Wheels & Accessories

MICKEY THOMPSON PERFORMANCE TIRES & WHEELS CELEBRATES 50 YEARS AT THIS YEAR’S SEMA SHOW

STOW, OH – Nov. 5, 2013 – Founded by the legendary Mickey Thompson and friend Gene McMannis in 1963, Mickey Thompson Performance Tires & Wheels (Mickey Thompson) will celebrate 50 years of innovation and product excellence during the 2013 SEMA Show.

“This is an incredible milestone for our company,” stated Ken Warner, VP of Marketing, Mickey Thompson. “We want to celebrate this achievement and commemorate this anniversary by honoring both our history and the future of our company at the SEMA Show this year.”

The Booth
Mickey Thompson has expanded its booth space to 3,000 sq. ft. to accommodate four vehicles, the latest new products from both Mickey Thompson and Dick Cepek brands, as well as three special events. Make plans to visit booth 43035, South Hall, lower level.

The Vehicles

Brian Deegan, Tanner Foust and Rutledge Wood Make Appearances at the ODYSSEY® Battery by EnerSys® SEMA Show

Brian Deegan, Tanner Foust and Rutledge Wood Make Appearances at the ODYSSEY® Battery by EnerSys® SEMA Show Booth

SEMA Show, Booth No. 24863, Central Hall

READING, Pa. (Nov. 5, 2013) – ODYSSEY® Battery by EnerSys® will host celebrities Brian Deegan (freestyle motocross legend, founder of Metal Mulisha and motorsports icon), and Tanner Foust and Rutledge Wood (as seen on History Channel’s Top Gear) at ODYSSEY® Battery booth no. 24863 in Central Hall of the Las
Vegas Convention Center at the 2013 SEMA Show.

Deegan, a four-time LOORRS Champion, 2011 X Games Rallycross gold medalist, two-time Lucas Oil Off Road driver of the year and ranked top-three off-road driver worldwide, will appear at the booth on Tuesday, Nov. 5 from 9:45-10:45 a.m. He is also known as one of the stars of Ford Racing's Octane Academy, along with Foust.

Surf City Garage Takes Its SEMA Booth To The Edge With $12,500 24K Gold Custom Container Of Wax As Exhibit Centerpiece - Also unveils new Enthusiast Grade® Black Edge™ line formulated exclusively for black and dark cars

Las Vegas, November 5, 2013 – Surf City Garage, located at Booth #25175 in the Racing & Performance Section of the 2013 SEMA Show, today announced its new Black Edge line by focusing its entire 50’ x 50’ booth on a $12,500 car wax cited as the line’s inspiration. The most expensive wax ever offered by Surf City Garage, it was named Diablo Negra after the “The Black Raven,” the 1937 Bugatti 57 SC car for which it was created. Diablo Negra served as the inspiration for the entire Black Edge line of detailing products for black and dark cars.

OPTIMA® Batteries to Introduce New Integrated Marketing Campaign, Celebrate Sixth Anniversary of OPTIMA Invitational at 2013 SEMA Show

October 29, 2013 (MILWAUKEE) – OPTIMA® Batteries, the global leader in high-performance automotive and marine batteries and chargers, has several major announcements planned for the 2013 SEMA Show. OPTIMA Batteries is honored to be a veteran exhibitor at the 2013 SEMA Show, and is once again proving to be The Ultimate Power SourceTM, cranking up the voltage in its booth with a new integrated marketing campaign, an expanded OPTIMA Ultimate Street Car Invitational series announcement and exciting vehicle displays. OPTIMA will conclude the week by producing the sixth annual OPTIMA® Ultimate Street Car Invitational TV special.

Free OPTIMA Batteries for SEMA Feature Vehicles

HushMat’s Made in the USA and PROUD of it it!

Olathe, Kansas November 4, 2013 HushMat® – HushMat- 25 years Manufacturing in the USA- Proudly!

Hushmat continues our product production in the U.S.A., proudly! By producing locally in the USA, we control the superior quality of the product while helping provide jobs in the U.S. HushMat, the fastest growing automotive sound deadening and thermal insulations Materials Company, continued to lead the market with products that everyone can use with ease.

“HushMat and I are committed to continue the 25 year legacy of USA manufacturing.” stated Tim McCarthy, Founder of HushMat. “We are the only company in the sound deadening and thermal insulation materials category that manufactures their own product. We are proud of this heritage.” McCarthy added.

