Announcement

DEI Exhaust Wrap Demonstrations Planned for SEMA Daily at the DEI Booth # 20013

Avon Lake, OH (October 13, 2014)…DEI announces plans to host exhaust wrap demonstrations daily at their booth during the 2014 SEMA show. Located in the Racing and Performance section of Central Hall, booth #20013, the demonstrations will show the correct way to wrap exhaust headers for a professional long-lasting secure fit.

DEI technical support specialist, Dan Stark, will show the proper way to use DEI’s line of exhaust wrap including Titanium with LR Technology. Dan will share many tips that can make pipe wrapping a quick and easy process with a clean, professional end result. Demonstrations will take place Tuesday through Friday during show hours.

Dan will also be introducing and using DEI’s new Locking Tie tool that provides a tighter and more secure method for installing DEI Locking Ties; a tool that anyone wrapping headers or pipes will want in their tool box.

TI AUTOMOTIVE NAMES DAVID C. BARBEAU AS MANAGING DIRECTOR, GLOBAL AFTERMARKET

AUBURN HILLS, Mich. — TI Automotive, a leading global supplier of fluid storage, carrying and delivery technology, has named David Barbeau the managing director of Global Aftermarket for Pump & Module Systems. In his new role, Barbeau will be based in Auburn Hills, Mich., and will be responsible for all aspects of TI Automotive’s global aftermarket business.

“We look forward to expanding the reach and scope of our global aftermarket business through Dave’s substantial industry experience and demonstrated success,” said Jan Svec, executive vice president, Pump & Module Systems Division, TI Automotive.

WELD Racing Hosts Celebrity Appearances at the 2014 SEMA Show

Kansas City, Mo. – WELD Racing (WELD), manufacturers of WELD Racing Wheels, is pleased to host a variety of celebrity guests all week long during the 2014 SEMA Show. WELD supports all forms of racing, and the list of celebrities that will visit WELD demonstrates this. Formula Drift driver Justin Pawlak, also known as JTP, will be visiting on Tuesday. Robert “Top Gun” Hight, NHRA Funny Car Champion from John Force Racing will make an appearance on Wednesday. Thursday WELD will host Big Chief and Murder Nova, and no SEMA Show would be complete without a visit from the first lady of racing, Linda Vaughn who will wrap up these appearances on Friday. All guests are likely to draw a crowd, so plan to arrive early at the WELD Racing booth #24957 in the Racing and Performance Hall.

Event Details:
All appearances are at the WELD Racing booth #24957

Tuesday November 4, 10:30 a.m. - 11:30 a.m.
JTP, Justin Pawlak, driver, Formula Drift

Wednesday November 5, 12:30 p.m. - 1:30 p.m.

Come Visit the Widow Wax booth # 8266 and meet two of your favorite celebrity tattoo artist from the series Ink Master.

Come meet the TV series Ink Master's very own Walter "Sausage" Frank (Season 4 runner up) November 5th 12-5pm and Joey Hamilton (season 3 winner) November 6th 12-5pm at the Widow Wax booth # 8266. While your there check out some of the amazing new products Widow Wax has to offer.

Global Vision is revved up and ready for the SEMA Show!!!

-FOR IMMEDIATE RELEASE-

Global Vision is revved up and ready for the SEMA Show!!!

Grand Rapids, MI – Global Vision is honored to be a part of the AIM Expo again this year and excited to be showing our diverse line of motorcycle eyewear. We are a wholesaler of high quality sunglasses, goggles, and safety glasses. Global Vision products are fit to combat the rigors of the road. They are made with shatterproof polycarbonate lenses, UV 400 filtering, and are aerodynamically designed for wind and dust protection.

Our booth will feature our new G-Tech™ lenses. The G-Tech™ feature 7 to 13 layers of titanium dioxide and silica applied onto shatterproof polycarbonate. Cleaning them is easy and they are scratch resistant. They provide total ultraviolet protection, enhanced contrast, and minimal glare!

