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Are Young Enthusiasts Disappearing? Powered by Young Executives Network (YEN)
When:
October 30, 2012 - 11:00am - 12:00pm
Where:
Las Vegas Convention Center, N255 Panelists: Evan Smith, Muscle Mustangs & Fast Fords; Mickey Andrade, HRE Wheels; Jim Liaw, Formula Drift; Zach Veach, Andretti Autosport. Moderated by: James Lawrence, PowerTV
Is the love for the automobile fading among today’s youth market? This panel discussion will tackle what is possibly the most critical question facing our industry today. Where will the next generation of automotive enthusiasts come from? How is technology changing the way we reach the next generation? How are we faring in our efforts to compete for the attention of today’s youth? Join the SEMA Young Executives Network as they host this hard hitting session that tackles this critical issue. The panel will consist of a great cross section of industry veterans, newcomers and representatives of Generation Y. There will be a 45 minute moderated presentation followed by 15 minutes of audience Q&A. Don't miss this insightful session; come ready to learn and share your input!