SEMA Show by Day (Friday, October 5, 2012)

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Online Marketing: Google: Road to Winning Drivers - Driving Sales in a Multi-Device World, Powered by ETTN

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When: 
November 5, 2013 - 1:00pm - 2:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N260

Presented by: Andrew Mirasol, Google

Building off of the trends & research shared in the morning presentation, Google’s Automotive Aftermarket team will share the latest product news across search, mobile, & video that will enable aftermarket businesses to connect with today’s digital shoppers across platforms and ultimately drive sales.

Product Training: SCT Performance - The Better Tuning Solution!

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When: 
November 5, 2013 - 1:30pm - 2:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N258

Presented by: Jesse Silva, SCT 

Demonstrating the abilities and functions of the SCT Advantage III Vehicle Custom Tuning Software suite as well as the SCT Livelink GenII Data Logging Application.

Tires at 2: Successful Tire Dealers Share Their Secrets

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When: 
November 5, 2013 - 2:00pm - 3:30pm
Where: 
Las Vegas Convention Center, Upper South Hall, S115-116

Every year, two of the industry’s leading trade publications recognize a tire dealer for their accomplishments. Tire Business has the Humanitarian Award, which is focused on a dealer who makes significant charitable contributions to their community. Tire Business issues the Top Shop Award to a dealer who demonstrates a continued effort to be the best at everything in their respective market. This year’s winners will each give a brief description of their companies and then offer some insight on what they think has made them successful.

Industry Trends & Forecasts: Ethanol's Effect on Carburetors - What E10 Up To E85 Does To Carburetors

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When: 
November 5, 2013 - 2:00pm - 3:00pm
Where: 
Las Vegas Convention Center, N262

Presented by: Lake Speed, Jr., Driven Racing Oil-Joe Gibbs Racing; Michael Miller, Sunoco Race Fuels

Product Training: 3M: Auto Care's Latest Technological Breakthrough

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When: 
November 5, 2013 - 2:30pm - 3:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N258

Presented by: Michelle Woodard, 3M

With over 100 years of experience in the automotive industry, 3M continues to bring innovation to the car owner. Come hear Todd Mathes and Sally Schultz, 3M Automotive Technical Experts, discuss our latest innovations in the industry.

SCRS Repairer Driven Education: RD2U - Understanding Your Business: Cycle Time Reduction Workshop $

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When: 
November 5, 2013 - 3:00pm - 5:00pm
Where: 
N231 - 233

Repairer Driven Education, RDE, SCRS, SEMA Show

Online Marketing: Winning Your Share: How Aftermarket Retailers Can Compete at the Intersection of Digital and Brick and Mortar

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When: 
November 5, 2013 - 3:00pm - 4:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N260

Presented by: Tim Odom, AAM USA Inc.

Mobile Electronics: Demystifying Factory-Installed Audio Systems, A Practical Path To Upgrades

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When: 
November 5, 2013 - 3:00pm - 4:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N256

Presented by: Andy Wehmeyer, Independent Manufacturing Consultant

Industry Trends & Forecasts: Who’s in the Driver’s Seat? A Comprehensive Look at Generational Trends in the Automotive Industry

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When: 
November 5, 2013 - 3:00pm - 4:00pm
Where: 
Las Vegas Convention Center, N254

Presented by:  Melinda Zabritski, Senior Director of Experian Automotive

Auto Dealer: Maximizing Dealership Profitability with Accessories, Powered by NIADA & PRO

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When: 
November 5, 2013 - 3:00pm - 4:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N253

Presented by: Ellen McKoy, Editor, Trucking Times Magazine; Ron Leslie, Katzkin; Ed Woods, Parkway Ford & Lincoln; Rick Ricart, Ricart Automotive Group; Kevin McGowan, Auto Trim Restyling; Josh Poulson, Auto Additions, Inc.

Accessorizing is the cornerstone to building high-margin profit centers.  Learn how your dealership can capture its share of the lucrative accessory business. Hear from the experts as they share insights on industry trends and provide proven strategies on how to implement a successful accessory program. A must-attend session for any franchised dealership principal or manager looking to accelerate sales and profits and outmaneuver the competition.

