Hot Rod Alley

DEI Introduces Stainless Steel Positive Locking Ties™

Avon Lake,OH…DEI’s new Stainless Steel Positive Locking Ties are specially designed for any application where there is extreme high heat – street, race, marine and powersports. These low profile ties are ideal to secure exhaust wrap, such as DEI’s Titanium™ Exhaust Wrap for high HP or turbo charged vehicles.

Developed and tested to provide long term, durable use under severe heat in excess of 2500°F, they can be applied in a snap and will last for years. Made from high grade 316 stainless steel, DEI’s new Stainless Steel Positive Locking Ties offer exceptional tensile strength - up to 200 lbs. for the 7 mm wide ties, or 350 lbs. for the 12 mm size.

This new product is currently available in a wide variety of sizes and quantities including:

7mm x 9” eight pack, (Part# 010208) 7mm x 14” four pack (Part# 010209)
7mm x 20” ten pack (Part# 010210) 12 mm x 9” eight pack (Part# 010211)
12mm x 14” four pack (Part# 010212) 12mm x 20” ten pack (Part# 010213)

DEI Introduces Silicone Protect-A-Wire™ Kit

Avon Lake, Ohio…DEI’s new Silicone Protect-A-Wire™ Kit provides everything you need to protect high voltage ignition wires using the latest silicone coated annealed fiberglass technology. This process provides a flexible, abrasion and chemical resistant cover ideal for High Voltage ignition wires.

DEI’s Silicone Protect-A-Wire kit includes 25 feet of 3/8” ID silicone covered annealed silicone coated fiberglass sleeving with heat resistance to 400°F, eight DEI branded tube ends, and eight consecutively numbered (1-8) tube ends to label plug wires for added assurance they are connected to the correct cylinder.

For more information, visit DEI at the 2014 SEMA show, booth number 20013, or go to www.designengineering.com, call 1-800-264-9472 or email: sales@DesignEngineering.com.

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About Design Engineering, Inc.

DEI Introduces Professional Grade Military Spec Hi-Temp Shrink Tubes

AVON LAKE, OH…DEI’s professional grade Hi-Temp Shrink Tubes, made of military spec polyolefin tubing with a high shrink ratio of 3:1, offers the ultimate protection for ignition and electrical wiring, and are ideal for sealing electrical connections. Other uses include bundling wire, hose and cable, all types of wire repair, or any form of splicing or termination.

Designed as an alternative to plastic ties and tape, these Hi-Temp Shrink Tubes have a thick wall structure and are made of material that meets Military spec DTL-23053/5C for a water tight, flame retardant seal that is resistant to debris, dirt and abrasive solvents. Offering a clean professional look, they are flexible and easy to install.

Heat Loses with DEI’s Reflect-A-GOLD Reflective Racing Film

Avon Lake, Ohio…Too much radiant heat can kill horsepower and damage sensitive automotive components. Racers have discovered the multiple uses of DEI’s Reflect-A-GOLD, a self-adhesive race film that is used for firewalls, fuel cells, engine covers, intake air tubes, air boxes, engine compartment, bulkheads, suspension, chassis or even the bottom of seats – any place where heat is present.

Clearance, often an issue for modifications, is not a problem with Reflect-A-GOLD. This lightweight, easy to trim film is formable to NEARLY any shape, and provides long term heat protection reflecting 78% of all radiant heat without risk of UV degradation.

Radiator Relief™ Adds New Products

Avon Lake, Ohio…Radiator Relief™ performance coolant additives are designed to reduce the surface tension of radiator coolant by eliminating bubbles that cling to and create hot spots on your engine block. DEI’s line of radiator chemical products provide an easy, no mess solution for any gas or diesel powered, water cooled engine and compatible with all types of radiator materials and coolant mixtures.

Radiator Relief compatible with all types of anti-freeze products, quickly increases heat transferred through the radiator reducing coolant temperatures up to 30°F, and is now available in either a 16 oz. or 32 oz. size.

