Trucks, SUV's & Off-Road

Mishimoto Dodge 5.9L Cummins Low and High-Temperature Thermostats, 1994–1998

Mishimoto Dodge 5.9L Cummins Low-Temperature Thermostat: http://www.mishimoto.com/dodge-5-9l-cummins-low-temperature-thermostat-9...

The Mishimoto Dodge 5.9L Cummins Low-Temperature Thermostat has a lower activation temperature (174°F) compared to the factory thermostat (180°F). The lower activation temperature allows coolant to flow through the engine earlier, which reduces and maintains lower engine temperatures. This thermostat is ideal for use in warmer climates or under extreme towing/driving conditions. As with all our products, this thermostat includes the Mishimoto Lifetime Warranty, ensuring superior product quality and craftsmanship.

Mishimoto Dodge 5.9L Cummins High-Temperature Thermostat: http://www.mishimoto.com/dodge-5-9l-cummins-high-temperature-thermostat-...

BOLT Offers New Jeep JK Hood Lock

BOLT OFFERS NEW JEEP JK HOOD LOCK

MILWAUKEE - BOLT(r) introduces an innovative new Hood Lock developed to protect valuable engine components of popular Jeep JK models. STRATTEC(r) Security Corporation created the BOLT Jeep JK Hood Lock in response to Jeep owner feedback.

To prevent theft and tampering while offering one-key locking convenience, the BOLT Jeep JK Hood Lock features advanced technology which permanently programs the lock to the owner's vehicle ignition key and eliminates the need for extra keys. Once the ignition key is inserted into the lock cylinder, spring-loaded plate tumblers move up and down until they are matched exactly to that key. The first time the key is rotated, the cylinder is uniquely coded to that key.

WELD Racing News Conference to Announce New Product and Branding Strategy and New Agreement with a Major Specialty Vehicle Manufacturer

Kansas City, Mo. – WELD Racing (WELD), manufacturers of WELD Racing Wheels, will host a news conference at SEMA 2014 on Wednesday November 5 at 12 p.m. to unveil a new product and branding strategy that will redefine the WELD Racing brand name and extend the company’s reach into exciting new market segments. WELD’s strength has always been in their uncompromising commitment toward building world-class racing wheels. In 2015, that commitment will be paired with new marketing materials and messaging to reinforce the brand, and reassert WELD as the global leader in performance wheel technology.

This media event will outline new strategies and structural changes that will strengthen the brand. There will also be information about product changes and updates that will affect enthusiasts, distributors, dealers, and the media.

A.R.E. Introduces 2015 F-150 LSII Tonneau Cover

A.R.E. ACCESSORIES' AERODYNAMIC LSII SERIES FIBERGLASS TONNEAU COVER NOW AVAILABLE FOR 2015 FORD F-150

MASSILLON, Ohio - The aerodynamic, custom-fitted LSII Series fiberglass tonneau cover from leading truck cap and tonneau cover manufacturer A.R.E. Accessories is now available for the new 2015 Ford F-150.

A.R.E.'s best-selling LSII Series is designed to be a lightweight and durable worktop complement to the new F-150's fuel-efficient aluminum body, contributing additional gas mileage savings by creating a more streamlined airflow compared to an open truck bed.

KikBax - Foot Pegs with Benefits

Heatshield Products HP Header Armor Reduces Engine Bay Temperatures by 40 Percent and Features Quick and Easy Installation

For Release: July 8th, 2014

Contact: Steve Heye
760-913-6015
steve@heatshieldproducts.com

Heatshield Products HP Header Armor Reduces Engine Bay Temperatures by 40 Percent and Features Quick and Easy Installation

• HP Header Armor is easily trimmed and wrapped around headers
• Product is long lasting and abrasion resistant, with a chemical-blocking aluminum layer
• Withstands a continuous 1,800 degrees Fahrenheit and 2,200 degrees intermittent

Valley Center, CA – Don’t let the heat of your engine make you sweat! You can reduce underhood temperatures by up to 40 percent, keeping you cool at the track or on the street with the easiest to install and longest lasting heatshield blanket available for your headers: the all-new HP Header Armor from Heatshield Products.

WELD RACING STRENGTHENS MOTORSPORTS TEAM; PROMOTES SALES EXECUTIVE

(Kansas City, Mo.) – Expanding on its nearly 50 year commitment to motorsports, WELD Racing (WELD) has announced the promotion of Mike Mulcahy to vice president of sales. Mulcahy now has total responsibility for company sales including street performance, truck and motorsports.

Mulcahy joined WELD in March of 2014 as vice president of the company’s street and truck business lines after a successful career as an executive with Federal Mogul and running his own client-focused motorsports business.

The company has also announced the addition of Greg Bennett to WELD’s sales and marketing team. Bennett assumes responsibility for trackside service and sales for WELD’s drag racing and oval track racing product lines. In partnership with the most advanced engineering team in the specialty wheel industry, Bennett will oversee WELD’s close collaboration with professional and sportsman racers to ensure that WELD’s partners continue to dominate the winner’s circle.

LINK COVERCRAFT PRODUCT DATA TO EXISTING ONLINE CART SYSTEM WITH CARTLINK®2

COVERCRAFT INTRODUCES ENHANCED, FREE CARTLINK®2 SERVICE FOR DEALERS
LINK COVERCRAFT PRODUCT DATA TO EXISTING ONLINE CART SYSTEM AT NO CHARGE

Pauls Valley, Okla. – October 15, 2014 – Covercraft has created a seamless, innovative system that integrates the Covercraft product search function into the existing dealer website that's linked to the online shopping cart at absolutely no cost to the dealer. And, it’s simple.

With CartLink2, customers can easily search and review any of Covercraft’s custom products including more than 80,000 custom fit cover patterns and a complete line of protective products for car, truck and SUV, and add them to the website shopping cart – all without leaving the existing website.

COVERCRAFT® INDUSTRIES OFFERS SEATSAVER™ SEAT COVERS FOR TRUCKS AND SUV’S

Pauls Valley, Okla. – October 7, 2014 – When it comes to protecting the seats in your truck or SUV from fading, dirt, spills, workday grime, pets, kids and weekend adventures, Covercraft has created an incredible line of custom fit SeatSaver seat covers. Available in four different fabric options and 15 colors, SeatSavers can take almost anything life can dish out.

“We wanted to create a line of seat covers that offer a custom fit, look great and are made to last,” stated Marty Lichtmann, President of Covercraft. “We know that pickup and SUV owners use these vehicles for a lot more than a daily driver, so we created some great easy-care options that let folks, live, work and play without worrying about their seats.”

WELD Racing Names The Marx Group as Agency of Record for Public Relations

Kansas City, Mo. – WELD Racing (WELD), manufacturers of WELD Racing Wheels, has selected The Marx Group as the company's agency of record for all public relations efforts. The Marx Group will assist WELD with communicating the new WELD marketing and branding strategies through trade show support, public relations writing and distribution, and will represent the company to trade and consumer media.

“We chose The Marx Group to assist us with public relations based on their extensive experience with PR and marketing tactics specific to the automotive aftermarket," said Chris Bovis, vice president of marketing, WELD Racing. "Because of their industry experience, they have the ability to fully integrate with our existing staff right out of the gate, making them a natural extension of the WELD Racing marketing team."

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