Vehicle Technology: Next-Gen Racers, Designers and Engineers Forum

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When: 
November 5, 2013 - 3:30pm - 4:30pm
Where: 
Las Vegas Convention Center, Grand Lobby, Vehicle Technology Center

Presented by: John Waraniak, Paul Venhovens, Luke Johnson, Kenzie Ruston, Ryan Peece, Darrell Wallace, Jr., Julian Gill

For more information regarding the Next-Gen Racers, Designers amd Engineers Forum, please visit:

Vehicle Technology Theatre Schedule


I-CAR: Plastic and Composite Repair (PLA03) $

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When: 
November 6, 2013 - 8:00am - 12:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N238

 

I-CAR: Damage Analysis of Advanced Automotive Systems (DAM07) $

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When: 
November 6, 2013 - 8:00am - 12:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N240

 

Mobile Electronics: Vehicle Electrical Systems-Building a Solid Foundation to Ensure Peak Performance, Powered by LTAA

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When: 
November 6, 2013 - 9:30am - 10:30am
Where: 
Las Vegas Convention Center, Upper North Hall, N256

Presented by: Tony Candela, CE Auto Electric Supply & Author of Automotive Wiring and Electrical Systems and Automotive Electrical 

Powersport Marketing in the Social World

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When: 
November 6, 2013 - 9:30am - 10:30am
Where: 
Las Vegas Convention Center, S204

Moderated by: Bryan Kramer, President and CEO, purematter

Presented by: Matt Martelli, Mad Media; Joey DiGiovanni, UTV Underground

Online Marketing: Win the Moment: Reaching Your Customers and Marketing Objectives on Twitter

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When: 
November 6, 2013 - 9:30am - 10:30am
Where: 
Las Vegas Convention Center, Upper North Hall, N260

Presented by: Doug Mooney, Twitter

Today's Auto enthusiast is more passionate than ever and as they research products, stay abreast of the latest info, and join the discussion, they are more and more often turning to Twitter. As the world's top Interest network, and the only online platform that is live, conversational, and real-time, Twitter has emerged as the platform that brings users closer to the Auto brands, topics, and conversation that matter to them most.

Customer Service & Sales Solutions: Dealing with Difficult People, Powered by SBN

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When: 
November 6, 2013 - 9:30am - 10:30am
Where: 
Las Vegas Convention Center, Room N254

Presented by: Maria Grande, Grande Consulting

Product Training: Magnaflow Exhaust Products: Wide Band Sensors-Understanding the latest in Feedback Technology

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When: 
November 6, 2013 - 10:00am - 11:00am
Where: 
Las Vegas Convention Center, Upper North Hall, N258

Presented by: Gary Stamberger, Magnaflow Exhaust Products; Don McGee, Magnaflow Exhaust Products

Truck Tires at 10: Monitoring Tire Pressure on Trucks

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When: 
November 6, 2013 - 10:00am - 11:30am
Where: 
Las Vegas Convention Center, Upper South Hall, S106-107

Presented by: Kevin Rohlwing, Senior Vice President of Training, Tire Industry Association

TPMS at 10: TPMS Troubleshooting

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When: 
November 6, 2013 - 10:00am - 11:30am
Where: 
Las Vegas Convention Center, Upper South Hall, S115-116

TIA's Matthew White and Sean MacKinnon will be joined by several industry representatives to cover the TPMS problems and fixes of the past year, as well as what's in store for the future of TPMS service.

SCRS Repairer Driven Education: RDE2F FREE Session - Dispelling Collision Repair Technical Myths

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When: 
November 6, 2013 - 10:00am - 12:00pm
Where: 
SEMA Collision Repair & Refinish Stage

Repairer Driven Education, RDE, SCRS, SEMA Show

Product Training: Net Driven: The Evolution of Shopping Online

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When: 
November 6, 2013 - 11:00am - 11:30am
Where: 
Las Vegas Convention Center, Upper North Hall, N258

Presented by: Ross McArthur, Net Driven

The Digital Showroom - The Evolution of Shopping for tires, auto service, wheels, auto parts and cars

Powersports: Driver's Panel: Making the Jump to UTV's

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When: 
November 6, 2013 - 11:00am - 12:00pm
Where: 
Las Vegas Convention Center, S204

Off-road and ATV drivers will talk about crossing over into the UTV market. This Panel will discuss the growth of UTV and why they have made the change to or have added UTV's as another form of professional competition.

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