Radiator Relief for DIESELS, blended for extreme use vehicles, offers the same protection as the original formula but in a concentrated formula for larger capacity radiator systems. Both have corrosion inhibitors that protect against mineral deposits and rust and contain an anti-foaming agent.

Insulate for Noise and Heat with Boom Mat’s New Thermal & Acoustic Interior Kit

AVON LAKE, OHIO…Now there is a way to keep your vehicle quiet and cool with one easy to use kit that has everything you need to improve vibration noise and reduce heat transfer in small to medium sized vehicles. Boom Mat™, the leader in thermal acoustic control, introduces the Boom Mat Thermal & Acoustic Interior Kit. This recently introduced kit includes 27 sq. ft. of Under Carpet Lite that blocks 85% of heat from a vehicle’s engine, transmission or exhaust, 25 sq. ft. of Boom Mat damping material, developed to reduce structure-borne vibration, squeaks and rattles, and one 18 oz. can of Boom Mat Spray-On.

Boom Mat Introduces 12-1/2” x 24” Damping Material in a New 30 Sheet Pack

Avon Lake, OH…Every vehicle has a unique acoustic signature caused by the combination of engine noise and modifications. Boom Mat damping material greatly enhances cabin acoustics, reducing vibration and noise that can interfere with a quiet ride and quality stereo performance. Developed primarily to eliminate low frequency noise, Boom Mat damping material works by sealing interior holes and leaks and damping structure born noise. Boom Mat now offers its quality damping material in a convenient 30 sheet pack of 12-1/2” x 24”; large enough to complete the interior of a large SUV, wagon or van.

Boom Mat Top Choice for MSD Performance

Avon Lake, OH (June 4, 2014)…The Atomic Deuce is the latest project of MSD Performance designated to debut during the 2014 Hot Rod Power Tour. This classic five window ’32 Coupe that was made popular in the movie American Graffiti features Boom Mat damping material and Floor & Tunnel Shield II.

Boom Mat’s damping material and Floor & Tunnel Shield II are the thermal tuning products of choice for this classic build developed to showcase many of MSD’s performance products. With a goal of keeping the interior cool, comfortable and quiet, MSD selected Boom Mat damping material to cover the entire floor, cowl, roof and doors. The damping material reduces low frequency noise that can cause vibration and adds an extra layer of protection from ambient and direct heat. Flexible and easy to trim, this material is easy to install on metal, plastic or fiberglass and virtually eliminates all unwanted road and engine noise.

Bobbie DuMelle Joins CTEK Power, Inc. as Executive Vice President of Sales

Twinsburg, Ohio – CTEK Power, Inc. has announced the appointment of Bobbie DuMelle as the company’s new executive vice president of sales. Most recently, DuMelle was vice president of sales and marketing for Schumacher Electric. She will report to Andreas Naeslund, president of Americas for CTEK.

DuMelle is responsible for overseeing CTEK’s sales team in North and South America and helping the company grow into new market segments. DuMelle brings a strong background to CTEK in leading sales, marketing and service teams in the automotive industry. She also has valuable experience in supply chain management. In addition to working at Schumacher Electric for eight years, DuMelle has experience running her own company, DuMelle & Associates and in sales and marketing for General Cable Corporation.

Roger Parker Joins CTEK Power, Inc.

Twinsburg, Ohio – Roger Parker, an experienced automotive business manager, has joined CTEK Power, Inc. as the company’s logistics coordinator and inside sales representative. Most recently, Parker was general sales manager for Fitzgerald Automotive Group and spent four years as the park services director at Summit Motorsports Park in Norwalk, Ohio.

In his new role at CTEK, Parker will help lead technical support for the company. He will also be responsible for order fulfillment, customer service, inventory planning and marketing support for CTEK’s sales team.
“Roger’s exceptional interpersonal skills combined with his automotive experience, including his time as an ASE certified automotive technician, provides CTEK with a strong technical support background that will benefit our customers,” said Andreas Naeslund, president of Americas for CTEK.

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