton.com

Discover the magic of consultative selling skills combined with the customers demand for trusted advisers. Highly interactive and customized, you will learn how successful business people are stealing the simple and easy to use methods that doctors and lawyers use to build creditability, professionalism and power. You can Drive High Performance Sales:

Tires: Successful Tire Dealers Share Their Secrets (TM3)

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When: 
November 3, 2015 - 2:00pm - 3:30pm
Where: 
Las Vegas Convention Center, South Hall, S115-116

Join the Modern Tire Dealer "Tire Dealer of the Year", the Tire Business "Humanitarian Award" winner, and the Tire Review "Top Shop" for presentations on what makes them successful followed by an informative question and answer session.

Add this FREE seminar to your itinerary through your SEMA Show Registration dashboard: Register today!

Business Technology: e-Commerce Solved! Nineteen Things Your e-Commerce Site Should Have and How to Make the SEMA Data Co-op Work FOR You (BT2)

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When: 
November 3, 2015 - 3:00pm - 4:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N252

Presented by: Karl Stearns, KMS Marketing Solutions

E-commerce requires more than just putting up a site and dumping some products on a page. There are strategies that make e-commerce sites work and best practices you need to apply. In the accessory industry, you MUST have the 19 things we discuss.

As a SEMA member, you have an additional powerful tool that will put your e-commerce site light years ahead of competitors:  The SEMA Data Co-op. How does the Data Co-op help you? Find out in this program what powerful tools have been put in place to make you successful. This program is designed for real world, small business people. Rather than focusing on information that goes over the heads of attendees, it will provide practical, feet on the street information that any accessory reseller can use.

SCRS Repairer Driven Education: RDE7 - Process Driven Collision Repair $

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When: 
November 3, 2015 - 3:00pm - 5:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N233

Repairer Driven Education, RDE, SCRS, SEMA Show

SCRS REPAIRER DRIVEN EDUCATION (RDE) series will feature seminar offerings. Each of the courses has been individually selected or crafted by SCRS because the content specifically focuses on issues and information that are relevant to collision repair professionals operating in today’s marketplace, and appeals to the diverse array of marketplace perspectives that exist within the collision repair industry.

RDE7 - Process Driven Collision Repair

Presented by: Lee Rush, The Sherwin-Williams Company

SCRS Repairer Driven Education: RDE8 - Getting it All Right On the Internet in 2016 $

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When: 
November 3, 2015 - 3:00pm - 5:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N237

Repairer Driven Education, RDE, SCRS, SEMA Show

SCRS REPAIRER DRIVEN EDUCATION (RDE) series will feature seminar offerings. Each of the courses has been individually selected or crafted by SCRS because the content specifically focuses on issues and information that are relevant to collision repair professionals operating in today’s marketplace, and appeals to the diverse array of marketplace perspectives that exist within the collision repair industry.

RDE8 - Getting It All Right On The Internet In 2016

Presented by: Mark Claypool, Optima Automotive

Emerging Markets: Case Study: Go Inside Formula Drift (EM2)

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When: 
November 3, 2015 - 3:00pm - 4:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N253

Presented by: Jim Liaw, Formula Drift

Add this FREE seminar to your itinerary through your SEMA Show Registration dashboard: Register today!

SCRS Repairer Driven Education: RDE9 - Understanding Numbers and What They Tell You About Your Growth Opportunities $

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When: 
November 3, 2015 - 3:00pm - 5:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N241

Repairer Driven Education, RDE, SCRS, SEMA Show

SCRS REPAIRER DRIVEN EDUCATION (RDE) series will feature seminar offerings. Each of the courses has been individually selected or crafted by SCRS because the content specifically focuses on issues and information that are relevant to collision repair professionals operating in today’s marketplace, and appeals to the diverse array of marketplace perspectives that exist within the collision repair industry.

RDE9 - Understanding Numbers and What They Tell You About Your Growth Opportunities

Presented by: John Niechwiadowicz, QLC, Inc.

Marketing Strategies: Fueling Industry Growth (MS3)

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When: 
November 3, 2015 - 3:15pm - 4:15pm
Where: 
Las Vegas Convention Center, Upper North Hall, N258

Presented by: Cameron Douglass, Director of Marketing, OPTIMA Batteries

How the spirit of industry events drive us forward through camaraderie and competition.

Add this FREE seminar to your itinerary through your SEMA Show Registration dashboard: Register today!


