Restyling & Car Care Accessories

COVERCRAFT® INDUSTRIES OFFERS SEATSAVER™ SEAT COVERS FOR TRUCKS AND SUV’S

Pauls Valley, Okla. – October 7, 2014 – When it comes to protecting the seats in your truck or SUV from fading, dirt, spills, workday grime, pets, kids and weekend adventures, Covercraft has created an incredible line of custom fit SeatSaver seat covers. Available in four different fabric options and 15 colors, SeatSavers can take almost anything life can dish out.

“We wanted to create a line of seat covers that offer a custom fit, look great and are made to last,” stated Marty Lichtmann, President of Covercraft. “We know that pickup and SUV owners use these vehicles for a lot more than a daily driver, so we created some great easy-care options that let folks, live, work and play without worrying about their seats.”

WELD Racing Names The Marx Group as Agency of Record for Public Relations

Kansas City, Mo. – WELD Racing (WELD), manufacturers of WELD Racing Wheels, has selected The Marx Group as the company's agency of record for all public relations efforts. The Marx Group will assist WELD with communicating the new WELD marketing and branding strategies through trade show support, public relations writing and distribution, and will represent the company to trade and consumer media.

“We chose The Marx Group to assist us with public relations based on their extensive experience with PR and marketing tactics specific to the automotive aftermarket," said Chris Bovis, vice president of marketing, WELD Racing. "Because of their industry experience, they have the ability to fully integrate with our existing staff right out of the gate, making them a natural extension of the WELD Racing marketing team."

COVERCRAFT® INDUSTRIES CELEBRATES 50 YEARS OF THE FORD MUSTANG

Pauls Valley, Okla. – September 19, 2014 – Known as the manufacturer of the World’s Best Custom Car Covers®, Covercraft Industries, Inc. (Covercraft) has been selected as one of 50 aftermarket companies to offer officially licensed 50th anniversary commemorative Ford Mustang products.

For a limited time, Covercraft is offering its Crafted2Fit® Mustang car covers and UVS100® Sunscreens with the optional “Mustang 50 Years” logo. Covers can be ordered with either the plain or bordered logo, while the UVS Sunscreens are available with the bordered logo
option only.

COVERCRAFT® INDUSTRIES SUPPORTS BREAST CANCER RESEARCH, TREATMENT AND PREVENTION WITH THE COVERS FOR CAUSES PROJECT

Pauls Valley, Okla. – October 2, 2014 – With October comes national Breast Cancer Awareness Month, and Covercraft renews support for its Covers for Causes project. Launched in 2012, the company has created a special line of products to help raise awareness and vital funding for breast cancer research, education, treatment and prevention.

Each pink, custom fit Covers for Causes car cover has been manufactured in the U.S.A. using Kimberly-Clark’s unique NOAH® fabric. This revolutionary fabric weighs only 4.75 ounces per square yard, yet it creates a breathable barrier that resists water while allowing condensation beneath the cover to evaporate. Each cover is silkscreened with the unique Covers for Causes logo that includes the universal pink ribbon to encourage breast cancer awareness. And, each cover carries an amazing four-year warranty. To create a stylish and functional set, Covercraft also offers the custom, pink, UVS100® Sunscreens with the Covers for Causes logo.

2014 SEMA DEBUT: LINE-X® TO ANNOUNCE ALL-NEW ADDITIONS TO EXCLUSIVE ACCESSORY BRAND, TRUCK GEAR BY LINE-X

FOR IMMEDIATE RELEASE

SEMA PRESS CONFERENCE:
10:00 a.m. on Wednesday, Nov. 5, 2014
South Hall, Upper Level, #34121

2014 SEMA DEBUT: LINE-X® TO ANNOUNCE ALL-NEW ADDITIONS TO EXCLUSIVE ACCESSORY BRAND, TRUCK GEAR BY LINE-X

-- Featured Project Vehicles to be Showcased at LINE-X Press Conference on Wednesday, Nov. 5 at 10:00 a.m. --

