social media

Social Media Marketing: Build Your Brand Through Social Media Influencer Marketing (SM3)

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When: 
November 4, 2015 - 2:00pm - 3:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N256

Presented by: Albert Somlith, SEMA Digital Marketing Manager

Incorporating social media is a fundamental part of the success for marketing strategies these days.
Social Media has become king allowing consumers to talk and talk about brands. Learn everything there
is to know about utilizing social media to extend your brand footprint and provide value to your clients.

You will learn about:
-Understanding the power of Social Media for your brand
-Why do you need a social media marketing strategy
-What is your social media “voice”
-Who will execute all social media activities
-What are the best tools for monitoring and metrics

SCRS Repairer Driven Education: RDE8 - Getting it All Right On the Internet in 2016 $

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When: 
November 3, 2015 - 3:00pm - 5:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N237

Repairer Driven Education, RDE, SCRS, SEMA Show

SCRS REPAIRER DRIVEN EDUCATION (RDE) series will feature seminar offerings. Each of the courses has been individually selected or crafted by SCRS because the content specifically focuses on issues and information that are relevant to collision repair professionals operating in today’s marketplace, and appeals to the diverse array of marketplace perspectives that exist within the collision repair industry.

RDE8 - Getting It All Right On The Internet In 2016

Presented by: Mark Claypool, Optima Automotive

Social Media Marketing: Using Social Media to Connect, Convert, and Create an Amazing Customer Experience (SM5)

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When: 
November 5, 2015 - 10:00am - 11:00am
Where: 
Las Vegas Convention Center, Upper North Hall, N253

Presented by: Nicole Kroese, Likeable Local

Are you struggling to turn your businesses' social media presence into something meaningful and ROI driving? You're not alone. This session will dive into how to pivot your social media presence from a lackluster, low engagement, or plateauing state into a place where real connections are created that turn into new business. From creating truly engaging content, to social listening and responding, to social media as a customer service tool, you'll leave with actionable tips and practices you can implement for a more connected, growing social strategy.

Add this FREE seminar to your itinerary through your SEMA Show Registration dashboard: Register today!

Social Media Marketing: Serving the Self-Sufficient Mobile Customer (SM4)

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When: 
November 5, 2015 - 1:00pm - 2:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N252

Presented by: Jeff Hasen, Gotta Mobilize

Many retail customers want nothing more than to do everything on their mobile devices while in a store. They want to read product reviews, showroom, take, share, and get feedback on pictures of products, and make purchases through an app, mobile website, or through a swipe via Apple Pay or another payment system.

Others want, even demand, personalized customer service. They go to such retailers as REI to do preliminary research on mobile, but also to get the best advice from Green Vests and similar experts within the brick and mortar location. What does a business need to do to satisfy all? Is it even possible?

Social Media Marketing: Automotive Video on Youtube (SM2)

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When: 
November 4, 2015 - 11:00am - 12:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N256

Presented by: Eric Cook, EricTheCarGuy.com

For the past 6 years I've built a business around 'how to' auto repair video on YouTube. At this time I have over 80 million views. I'd like to talk about how I did it and what it's like.

Add this FREE seminar to your itinerary through your SEMA Show Registration dashboard: Register today!

Social Media Marketing: Staying Sane as a One Person Social Media Department (SM1)

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When: 
November 3, 2015 - 1:00pm - 2:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N253

Presented by: Michael Brown, Founder, The Brainzooming Group

A study from last year found that 65% of people working on social media do it part-time along with other job responsibilities. Additionally, 42% of people who work on social media full-time are one person departments. That means there's typically too little time available to craft social strategy, create and share content, manage a community, and stay on top of all the latest and greatest changes in tools and practices.

Trying to make social media work as a one person department demands being more efficient, effective, and smart about how you invest your time and energy to make everything work smoothly. This session provides answers from someone who is a veteran of making a part-time, solo social media "department" work. Attendees will learn tested tips and ideas for:

Keynote & Coffee: Why it Pays to Be Likeable: 7 Simple Social Concepts to Drive Business Results (KC4)

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When: 
November 5, 2015 - 8:00am - 9:00am
Where: 
Las Vegas Convention Center, Upper North Hall, N258

Presented by: Dave Kerpen, Founder & CEO, Likeable Local

From listening to storytelling, and advertising smarter to providing value, Dave will teach and inspire the audience about the new rules of social media.

Add this FREE seminar to your itinerary through your SEMA Show Registration dashboard: Register today!

Customer Service & Sales: 7 Reasons You Need to Be Using Social Media As Your Customer Service Portal (CS1)

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When: 
November 2, 2015 - 11:00am - 12:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N258

Presented by: Corey Perlman, Digital Marketing Author and Consultant, eBootcamp.com

"People are much more motivated when they’re unhappy than when they’re happy.”

Negative reviews can crush a business - especially when they outnumber positive ones. This is why it’s so critical to be proactive and take control of your company's online reputation. Come to this session and learn:

- Why you want customers to go to YOUR social media sites to complain instead of sites like Google+ or Yelp.
- How to respond to these reviews and turn a critic into a champion.
- How to be proactive in getting positive reviews about your business. 
- Other best practices to protect your online reputation.

Your digital reputation is critical to the future success of your business - don’t miss this session!

Nitto® Tire Launches the Digital Passport Program and More at the 2011 SEMA Show

SEMA Show, Las Vegas, NV – October 26, 2011 – Nitto Tire U.S.A.

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