I-CAR: Plastic and Composite Repair (PLA03) $

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When: 
November 4, 2015 - 8:00am - 12:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N238

I-CAR, the Inter-Industry Conference on Auto Collision Repair, 2011 SEMA Show



I-CAR, the Inter-Industry Conference on Auto Collision Repair, is returning to the SEMA Show in 2015 with I-CAR training available to attendees each day of the SEMA Show. I-CAR training is structured around individual’s roles as collision industry professionals and helps achieve the knowledge required to advance in the industry.

 

Plastic and Composite Repair (PLA03)

I-CAR: 2015 Ford F-150 Structural Repair Training Course-Part 2 (FOR06) $

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When: 
November 4, 2015 - 8:00am - 12:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N240

I-CAR, the Inter-Industry Conference on Auto Collision Repair, 2011 SEMA Show



I-CAR, the Inter-Industry Conference on Auto Collision Repair, is returning to the SEMA Show in 2015 with I-CAR training available to attendees each day of the SEMA Show. I-CAR training is structured around individual’s roles as collision industry professionals and helps achieve the knowledge required to advance in the industry.

 

2015 Ford F-150 Structural Repair Training Course-Part 2 (FOR06)

Keynote & Coffee: How Expectations Are Changing the Sales Experience for Millennial Women, Powered by SBN (KC3)

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When: 
November 4, 2015 - 8:00am - 9:00am
Where: 
Las Vegas Convention Center, Upper North Hall, N258

Presented by: Bridget Brennan, CEO, Female Factor

What are the most powerful techniques for reaching Millennial women, the influential generation of consumers who were born between 1980 and 2000? In this engaging presentation, Brennan provides insights on this crucial target audience, who are already the newest generation of mothers. Millennial women are a prime target audience for everything from cars to furniture to financial services. As a generation that's come of age with social media and technology, what’s the best way to reach them? Brennan explores how the Millennial generation’s unique perception of the world (and themselves) impact brand preferences, marketing responses and choice of sales channel. Attendees will learn the cultural forces that have shaped Millennial women, and how to apply this knowledge to marketing and sales efforts. Topics include:

Legal & Regulatory: Schedule a Free Private Meeting with a Trademark, Patent, Copyright, Tax, Customs/Enforcement or Antitrust Attorney (LR6)

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When: 
November 4, 2015 - 9:00am - 4:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N242

Sponsored by ETTN, HRIA, MPMC, WTC & ARMO Councils.

SEMA members have a unique opportunity to schedule a free one-on-one meeting with an intellectual property rights, Customs or antitrust attorney. Private meetings are available in 20 minute segments. Please specify your area of interest when you schedule your appointment(s), so that we can pair you with an attorney specializing in that discipline. Among the topics covered by our experts:

SCRS Repairer Driven Education: RDE10 - The Myths, Mysteries and Fallacies Surrounding Accurate Repair Planning $

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When: 
November 4, 2015 - 9:30am - 11:30am
Where: 
Las Vegas Convention Center, Upper North Hall, N233

Repairer Driven Education, RDE, SCRS, SEMA Show

SCRS REPAIRER DRIVEN EDUCATION (RDE) series will feature seminar offerings. Each of the courses has been individually selected or crafted by SCRS because the content specifically focuses on issues and information that are relevant to collision repair professionals operating in today’s marketplace, and appeals to the diverse array of marketplace perspectives that exist within the collision repair industry.

RDE10 - The Myths, Mysteries and Fallacies Surrounding Accurate Repair Planning

Presented by: Bob Gilbert, AkzoNobel Automotive and Aerospace Coatings

SCRS Repairer Driven Education: RDE11 - Removing, Replacing and Joining Advanced Materials $

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When: 
November 4, 2015 - 9:30am - 11:30am
Where: 
Las Vegas Convention Center, Upper North Hall, N237

Repairer Driven Education, RDE, SCRS, SEMA Show

SCRS REPAIRER DRIVEN EDUCATION (RDE) series will feature seminar offerings. Each of the courses has been individually selected or crafted by SCRS because the content specifically focuses on issues and information that are relevant to collision repair professionals operating in today’s marketplace, and appeals to the diverse array of marketplace perspectives that exist within the collision repair industry.

RDE11 - Removing, Replacing and Joining Advanced Materials

Presented by: Dave Gruskos, Reliable Automotive Equipment, Inc.

