SCRS Repairer Driven Education: RD5U - Understanding Your Business: Social Media Strategies for Your Business $

November 7, 2013 - 12:30pm - 2:30pm
N231 - 233

Repairer Driven Education, RDE, SCRS, SEMA Show

SCRS REPAIRER DRIVEN EDUCATION (RDE) series will feature seminar offerings. Each of the courses has been individually selected or crafted by SCRS because the content specifically focuses on issues and information that are relevant to collision repair professionals operating in today’s marketplace, and appeals to the diverse array of marketplace perspectives that exist within the collision repair industry.

RD5U - Understanding Your Business: Social Media Strategies for Your Business

Presented by Mark Claypool, Optima Worldwide

This in-depth workshop will cover why effective social media participation is a crucial component to your overall web presence. Which platforms should you be participating in: Google+? Facebook? Twitter? LinkedIn? YouTube? Yes to all of these, and each is different from the others and requires an understanding of how to make the most of your time and efforts in managing your corporate social media. In 2 quick hours you’ll be well versed in what it takes to build your brand online, get people to “join the conversation” and differentiate your business from the competition. You will benefit from: An overview of each of the different social media platforms; What should be built into each of your social media accounts; Content development and posting; Strategies for gaining “likes,” “circles of fans” and “followers”; A live review of some of the audiences social media efforts.

Click here to register for the SCRS Repairer Driven Education courses.

For more information, visit the SCRS RDE website.