50 Below, an ARI Company, Offers Interactive Product Demos, Special Show Savings at Booth 30267

Make sure to stop by Booth 30267 in the Featured Exhibitors Area to meet our team and learn more about how we can help you Sell More Stuff!™. Our staff is ready to meet with you in our interactive booth and show you how we can help you grow your business online and in-store.

- Interactive Product Demonstrations
SEMA will be a great opportunity to meet with you 1:1 and for you to have the opportunity to experience our suite of dealer solutions firsthand, including our award-winning dealer website platform. You won’t want to miss this opportunity to learn how our award-winning dealer website solution and lead generation solution, SearchEngineSmart can help you Sell More Stuff!™ Setting up a 1:1 is easy. Simply call 888-529-4775 to schedule your appointment.

- Special Show Savings on Dealer Websites
Purchase any dealer website package at the show and save up to $500. Act now; this is a limited time offer. Show special available to new website subscriptions only.

50 Below, an ARI Company, Unveils Dealer Website Platform Upgrades at Booth 30267

50 Below, an ARI company, has added new features to its award-winning dealer website platform to meet the specific needs of automotive tire and wheel dealers. Stop by Booth 30267 in the Featured Exhibitors Area to see firsthand how our latest release can help you Sell More Stuff!™. To make sure we have time to meet with you 1:1, we encourage you to schedule an appointment by calling 888-529-4775.

Upgraded Features and Functionality include:

- Plus Sizing for wheel fitment online or in-store*
Customers can now see Plus Sizing for wheels from the largest catalog database in the industry.

- Search Engine Visibility

HushMat introduces Custom Vehicle Kits!!

Olathe, Kansas November 4, 2013 HushMat® – HushMat incorporates special retail packaging for popular Full Vehicle Kits for numerous makes & models.

HushMat launches Custom Vehicle Kits with special retail packaging for the auto DIY market. These kits will make give an ease to ordering and using the HushMat product for their specific make/model/year car or truck. HushMat, the fastest growing automotive sound deadening and thermal insulations Materials Company, continued to lead the market with products that everyone can use with ease.

“We have removed the guesswork out of ordering the #1 Rated sound deadening and thermal insulation material for over 180 of the most popular vehicles”, stated Tim McCarthy, Founder of HushMat. “HushMat custom vehicle kits are designed to insulate the entire vehicle for heat and noise. Customers asked, and we delivered a complete solution”, McCarthy added.

TREADSPEC™ PRECISION LASER DIAGNOSTICS DELIVERS AUTO DEALERS, TIRE RETAILERS

TREADSPEC™ PRECISION LASER DIAGNOSTICS DELIVERS AUTO DEALERS, TIRE RETAILERS
NEW LANES OF PROFITABILITY FOR REPLACEMENT TIRE SALES AND ALIGNMENTS

New TreadSpec Laser Measurement Software Solution Delivers Consumers a Technology Based Evaluation of Their Vehicle’s Need for Replacement Tires and Alignment

CHICAGO (November 5, 2013) – Today’s automotive dealers have an incredible opportunity for replacement tire sales and alignments in their service bay, but many are only capturing 6.5 percent of the current market, even though 20 percent of their customers need new tires and 30 percent need an alignment.

Until now. A new technology – TreadSpec™ Precision Laser Diagnostics – is putting these profitability building services in the fast lane for auto dealers and tire retailers.

HushMat Introduces Large Sheet & Mega Bulk Kits for USA & Canada

Olathe, Kansas November 4, 2013 HushMat® – HushMat launches larger sheet sizes to automotive aftermarket.

HushMat has introduced new manufacturing technology to produce the #1 Rated Sound Deadening & Thermal Insulating Ultra material is new/larger 32” x 18” and 24” x 48” sheet sizes. HushMat, the fastest growing automotive sound deadening and thermal insulating materials company, leads the worldwide automotive aftermarket in this category.

“This is another example of HushMat dominating the category by technology leadership, mastering the manufacturing challenge of large dimension sheet extrusion. Customers asked for it and HushMat delivers again.”, stated Tim McCarthy, Founder of HushMat. The larger sheet sizes will offer installers, reduced installation time and lower overall economics with greater packaging density to lower overall delivered cost. This makes HushMat even more attractive for all customers”, McCarthy added.

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