Conversations: Shifting Gears-Industry Interviews with Leaders & Legends (CV2)

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When: 
November 4, 2015 - 9:30am - 10:00am
Where: 
Las Vegas Convention Center, Upper North Hall, N258

Add this FREE seminar to your itinerary through your SEMA Show Registration dashboard: Register today!

SCRS Repairer Driven Education: RDE12 - The Lean Office – Organizing the Shop Office for Maximum Efficiency $

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When: 
November 4, 2015 - 9:30am - 11:30am
Where: 
Las Vegas Convention Center, Upper North Hall, N237

Repairer Driven Education, RDE, SCRS, SEMA Show

SCRS REPAIRER DRIVEN EDUCATION (RDE) series will feature seminar offerings. Each of the courses has been individually selected or crafted by SCRS because the content specifically focuses on issues and information that are relevant to collision repair professionals operating in today’s marketplace, and appeals to the diverse array of marketplace perspectives that exist within the collision repair industry.

RDE12 - The Lean Office – Organizing the Shop Office for Maximum Efficiency

Presented by: Judy Lynch, The Sherwin-Williams Company

Customer Service & Sales: Aftermarket Wheels and Tires – Right Sale, Right Fit. Powered by WTC and TIA (CS4)

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When: 
November 4, 2015 - 10:00am - 11:00am
Where: 
Las Vegas Convention Center, Upper North Hall, N252

Presented by: Wayne Williams, Exsell Marketing and Chair-elect SEMA Wheel & Tire Council; Sean MacKinnon, Tire Industry Association, Director of Automotive Training Development

Tires: TPMS for Trucks (TM4)

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When: 
November 4, 2015 - 10:00am - 11:00am
Where: 
Las Vegas Convention Center, South Hall, S115-116

Inflation pressure maintenance is becoming more important for fleets with rising tire costs and CSA regulations. This session will focus in the different types of tire pressure monitoring system technology that fleets are currently using and provide attendees with the service requirements for each system.

Add this FREE seminar to your itinerary through your SEMA Show Registration dashboard: Register today!

Business Management: Taking the NO Out of InNOvation (BM4)

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When: 
November 4, 2015 - 10:00am - 11:00am
Where: 
Las Vegas Convention Center, Upper North Hall, N253

Presented by: Mike Brown, Founder, The Brainzooming Group

Ask nearly any business professional if innovation is important for career success and the answer is typically “YES.” Ask them if they’d like to be more innovative, and you’ll usually hear “YES” again. But ask if they have a plan and an approach to continually become more innovative, and you’ll likely hear “NO.”

If these answers sound like they’re yours, then you’ll benefit from this session which helps to take the “NO” out of InNOvation. This innovation training presentation will teach you how to:

Exhibitor Product Training: MagnaFlow Exhaust Products: NEW DIESEL EXHAUST TECHNOLOGIES

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When: 
November 4, 2015 - 10:00am - 11:30am
Where: 
Las Vegas Convention Center, Exhibitor Product Training Stage, Sky Bridge Meeting Rooms

In 2007, EPA and CARB introduced new Regulations and Emission standards for Diesel vehicles to be phased in through 2010. Those vehicles are now well entrenched in the market and are beginning to show up in repair shops needing service. Manufacturers have adapted their emissions systems to meet the new standards and in some cases the changes are significant. Having a true understanding of these new components and their relationship to each other and the Engine Management System is imperative. We will explore many of these changes from design to functionality and diagnosis, with a special emphasis on the NEW Clean Diesel Technology and how it will affect the repair industry. Diagnosis of catalyst efficiency issues as well as SCR, NAC and DPF systems will be included. Get the information you need to keep these repairs in your shop.

Auto Dealer: Car Dealer Stories: Unfiltered Truths About Operating a Profitable Accessory Program (AD2)

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When: 
November 4, 2015 - 11:00am - 12:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N254

Presented by: Ellen McKoy, EMK Marketing

Take your dealership to the next level. Tap into the $36-billion market for automotive accessories. Discover how to outmaneuver the competition by offering aftermarket products that deliver valid options for consumers in terms of superior appearance, performance, quality and value. Learn why savvy new-car and independent dealers rely on accessorizing to speed inventory turns, build a strong dealership identity, and generate faster sales for greater profits.

Add this FREE seminar to your itinerary through your SEMA Show Registration dashboard: Register today!

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