AVERY DENNISON® ANNOUNCES CHROME SWEET CHROME SEMA SHOW PROMOTION

AVERY DENNISON®ANNOUNCES CHROME SWEET CHROME SEMA SHOW PROMOTION

(Mentor, Ohio) October 21, 2014 – Avery Dennison Graphics Solutions today launched the Chrome Sweet Chrome promotion highlighting the versatility of vehicle wrap films and how they can be used to create full or partial car wraps. Car enthusiasts can enter the promotion through text message, by completing the form at graphics.averydennison.com/chrome and in-person at eight partner booths at the 2014 Specialty Equipment Manufacturers Association (SEMA) Show in Las Vegas, November 4 – 7, 2014. Daily prizes will be awarded in addition to the grand prize, a total vehicle makeover including a full Avery Dennison car wrap, Giovanna wheels, a DUB audio package and a Croftgate cleaning care kit.

CLEARPLEX JOINS RAHAL LETTERMAN LANIGAN RACING AS AN ASSOCIATE SPONSOR OF THEIR INDY CAR AND SPORTS CAR PROGRAMS

News Release
Rahal Letterman Lanigan Racing
October 22, 2014

CLEARPLEX JOINS RAHAL LETTERMAN LANIGAN RACING AS AN ASSOCIATE SPONSOR OF THEIR INDY CAR AND SPORTS CAR PROGRAMS

BROWNSBURG, Ind. (October 22, 2014) – Rahal Letterman Lanigan Racing (RLL) announced today that ClearPlex®, makers of leading automotive glass protection film, have entered into a multi-year agreement as an associate sponsor of their Verizon IndyCar Series and Tudor United SportsCar programs. In addition, ClearPlex® was named the Official Windshield Protection of RLL, with their proprietary films to be installed on all team vehicles and transporters providing an instant proving ground.

CLEARPLEX JOINS RAHAL LETTERMAN LANIGAN RACING AS AN ASSOCIATE SPONSOR OF THEIR INDY CAR AND SPORTS CAR PROGRAMS

News Release
Rahal Letterman Lanigan Racing
October 22, 2014

CLEARPLEX JOINS RAHAL LETTERMAN LANIGAN RACING AS AN ASSOCIATE SPONSOR OF THEIR INDY CAR AND SPORTS CAR PROGRAMS

BROWNSBURG, Ind. (October 22, 2014) – Rahal Letterman Lanigan Racing (RLL) announced today that ClearPlex®, makers of leading automotive glass protection film, have entered into a multi-year agreement as an associate sponsor of their Verizon IndyCar Series and Tudor United SportsCar programs. In addition, ClearPlex® was named the Official Windshield Protection of RLL, with their proprietary films to be installed on all team vehicles and transporters providing an instant proving ground.

AEROMOTIVE REGULATES ON COMPETITION WITH NEW X1

Lenexa, KS – October, 2014 – Aeromotive announced today the expansion of their already impressive lineup of fuel pressure regulators with the addition of the X1 Series Regulator. As the next step in the evolution of Aeromotive’s line of regulators, the X1 is one of the most innovative regulator designs to hit market in recent years.

From carbureted to EFI pressures, naturally aspirated or forced induction, the X1 is designed to span the entire range of applications providing dependable fuel pressure regulation. Making the change from a carburetor to EFI or EFI to carburetor? There is no longer a need to purchase a new regulator. Simply utilize one of three conversion kits (sold separately) to match the operating range required of your engine. Replace original X1 Series regulator internals with the conversion kit of your choice (Part #’s 13013, 13014, and 13015) and you have a regulator with vastly different characteristics.

AEROMOTIVE REGULATES ON COMPETITION WITH NEW X1

Lenexa, KS – October, 2014 – Aeromotive announced today the expansion of their already impressive lineup of fuel pressure regulators with the addition of the X1 Series Regulator. As the next step in the evolution of Aeromotive’s line of regulators, the X1 is one of the most innovative regulator designs to hit market in recent years.

From carbureted to EFI pressures, naturally aspirated or forced induction, the X1 is designed to span the entire range of applications providing dependable fuel pressure regulation. Making the change from a carburetor to EFI or EFI to carburetor? There is no longer a need to purchase a new regulator. Simply utilize one of three conversion kits (sold separately) to match the operating range required of your engine. Replace original X1 Series regulator internals with the conversion kit of your choice (Part #’s 13013, 13014, and 13015) and you have a regulator with vastly different characteristics.

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