Education Sessions

Online Marketing: Google: Road to Winning Drivers - The Digital Shift, Powered by ETTN

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When: 
November 5, 2013 - 11:00am - 12:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N260

Presented by: Jim Casali, Google

The digital age has ushered in changes in how drivers make their automotive product purchase decisions.  Google’s Automotive Aftermarket team will share exclusive research on how search, mobile, & video play an integral role in the road to winning drivers.

Mobile Electronics: Advanced Interior Panel Fabrication

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When: 
November 5, 2013 - 1:00pm - 2:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N256

Presented by: Bryan Schmitt, President, Mobile Solutions USA

 

Mobile Electronics: Vehicle Electrical Systems-Building a Solid Foundation to Ensure Peak Performance, Powered by LTAA

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When: 
November 6, 2013 - 9:30am - 10:30am
Where: 
Las Vegas Convention Center, Upper North Hall, N256

Presented by: Tony Candela, CE Auto Electric Supply & Author of Automotive Wiring and Electrical Systems and Automotive Electrical 

Mobile Electronics: Demystifying Factory-Installed Audio Systems, A Practical Path To Upgrades

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When: 
November 5, 2013 - 3:00pm - 4:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N256

Presented by: Andy Wehmeyer, Independent Manufacturing Consultant

Mobile Electronics: Safety-Focused Automotive Electronics: Your Next Big Opportunity

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When: 
November 6, 2013 - 3:00pm - 4:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N254

Presented by: Derek Schmiedl, VP of NAVTV; Tony Yankovsky, Product Development and Testing Engineer of NAVTV; Todd Ramsey, President of Ramsey Consulting Group, Inc.

Marketing: Marketing Metrics That Matter

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When: 
November 7, 2013 - 1:00pm - 2:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N253

Presented by: Tom Marx, The Marx Group

Marketing: A New Call-To-Action: Creating Compelling Messages that Consumers Actually Care About

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When: 
November 6, 2013 - 3:00pm - 4:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N256

Presented by: Lois Brayfield, J. Schmid

Marketing: Does Your Brand Matter?

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When: 
November 6, 2013 - 1:00pm - 2:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N256

Presented by: Lois Brayfield, J. Schmid

 

Marketing: Build A Winning Marketing Strategy

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When: 
November 4, 2013 - 9:30am - 10:30pm
Where: 
Las Vegas Convention Center, Upper North Hall, N256

Presented by: Gary Fly, The Sales Factory

Industry Trends & Forecasts: Recruiting and Retaining Young Talent, Powered by YEN

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When: 
November 5, 2013 - 1:00pm - 2:00pm
Where: 
Las Vegas Convention Center, N253

Panelists: Matt Cartwright, Boondock Bumpers; Kelleigh Ross, Bosch Automotive Aftermarket; Melanie White, Hellwig Products; John Rosenbalm, Conklin Company; Dave Ziozios, Motovicity Distribution; Lindsay Hubley, Family Events 

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