WELD Racing News Conference to Announce New Product and Branding Strategy and New Agreement with a Major Specialty Vehicle Manufacturer

Kansas City, Mo. – WELD Racing (WELD), manufacturers of WELD Racing Wheels, will host a news conference at SEMA 2014 on Wednesday November 5 at 12 p.m. to unveil a new product and branding strategy that will redefine the WELD Racing brand name and extend the company’s reach into exciting new market segments. WELD’s strength has always been in their uncompromising commitment toward building world-class racing wheels. In 2015, that commitment will be paired with new marketing materials and messaging to reinforce the brand, and reassert WELD as the global leader in performance wheel technology.

This media event will outline new strategies and structural changes that will strengthen the brand. There will also be information about product changes and updates that will affect enthusiasts, distributors, dealers, and the media.

WELD RACING STRENGTHENS MOTORSPORTS TEAM; PROMOTES SALES EXECUTIVE

(Kansas City, Mo.) – Expanding on its nearly 50 year commitment to motorsports, WELD Racing (WELD) has announced the promotion of Mike Mulcahy to vice president of sales. Mulcahy now has total responsibility for company sales including street performance, truck and motorsports.

Mulcahy joined WELD in March of 2014 as vice president of the company’s street and truck business lines after a successful career as an executive with Federal Mogul and running his own client-focused motorsports business.

The company has also announced the addition of Greg Bennett to WELD’s sales and marketing team. Bennett assumes responsibility for trackside service and sales for WELD’s drag racing and oval track racing product lines. In partnership with the most advanced engineering team in the specialty wheel industry, Bennett will oversee WELD’s close collaboration with professional and sportsman racers to ensure that WELD’s partners continue to dominate the winner’s circle.

LINK COVERCRAFT PRODUCT DATA TO EXISTING ONLINE CART SYSTEM WITH CARTLINK®2

COVERCRAFT INTRODUCES ENHANCED, FREE CARTLINK®2 SERVICE FOR DEALERS
LINK COVERCRAFT PRODUCT DATA TO EXISTING ONLINE CART SYSTEM AT NO CHARGE

Pauls Valley, Okla. – October 15, 2014 – Covercraft has created a seamless, innovative system that integrates the Covercraft product search function into the existing dealer website that's linked to the online shopping cart at absolutely no cost to the dealer. And, it’s simple.

With CartLink2, customers can easily search and review any of Covercraft’s custom products including more than 80,000 custom fit cover patterns and a complete line of protective products for car, truck and SUV, and add them to the website shopping cart – all without leaving the existing website.

WELD Racing Names The Marx Group as Agency of Record for Public Relations

Kansas City, Mo. – WELD Racing (WELD), manufacturers of WELD Racing Wheels, has selected The Marx Group as the company's agency of record for all public relations efforts. The Marx Group will assist WELD with communicating the new WELD marketing and branding strategies through trade show support, public relations writing and distribution, and will represent the company to trade and consumer media.

“We chose The Marx Group to assist us with public relations based on their extensive experience with PR and marketing tactics specific to the automotive aftermarket," said Chris Bovis, vice president of marketing, WELD Racing. "Because of their industry experience, they have the ability to fully integrate with our existing staff right out of the gate, making them a natural extension of the WELD Racing marketing team."

Heatshield Products is proud to announce the presence of K-Squared

Las Vegas, NV –Heatshield Products is proud to announce celebrity appearances of both Kevin Byrd and Kevin Tetz at the 2014 SEMA Show booth#23629.

Our leadoff man is Kevin Byrd. Kevin Byrd is famous for his hosting duties on Two Guys Garage in addition to other shows like, Overhaulin, Rides, and Payback. Kevin is also a super talented power train engineer for Ford.

Kevin Byrd: Wednesday November 5, 10:00 AM-12:00 PM booth #23629

Next man up, is Kezin Tetz. Kevin is well known for his current project, Hands-On Cars and TV shows "Trucks!", Truck Tech, DIY's Classic Rides, also for his Paintucation DVD's, in addition to being an automotive journalist.

Kevin Tetz: Thursday November 6, 11:00 AM-1:00 PM booth #23629

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