Education Sessions

Business Management: Creating and Executing a Smart Business Plan

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When: 
November 5, 2013 - 9:30am - 10:30am
Where: 
Las Vegas Convention Center, Upper North Hall, N253

Presented by: Christine Corelli, Christine Corelli & Associates

Business Management: Successful Teams: Turning Passion Into a Successful Business, Powered by MRN

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When: 
November 4, 2013 - 1:00pm - 2:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N253

Presented by: Jim Cozzie, Certus Partners, LLC; Adrian Murray, Painless Performance; Dennis Overholser, Painless Performance; Rose Kawasaki, Exports International; Wade Kawasaki, Coker Tire

Online Marketing Conference - Closing Keynote: Hidden Secrets of Amazon, Powered by ETTN $

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When: 
November 4, 2013 - 3:45pm - 4:45pm
Where: 
Las Vegas Hotel, Ballrooms A & B

Presented by: Bryan Eisenberg, BryanEisenberg.com

SEMA Show Education Days

SEMA Show Education DaysToday’s business environment is changing quickly, are you?

The SEMA Education Institute (SEI) Free and “Pay-to-Attend” courses provide an unparalleled opportunity to learn first-hand what trends will affect your business. More than 50 free education courses and several “Pay-to-Attend” educational events will cover everything from online marketing to customer service, management, industry trends and more. These courses are designed to give you practical tools that can be implemented the day you return from Las Vegas. Make sure that you and your staff are ready and equipped to succeed. You can’t afford to miss these exceptional training opportunities presented by top industry experts.

Powersports: UTV Accessorization

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When: 
November 6, 2013 - 3:00pm - 4:00pm
Where: 
Las Vegas Convention Center, S204

Presented by: Gavin Knapp, SEMA Market Research

New research from SEMA looks at how Side-By-Side owners modify and accessorize their vehicles. Explore how UTV owner’s product selection is influenced by vehicle usage, research habits and shopping channels.

Powersports: Driver's Panel: Making the Jump to UTV's

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When: 
November 6, 2013 - 11:00am - 12:00pm
Where: 
Las Vegas Convention Center, S204

Off-road and ATV drivers will talk about crossing over into the UTV market. This Panel will discuss the growth of UTV and why they have made the change to or have added UTV's as another form of professional competition.

Powersport Marketing in the Social World

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When: 
November 6, 2013 - 9:30am - 10:30am
Where: 
Las Vegas Convention Center, S204

Moderated by: Bryan Kramer, President and CEO, purematter

Presented by: Matt Martelli, Mad Media; Joey DiGiovanni, UTV Underground

Online Marketing: Winning Your Share: How Aftermarket Retailers Can Compete at the Intersection of Digital and Brick and Mortar

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When: 
November 5, 2013 - 3:00pm - 4:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N260

Presented by: Tim Odom, AAM USA Inc.

Marketing: STAND OUT! Differentiate or Disappear

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When: 
November 4, 2013 - 1:00pm - 2:00pm
Where: 
Las Vegas Convention Center, Upper North Hall, N256

Presented by: Larry Mesereau, PromoPower

Why should I buy from you? Seventeen local shops, plus dozens more online offer what they say is the same thing you sell…some even the same brands, some at a lower price! What makes you so special? In this session, we'll take a hard look at each step in the business-building process. You'll learn how to position your business to stand out and succeed.

Industry Trends & Forecasts: Opportunities for SEMA-Member Manufacturers in the Middle East

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When: 
November 4, 2013 - 11:00am - 12:00pm
Where: 
Las Vegas Convention Center, N254

Moderated by: Linda Spencer, SEMA

Learn how to cash in on this lucrative region. The United Arab Emirates (UAE) and surrounding countries provide some of the best opportunities for U.S. specialty-parts manufacturers as off-roading, classic car collecting and motorsports are all growing in popularity. Attendees will also learn about the details of the second SEMA one-on-one matchmaking program being held in the UAE in March 2014.

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